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Data Visualization Developer

Improvado is an AI-powered, unified platform designed for marketing teams in medium to large-scale enterprises and agencies, who are looking to automate complex marketing intelligence and reporting to make decisions with ease. Improvado gathers, organizes, and untangles marketing data to deliver instant insights through BI and AI, helping to eliminate complexity, delivering laser-focused insights to optimize budgets, enhance campaign efficiency and marketing ROI.


As a rapidly scaling Series A startup that raised $34 million in funding, we're proud to partner with globally recognized brands such as ASUS, Docker, Activision, H&R Block, and many others. Our diverse team of curious, open, and hard-working individuals is committed to cultivating a fast-paced, agile culture that values personal and professional growth.


Improvado is seeking a skilled Data Visualization Developer for our Professional Services team to transform complex marketing data into clear, actionable insights using industry-leading visualization platforms. The ideal candidate will have expertise in Looker Studio, Tableau, and Power BI to create compelling visualizations that drive marketing strategy and campaign optimization.


Responsibilities
  • Design, develop, and implement interactive marketing dashboards using Looker Studio, Tableau, and Power BI
  • Create campaign performance visualizations that track KPIs, conversion metrics, and customer journey analytics
  • Collaborate with internal team and external stakeholders to understand business requirements and translate them into effective visualizations showing marketing and business performance
  • Develop automated reporting solutions for marketing attribution and channel performance
  • Create standardized visualization templates and style guides that can be redeployed across multiple customers
  • Provide training and support to marketing teams on how to interact with and interpret dashboards
  • Stay current with the latest features and best practices in data visualization tools


Required Skills
  • 3+ years of experience developing dashboards in at least two of: Looker Studio, Tableau, or Power BI
  • Required to work in alignment with U.S. time zones for collaboration and meetings
  • Familiarity with marketing metrics, analytics platforms, and campaign measurement
  • Experience visualizing customer acquisition data, conversion funnels, and marketing attribution models
  • Strong understanding of data visualization principles and best practices
  • Experience with SQL and data preparation for visualization purposes
  • Ability to translate complex business requirements into intuitive visual solutions
  • Excellent communication skills in English to present findings to technical and non-technical audiences
  • Ability to manage priorities and deliver results across multiple customer projects
  • Bachelor's degree in Computer Science, Information Systems, Data Science, or related field, or equivalent work experience


Preferred Qualifications
  • Experience with Google Analytics integration in Looker Studio
  • Tableau Desktop Specialist or Tableau Certified Data Analyst certification
  • Experience with Power BI DAX and M language
  • Knowledge of marketing automation platforms and CRM data visualization
  • Experience with digital marketing metrics and e-commerce data analysis
  • Experience with customer segmentation and cohort analysis visualization
  • Background in marketing analytics or digital marketing


What We Offer
  • Remote-first environment
  • Strong product/market fit: marketing data product for US-based enterprises
  • 27 days of PTO per year
  • US holidays and additional days off
  • Extremely fun & open startup environment
  • Professional development reimbursement


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CEO of Improvado
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What You Should Know About Data Visualization Developer, Improvado

Improvado is seeking a talented Data Visualization Developer to join our dynamic Professional Services team. As part of our innovative startup, you'll have the opportunity to work with cutting-edge technology, transforming complex marketing data into clear, actionable insights that drive strategy and optimize campaign efficiency. With expertise in industry-leading visualization platforms like Looker Studio, Tableau, and Power BI, you will design and develop interactive marketing dashboards that enable our clients to track KPIs, conversion metrics, and customer journey analytics seamlessly. Collaborating closely with internal teams and external stakeholders, you'll translate business requirements into compelling visualizations that highlight marketing performance. Beyond just creating visuals, you will develop automated reporting solutions to assist our clients in understanding marketing attribution and channel performance effectively. We’re all about nurturing a culture of growth, and your role will include training marketing teams on how to interact with and interpret the insightful dashboards you create. Plus, you'll stay up-to-date with the latest features and best practices in data visualization tools. If you're excited about merging data with creativity to help businesses make informed decisions, then the Data Visualization Developer position at Improvado is the perfect opportunity for you.

Frequently Asked Questions (FAQs) for Data Visualization Developer Role at Improvado
What responsibilities does a Data Visualization Developer at Improvado have?

