Vice President of Global Demand Generation

Iterable is the customer activation platform that helps brands deliver joyful experiences with harmonized, individualized, and dynamic communications at scale—Iterable is built for marketers, trusted by engineers, and designed with intelligence. We know this space well: our product team built the growth systems that powered Twitter’s early success. We've surpassed $100M in ARR and have raised... more than $340M from top-tier investors like Index Ventures, Viking, and CRV, and hundreds of companies like Zillow, SeatGeek, and Box rely on us to captivate their many millions of users. Developed for the enterprise, Iterable is built from modern technologies that transform cloud, partner and tool-specific data into integrated, personalized engagements. No matter the audience size or degree of campaign sophistication, Iterable empowers brands to implement where it matters most—creating experiences and promoting connections with over 2 billion people world-wide. Leading brands, like Zillow, DoorDash, Calm, Madison Reed, and Box, choose Iterable to power excellent customer experiences throughout the entire lifecycle. Iterable's momentum grows daily and there has never been a more exciting time to join the team! We've been recognized as one of the Best Places to Work - SF for the past four years, one of the Best Places to Work in Colorado for the past two years, and were named as one of Colorado’s Best Paying Companies! We’ve also been listed on Wealthfront’s Career Launching Companies List for the past two years, rank sixth on the list of Top 25 Companies Where Women Want to Work and hold a top 20 spot among the SaaS 100. We have a global presence with offices in San Francisco, New York, Denver, and London, and remote employees located all over the world. As we scale, we continue to live by our core four, founding values - Trust, Growth Mindset, Balance, and Humility. To understand the Iterable story, and learn more about our mission, explore our Culture and About Us page. How you will make an impact: As a VP of Global Demand Generation at Iterable, you will lead a team of marketers responsible for driving demand and generating qualified leads for Iterable. You will oversee field marketing, digital marketing, and integrated campaigns, and act as a central point of contact for sales leadership. You will work closely with marketing, sales, and product teams to develop and execute strategies and a campaign portfolio that effectively promote Iterable's products and services to target audience and drive growth. You will also be responsible for building and maintaining relationships with key stakeholders across the company. In addition, you will manage the demand gen budget across a global portfolio of activities. This has the ability to work from anywhere in the United States. One of our core values is a growth mindset and Iterable is a company where everyone can grow. If this is a role that excites you, please do apply as we value applicants for the skills they bring beyond a job description. How you will make a difference: • Lead and manage a global team of marketers responsible for demand generation across SMB and enterprise • Lead the development and implementation of global multi-channel demand gen strategy that efficiently scales and drives demonstrable growth. • Oversee field marketing, digital marketing, account based marketing and integrated campaigns functions to create pipeline that contributes to the bottom line • Act as a central point of contact for sales leadership and develop demand gen strategies aligned with Go-to-Market plays • Collaborate with marketing, sales, and product teams to develop and execute campaign plans and tactics • Drive the creation and optimization of programmatic customer journeys pre and post-sales to drive acquisition and retention • Analyze and optimize demand generation portfolio to continually improve results • Manage the demand gen budget across a global portfolio of activities • Set and track KPIs for demand generation campaigns and report on progress to the CMO We are looking for people who: • 10+ years of demand generation experience, preferably in the tech industry • Proven track record of driving demand and generating qualified leads • Experience leading and managing a team of marketers • Strong analytical skills and ability to track and optimize demand gen performance • Excellent communication and collaboration skills • BA/BS degree or equivalent work experience Perks & Benefits: • Paid parental leave • Competitive salaries, meaningful equity, & 401(k) plan • Medical, dental, vision, & life insurance • Balance Day (First Friday off every month) • Fertility & Adoption Assistance • Paid Sabbatical • Flexible PTO • Monthly Employee Wellness allowance • Monthly Professional Development allowance • Pre-tax commuter benefits • Complete laptop workstation