Marketing Manager

The Marketing Manager role at MM Coaching Limited involves implementing multi-channel marketing strategies, managing advertising campaigns, analyzing KPIs, and producing engaging content across various platforms. This position is critical for driving customer acquisition and engagement, making it essential for someone with a solid background in digital marketing.

To qualify for the Marketing Manager position at Marriage Reset, candidates should have at least 3 years of experience in marketing or a similar role, strong analytical skills, proficiency with tools like Google Analytics and Hyros, and outstanding communication abilities. A creative and strategic mindset is also essential for excelling in this role.

At MM Coaching Limited, teamwork is foundational. As a Marketing Manager, you will partner with various departments, including media buyers and content creators, to foster a culture of innovation and collaboration. This cross-functional cooperation maximizes the effectiveness of marketing initiatives, ensuring all content aligns with our brand goals.

As a Marketing Manager at Marriage Reset, you will utilize tools like Hyros, Notion, ClickUp, Google Analytics, and Google Sheets. These tools are crucial for extracting insights, optimizing marketing strategies, and managing projects efficiently, allowing you to focus on delivering impactful results.

Marriage Reset offers a stimulating work environment filled with opportunities for growth and development. As a Marketing Manager, you will collaborate closely with leadership, allowing you to influence strategic initiatives directly and enhance your own professional skills in a supportive and dynamic setting.

When answering this question, focus on your alignment with the company’s mission of saving marriages and your passion for impactful marketing. Highlight specific aspects of the role that excite you, like the collaborative environment and growth opportunities.

Discuss your process clearly—starting with understanding the audience, conducting market research, setting measurable objectives, and iterating based on feedback. Emphasize your analytical skills and experience in previous roles that required strategic thinking.

Prepare to share qualitative and quantitative results from a specific campaign, detailing your role, the strategy implemented, and metrics achieved. Be sure to mention any adjustments made during the campaign that contributed to its success.

Highlight your experience in managing PPC campaigns, A/B testing, and optimizing ads based on performance metrics. Discuss platforms you've worked with, the ad formats you've created, and how your ads achieved desired outcomes.

Discuss the key performance indicators (KPIs) you rely on, such as ROI, conversion rates, and customer engagement metrics. Provide examples of how you’ve used data to refine strategies and achieve better results.

Emphasize your commitment to continuous learning, mentioning specific sources like industry journals, online courses, webinars, or marketing groups that keep you informed about the latest trends and best practices in the field.

Be honest about a challenge you’ve faced, such as changing market conditions or evolving consumer behavior, and explain your problem-solving approach. Showcase your resilience and adaptability in overcoming such hurdles.

Detail your hands-on experience in content creation, whether it involves blogging, social media, or video content. Highlight successful campaigns you've managed, focusing on content strategy, distribution, and engagement metrics.

Talk about your project management skills and tools you use (like Notion or ClickUp) to organize tasks. Explain your method for assessing deadlines, impact on ROI, and team dependencies in prioritizing work.

Discuss the importance of collaboration in achieving comprehensive marketing goals. Provide examples of how cross-departmental communication has led to innovative solutions or successful outcomes in your past experiences.