As a Data Visualization Developer at Improvado, your main responsibilities include designing and implementing interactive marketing dashboards using tools such as Looker Studio, Tableau, and Power BI. You’ll create visualizations that track important KPIs and collaborate with various stakeholders to understand their requirements, ensuring you translate complex data into intuitive visuals that highlight marketing performance effectively. Additionally, developing automated reporting solutions for channel performance and providing training to marketing teams are key aspects of the role.

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What skills are necessary to succeed as a Data Visualization Developer at Improvado?

To thrive in the Data Visualization Developer role at Improvado, you should have at least 3 years of experience with dashboard development in Looker Studio, Tableau, or Power BI. Familiarity with marketing metrics, SQL for data preparation, and excellent communication skills are essential. You’ll need the ability to manage multiple projects, understanding how to translate business needs into clear visual solutions while staying updated on data visualization best practices.

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What qualifications are preferred for a Data Visualization Developer position at Improvado?

Ideal candidates for the Data Visualization Developer position at Improvado should have a Bachelor's degree in fields such as Computer Science, Information Systems, or Data Science. Preferred qualifications include certifications like Tableau Desktop Specialist or experience with Power BI DAX and M language. Experience with Google Analytics integration in Looker Studio and a solid background in marketing analytics are also valuable for this role.

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Is remote work allowed for the Data Visualization Developer role at Improvado?

Yes, the Data Visualization Developer position at Improvado is remote-first, allowing you to work from anywhere while collaborating with the team in alignment with U.S. time zones. This flexibility is a significant part of our culture, as we value a work environment that enhances productivity without geographical limitations.

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What type of work culture can a Data Visualization Developer expect at Improvado?

At Improvado, as a Data Visualization Developer, you can expect a fun, open, and agile work environment that encourages personal and professional growth. We pride ourselves on cultivating a strong team culture where diverse backgrounds and ideas are celebrated, and collaboration is key. Our focus is on fostering an innovative atmosphere suitable for rapid scaling and success.

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Common Interview Questions for Data Visualization Developer
Can you describe your experience with data visualization tools like Tableau or Power BI?

When answering this question, detail specific projects where you utilized Tableau or Power BI effectively, emphasizing your role in dashboard creation and the insights derived from those visualizations. Highlight any metrics you improved or how your visuals helped decision-making processes.

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How do you approach understanding complex business requirements for data visualization?

It’s essential to emphasize your strategic thinking process and communication skills. Discuss your methodology for gathering requirements, such as holding initial meetings with stakeholders to fully understand their needs, followed by drafting prototypes and continuously collaborating for feedback.

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What are the best practices you follow in data visualization?

Articulate your understanding of design principles, such as maintaining simplicity, ensuring accessibility, and focusing on key metrics. You could also mention color schemes, typography, and how you ensure that the data story is clear and compelling.

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How do you ensure your dashboards stay relevant and effective for users?

Highlight your commitment to continuous improvement. Discuss how you gather user feedback regularly, stay updated on industry trends, and incorporate new features from tools like Tableau or Power BI that can enhance the dashboard's effectiveness.

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Can you give an example of how you solved a problem with your visualizations?

Provide a case where your visualization addressed a significant issue, such as unclear data leading to misinformed decisions. Illustrate how you redesigned or created a new dashboard that clarified the insights and ultimately benefited the business.

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What kind of training or support have you provided to users of your dashboards?

Detail your experience in conducting training sessions or creating documentation for users. Discuss how you tailor your training based on the audience’s technical skill levels and any successful feedback you've received from those sessions.

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How do you handle tight deadlines with multiple projects in your dashboard development work?

Speak about your organizational skills and prioritization strategies. You could describe using project management tools or setting milestones to ensure timely delivery while maintaining quality.

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What influences your choice of visualization type for specific data?

Discuss your understanding of using the right visualization types for the data you're working with. Share your reasoning on choosing, for instance, bar charts for comparisons and line graphs for trends, focusing on telling the most effective data story.

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How do you stay updated with the latest trends in data visualization?

Mention resources such as data visualization blogs, webinars, and online courses you follow. You can also include your participation in forums or community groups where professionals exchange best practices and innovative techniques.

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Why do you want to work as a Data Visualization Developer at Improvado?

Articulate your passion for data visualization and interest in Improvado's mission to simplify marketing analytics. Discuss your enthusiasm for working in a collaborative startup culture and your eagerness to contribute to impactful projects that help clients succeed.

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TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
March 28, 2025

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