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Creative Strategist (Paid Social)

Company Description

Jetfuel.agency is a digital marketing agency specializing in growing businesses within the DTC and e-commerce space. Our clients are usually between $5M - $50M in size and rave about our agency’s ability to drive measurable performance, no BS attitude and our innovative, ground-breaking digital marketing strategies. We are a small, fast-growing agency. From content to paid media, we value people who have a strategic and analytical mindset no matter what they do.  

Please note that we are a fully remote agency. We are looking for people who not only have a passion for marketing but will also contribute to our agency’s culture and team.

If you want to make an impact, working with clients such as Perfect Snacks, Vive Organic or Tate's Bake Shop and join a small, fast-growing agency that offers more learning opportunities to help your career vs. any other agency, this is the right place for you!

Job Description

Jetfuel.agency’s team is seeking a Creative Strategist to join our marketing team. You are entrepreneurial, a team player, researcher,  and have a highly strategic, creative mindset when approached with a task. Being organized is key, and you are able to handle cross-team collaboration and testing and learning across several accounts within the DTC space. 

You will be client facing during creative reporting calls and lead strategic conversations in order to grow our clients’ business. You are also proactive in finding ways to improve the agency’s tactics and help our team grow.

This position is fully remote, with regular weekly and monthly internal and client calls.

Qualifications

  • Bachelor’s degree in Business, Marketing, Advertising or related field.
  • Exposure to media buying within popular advertising platforms such as Meta, Youtube, Tiktok, Klaviyo, Attentive, etc.
  • 3-5 years of experience in digital marketing and advertising
  • Knowledgeable about content best practices across different platforms
  • Excellent communicator who is able to craft and tell a consistent story to executives, team members and clients via written and verbal communication
  • Able to balance long term strategy with short term results
  • Deeply analytical with an entrepreneurial spirit
  • Natural leader with ability to motivate, coach and drive teams forward
  • Clear English speaker, reader and writer.
  • Excellent organizational skills

Principal Responsibilities / Accountabilities

  • Work with paid media managers and email marketers across multiple accounts to create a content strategy that is tailored to each client.
  • Be a bridge between channels, ensuring that the approach to content is similar across all marketing platforms.
  • Drive and manage overall content strategy to meet all client goals through campaign optimization.
  • Create monthly, quarterly and annual creative/content reports with recommendations based on historical data.
  • Research and stay up-to-date with content trends across popular social media platforms.
  • Analyze ad performance using platform UIs such as Meta, Klaviyo, Motion, GA4, etc and give data led recommendations internally and externally.
  • Discover new ways to accomplish client goals.
  • Prioritize and manage client quarterly and ad-hoc requests to ensure on-time completion.
  • Proactively grow and nurture client goals to scale, while also testing emerging platforms and strategic tactics.

Additional Information

BENEFITS

  • Competitive Pay
  • 401K and health, vision & dental insurance
  • Unlimited PTO, so you can take time off to recharge
  • Summer Hours: half days on Fridays during the summer so you can enjoy the sun
  • 100% Remote: avoid the stress and hassle of a commute and raise your productivity
  • Flexible work schedule - integrate work with your life instead of the other way around
  • Raise your game: work with highly driven individuals and grow professionally and personally.

Average salary estimate

$70000 / YEARLY (est.)
min
max
$60000K
$80000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Creative Strategist (Paid Social), JetFuel Agency

At Jetfuel.agency, we’re rapidly expanding, and we’re on the lookout for a talented Creative Strategist (Paid Social) to elevate our digital marketing efforts. If you're a strategic thinker and have a knack for crafting compelling narratives, this is your chance to shine in a fully remote environment. With us, you won't just be another employee; you'll be part of a small, close-knit team that values innovation and measurable performance. You’ll find yourself collaborating across teams to develop and implement content strategies tailored for our diverse clients in the DTC and e-commerce space, ranging from Perfect Snacks to Tate's Bake Shop. Your role will encompass leading strategic conversations during client calls, analyzing ad performances, and crafting insightful reports that drive action. We want someone who thrives in a fast-paced agency and believes in making a tangible impact. If you have experience in digital marketing, excellent communication skills, and a passion for research and analytics, you'll fit right in. At Jetfuel.agency, we embrace a culture of learning and growth, offering you opportunities to expand your skills while enjoying the flexibility that remote work provides. Join us, and let’s make magic happen together while working in an empowering and inspirational environment!

Frequently Asked Questions (FAQs) for Creative Strategist (Paid Social) Role at JetFuel Agency
What are the responsibilities of a Creative Strategist (Paid Social) at Jetfuel.agency?

