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Senior Segment Marketing Specialist

Our vision is to transform how the world uses information to enrich life for all.

Micron Technology is a world leader in innovating memory and storage solutions that accelerate the transformation of information into intelligence, inspiring the world to learn, communicate and advance faster than ever.

Micron Semiconductor Products, Inc.

Lead Automotive TAM, market model. Conduct market analysis, technology trends, ecosystem, and competitive landscape to provide key insight that influences decisions. Support the production of marketing collaterals for business development and sales. Support the formulating and operationalization of Automotive strategic plan, including GTM strategy, increase MSS, and defensive strategies against increasing competition. Collaborate with business development leaders on the execution of Automotive Strategic Plan and marketing collaterals. Work closely with product and architecture teams to triangulate information from different sources to build business cases for Automotive Products. Work closely with EBU strategic planning team and Central MI team on market conditions, competitor products and pricing. Position requires up to 10% domestic and international travel / May telecommute from home part-time.

Employer will accept a Bachelor's degree in Electrical, Electronics, Computer Engineering or related field and 1 year of experience in the job offered or in a Senior Segment Marketing Specialist -related occupation.

Position also requires:

1. Data analytics tools including Tableau and Power BI.

2. Advanced Excel skills, including VBA, pivot tables, pivot graphs, lookup tables, conditional formatting, data validation and large data visualization.

3. Electronics Hardware Design including Car Architecture diagrams, SoC/Memory interface and car electronics bill of material (BOM) analysis.

4. Memory technologies and its usage in car architecture including DRAM, NAND, NOR and emerging new memory interfaces.

5. Customer Relationship Management tools including Salesforce.com.

6. Sales enablement tools including Seismic.com.

7. Analysis of various data sources, including global car production and economic factors, as well as customer platform data to develop long term business plans utilizing multiple analyst reports, market intelligence and sales input.

The US base salary range that Micron Semiconductor Products, Inc. estimates it could pay for this full-time position is $131,049.00 - $ 209,000.00. For additional pay & benefits information, please refer to the requisition at Micron.com/careers.

As a world leader in the semiconductor industry, Micron is dedicated to your personal wellbeing and professional growth. Micron benefits are designed to help you stay well, provide peace of mind and help you prepare for the future.  We offer a choice of medical, dental and vision plans in all locations enabling team members to select the plans that best meet their family healthcare needs and budget.  Micron also provides benefit programs that help protect your income if you are unable to work due to illness or injury, and paid family leave.  Additionally, Micron benefits include a robust paid time-off program and paid holidays.  For additional information regarding the Benefit programs available, please see the Benefits Guide posted on micron.com/careers/benefits.

Micron is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, citizenship status, disability, protected veteran status, gender identity or any other factor protected by applicable federal, state, or local laws.

To learn about your right to work click here.

To learn more about Micron, please visit micron.com/careers

For US Sites Only: To request assistance with the application process and/or for reasonable accommodations, please contact Micron’s People Organization at  hrsupport_na@micron.com or 1-800-336-8918 (select option #3)

Micron Prohibits the use of child labor and complies with all applicable laws, rules, regulations, and other international and industry labor standards.

Micron does not charge candidates any recruitment fees or unlawfully collect any other payment from candidates as consideration for their employment with Micron.

Average salary estimate

$170024.5 / YEARLY (est.)
min
max
$131049K
$209000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Segment Marketing Specialist, Micron

Are you ready to take your marketing expertise to the next level? Micron Technology is on the lookout for a talented Senior Segment Marketing Specialist to join our dynamic San Jose, CA team. In this pivotal role, you’ll be a key player in transforming how the world utilizes memory and storage solutions to enrich lives. You'll conduct in-depth market analysis, keeping an eye on technology trends, ecosystem dynamics, and the competitive landscape, which will guide pivotal decisions affecting our Automotive sector. Collaborating with business development leaders, your insights will shape impactful marketing collaterals essential for driving sales. You’ll support the development and execution of our Automotive strategic plan, optimizing our go-to-market strategy, and tackling competition head-on. Your background in electronics and data analysis will be crucial, as you liaise with product teams to build compelling business cases around cutting-edge Automotive products. If you have a passion for memory technologies and are experienced with data analytics tools, you could be the perfect fit for Micron. With opportunities for part-time telecommuting and a supportive work environment that prioritizes personal growth and wellbeing, this is your chance to make a significant impact in the semiconductor industry. We can't wait to see what you bring to our team!