A Creative Strategist (Paid Social) at Jetfuel.agency is responsible for developing and implementing content strategies that align with each client's goals. You will collaborate with paid media managers, analyze ad performance, conduct creative reporting, and communicate findings effectively to clients. The role requires balancing strategic planning and campaign optimization across multiple marketing platforms.

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What qualifications are needed to apply for the Creative Strategist role at Jetfuel.agency?

To apply for the Creative Strategist (Paid Social) position at Jetfuel.agency, candidates should possess a bachelor’s degree in Business, Marketing, or a related field. Additionally, 3-5 years of experience in digital marketing, knowledge of media buying within platforms like Meta and TikTok, and strong analytical and organizational skills are essential requirements.

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What is the work environment like for the Creative Strategist (Paid Social) at Jetfuel.agency?

The Creative Strategist (Paid Social) role at Jetfuel.agency is fully remote, offering a flexible work schedule that allows you to manage your time effectively. Our environment fosters collaboration and innovation as team members regularly engage in internal and client calls to discuss strategies and report findings.

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Can you describe the ideal candidate for the Creative Strategist position at Jetfuel.agency?

The ideal candidate for the Creative Strategist (Paid Social) position at Jetfuel.agency is someone who is entrepreneurial, deeply analytical, and possesses strong communication skills. They should be able to lead teams, balance long-term strategies with immediate results, and have a natural ability to motivate others while fostering a positive agency culture.

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What kind of clients does the Creative Strategist (Paid Social) work with at Jetfuel.agency?

As a Creative Strategist (Paid Social) at Jetfuel.agency, you will work with diverse clients primarily in the DTC and e-commerce space, including well-known brands like Perfect Snacks and Tate's Bake Shop. You will be instrumental in handling their content strategies and helping them achieve measurable growth through innovative marketing tactics.

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Common Interview Questions for Creative Strategist (Paid Social)
How do you approach creating a content strategy for different clients?

When creating a content strategy for various clients, I begin by conducting thorough research to understand their brand, audience, and specific goals. I then collaborate with relevant teams to tailor the content for each marketing platform, ensuring consistency and alignment with the client's objectives.

Join Rise to see the full answer
Can you explain your experience with social media advertising platforms?

I have extensive experience using various social media advertising platforms such as Meta, TikTok, and Google Ads. I understand the nuances of each platform, allowing me to craft strategic ad campaigns that drive engagement and conversions while continually optimizing performance based on data analytics.

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What methods do you use to analyze ad performance?

To analyze ad performance effectively, I utilize platform UIs such as Meta and Google Analytics, focusing on key metrics such as click-through rates, conversion rates, and return on ad spend. I also compile comprehensive reports to share insights with the team and provide actionable recommendations.

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Describe a time you successfully improved a client’s campaign performance.

In a past role, I analyzed a client's campaign data and identified underperforming ads. I recommended changes to the creative and targeting strategy that led to a 30% increase in conversion rates within a month—a clear example of how data-driven decision-making can lead to significant improvements.

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How do you balance long-term strategic planning with short-term results?

Balancing long-term strategic planning with short-term results requires a clear understanding of the client's goals. I prioritize initiatives that align with both aspects, ensuring tactical actions contribute to overarching objectives while adopting a continuous testing approach to optimize performance.

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What tools do you prefer for reporting and presenting your ideas?

I typically use tools like Google Data Studio and PowerPoint to create visually impactful reports and presentations. These tools help in conveying complex data clearly, making it easier for clients and team members to understand key insights and strategies.

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Can you provide an example of how you handle client feedback?

When receiving client feedback, I actively listen to their concerns, ask clarifying questions, and take notes on their suggestions. I ensure they feel heard and respected, and I work collaboratively to adjust our strategy or content approach in a way that meets their expectations.

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How do you stay updated with the latest content trends in digital marketing?

I stay updated with the latest content trends by subscribing to industry newsletters, following leading marketing blogs, and participating in webinars. Networking with other professionals in the field also provides me insights into emerging trends and best practices.

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What role does collaboration play in your work as a Creative Strategist?

Collaboration is crucial as a Creative Strategist. I believe that diverse perspectives enhance creativity and lead to better strategies. I ensure open lines of communication among team members and encourage brainstorming sessions that drive innovative solutions.

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What makes you passionate about working in digital marketing?

My passion for digital marketing stems from its dynamic nature and the opportunity to make an impact on clients' businesses. The perfect blend of creativity and data analysis in this field keeps me engaged and motivates me to continuously learn and adapt to industry changes.

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Jetfuel.agency is a full service digital marketing agency. Our team develops and executes effective marketing strategies for forward thinking companies. We have a proven track record in making a dolla...r out of fifteen cents. We use cutting edge ...

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Full-time, remote
DATE POSTED
November 30, 2024

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