Frequently Asked Questions (FAQs) for Senior Segment Marketing Specialist Role at Micron
What are the key responsibilities of a Senior Segment Marketing Specialist at Micron Technology?

As a Senior Segment Marketing Specialist at Micron Technology, you will be tasked with conducting extensive market analysis, exploring technology trends, and evaluating the competitive landscape in the automotive sector. Your role will involve collaborating with business leaders to produce effective marketing content and executing various aspects of the Automotive strategic plan aimed at increasing market share and counteracting competitive pressures.

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What qualifications are required to become a Senior Segment Marketing Specialist at Micron?

To qualify for the Senior Segment Marketing Specialist position at Micron Technology, you need a Bachelor’s degree in a relevant field, such as Electrical or Electronics Engineering, along with at least one year of related experience. Proficiency in data analytics tools like Tableau and Power BI, as well as advanced Excel skills, will also be essential for this role.

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What tools and technologies should a Senior Segment Marketing Specialist be familiar with at Micron?

In this role at Micron, it's important to be familiar with various tools including CRM software like Salesforce.com, sales enablement platforms like Seismic.com, and data analysis technologies. A strong understanding of electronics hardware design and memory technologies, particularly in relation to automotive applications, will also be crucial.

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Is travel required for the Senior Segment Marketing Specialist role at Micron Technology?

Yes, the Senior Segment Marketing Specialist position at Micron Technology may require up to 10% domestic and international travel. This travel is an important aspect of collaborating with partners, understanding market dynamics, and conducting research related to the automotive industry.

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What is the salary range for a Senior Segment Marketing Specialist at Micron Technology?

The estimated salary range for a Senior Segment Marketing Specialist at Micron Technology is between $131,049.00 and $209,000.00, depending on experience and qualifications. Additionally, Micron offers a comprehensive benefits package designed to support employee wellbeing and professional development.

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Common Interview Questions for Senior Segment Marketing Specialist
What experience do you have with market analysis in the semiconductor industry?

When answering this question, highlight specific projects or tasks where you conducted market analysis, focusing on methodologies you used and insights gained that influenced marketing strategies. Give examples related to automotive trends if possible.

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Can you describe how you would approach formulating a go-to-market strategy for a new automotive product?

In your response, outline a structured approach. Discuss elements such as market research, target audience identification, competitive analysis, and sales collaboration. Emphasize the importance of data-driven decisions and adapting to market changes.

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How do you utilize data analytics tools in your marketing strategies?

When responding, provide specific instances of how you’ve employed data analytics tools such as Tableau or Power BI to draw insights and inform marketing decisions. Discuss the impact these insights had on your strategies and results.

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What challenges have you faced in your previous marketing roles and how did you overcome them?

Focus on a particular challenge related to marketing strategy, execution, or competition. Discuss the steps you took to address it, what you learned from the experience, and how you applied it to future challenges.

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How do you stay updated on trends in electronics and marketing?

Explain the various sources you follow or engage with, such as industry publications, webinars, and networking events. Emphasize your commitment to continuous learning and adapting your strategies based on current trends.

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Can you give an example of a successful marketing collateral you’ve developed?

Share a specific example of marketing collateral you've created, detailing the objectives, your role in the development process, and the outcomes. Discuss how it contributed to business goals or sales performance.

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How do you handle feedback or criticism on your marketing initiatives?

Describe your approach to receiving and integrating feedback, showcasing your openness to constructive criticism. Provide examples where feedback led to improvements in your projects or strategies.

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What role does collaboration play in your marketing process?

Discuss the importance of cross-functional collaboration in your work, particularly how you engage with product teams, sales, and external partners. Provide examples of successful collaborations that led to positive outcomes.

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How do you measure the success of your marketing campaigns?

Share the metrics and KPIs you typically track to assess the effectiveness of your marketing campaigns. Explain how data impacts your decision-making and strategy adjustments post-campaign.

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What inspires you about working in the automotive segment of the semiconductor market?

Reflect on your passion for the automotive industry and the impact of semiconductor technology on vehicle innovation. Discuss how being part of this transformation motivates you and aligns with your professional aspirations.

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TEAM SIZE
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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
April 3, 2025

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