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Deputy Director of Platforms, Weekends, NBC News Digital

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

NBC News Digital is looking for a deputy director to lead its platforms team on weekends. The deputy director will drive and shape NBC News’ weekend coverage for millions of readers across its homepage, app, alerts, social platforms, newsletters and with its partner platforms, like Apple and Flipboard. 

The deputy director will own all aspects of weekend coverage for the platforms team, including weekend planning and coverage of breaking news and events. They will work closely with the weekend news editors to ensure NBC News’ platforms are always up to date and its stories always have the sharpest framing.

The deputy director will assign tasks to the weekend platforms team, write and edit copy — headlines, alerts and social posts — and ensure news goes out on all of NBC News’ platforms and finds as many readers as possible. They’ll also work hand in hand with teams across the newsroom and network, including news and politics editors, the photo and video desks, and TV producers.

The ideal candidate is an experienced editor who loves telling stories and has experience thinking strategically about engaging audiences across different platforms. The role is best suited for a deft communicator and multitasker who is calm and affable under pressure. It requires a manager and team leader who fosters a collaborative culture and who can elevate the work of their direct reports with clear and consistent coaching and feedback. 

This is a management role, based in New York. The role is five days a week, Thurs-Mon, starting at 8 a.m. ET.

About the team

The platforms team is a 24/7 team with editors in NBC News’ bureaus in New York, Washington, D.C., Los Angeles and London, and remote locations around the U.S. Platforms editors are responsible for curating the NBC News homepage and app, sending app and newsletter alerts, writing the Morning Rundown newsletter, and distributing stories to partners like Apple News and Flipboard. They work closely with section editors to plan the rollout of stories and write headlines and social copy.

Responsibilities include: 

  • Manage a team of editors who publish NBC News’ owned and social platforms, including its homepage, app, newsletters, and flagship social channels.
  • Direct the platforms team’s coverage of high-profile news events, including breaking news, the 2024 election and Oscars. 
  • Lead weekend planning for the platforms team, including delegating and prioritizing assignments for weekend platforms editors. 
  • Write and edit eye-catching copy for NBC News’ homepage, app, social platforms, newsletters, alerts, and more.
  • Develop distribution strategies and playbooks for breaking news, original reporting and enterprise reporting with the aim to grow our weekend audience.
  • Analyze traffic data and audience behavior and engagement; review rollout efforts and continually iterate on best practices.
  • Be an advocate and thought leader on the newsroom’s best practices, from headlines to social and SEO copy to planning and distribution practices. 

Qualifications

  • 8+ years in a digital newsroom. Experience news editing and managing is preferred. 
  • A strong understanding of the social ecosystem and SEO best practices. An insatiable curiosity for digital audiences and how they consume content across different platforms. 
  • Experience using newsroom tools such as Chartbeat, Parse.ly, Google Trends, Google Analytics, Taboola Newsroom and SocialFlow.
  • Experience writing for different audiences and an understanding that not all stories will be successful on every platform, but that appropriate framing for different spaces can make all the difference. 

Desired Characteristics

 

  • Excellent communication skills and diplomacy. The ideal candidate feels comfortable giving feedback to peers and can delicately navigate the dynamics of a large newsroom. 
  • Flexibility and creativity: The ideal candidate is a problem-solver who can roll with the punches and adjust when the newscycle upends the most carefully laid plans.

Additional Requirements

  • Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $110,000 - $130,000 (bonus eligible)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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Average salary estimate

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What You Should Know About Deputy Director of Platforms, Weekends, NBC News Digital, NBCUniversal

Are you ready to make an impact in the world of digital news? NBC News Digital is seeking a passionate and experienced Deputy Director of Platforms for weekends to join our dynamic team at 30 Rockefeller Plaza in New York. In this pivotal role, you'll lead our platforms team, shaping NBC News’ weekend coverage for millions of readers across various channels, including our homepage, app, alerts, social platforms, and newsletters. Your day-to-day will involve collaborating with weekend news editors to ensure our stories are engaging and always updated. You’ll write captivating headlines, alerts, and social posts while managing a talented group of editors dedicated to delivering top-notch content. We need someone who thrives under pressure, possesses exceptional multitasking skills, and is known for clear communication and collaboration. If you have a deep understanding of the digital landscape and a knack for strategizing audience engagement, this might just be the opportunity for you. With competitive salary options ranging from $110,000 to $130,000, plus a variety of incredible benefits, come create content that informs and inspires, all while being your authentic self in a diverse workplace at NBCUniversal. Spend your weekends leading a team that is constantly evolving and making a difference in the news industry!

Frequently Asked Questions (FAQs) for Deputy Director of Platforms, Weekends, NBC News Digital Role at NBCUniversal
What are the responsibilities of the Deputy Director of Platforms at NBC News Digital?

The Deputy Director of Platforms at NBC News Digital leads the weekend platforms team, managing coverage across various channels such as the homepage, app, and social media. This role includes directing the coverage of breaking news, writing and editing engaging content, and collaborating with different newsroom teams to enhance audience engagement.

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What qualifications do you need to become a Deputy Director of Platforms at NBC News Digital?

To apply for the Deputy Director of Platforms position at NBC News Digital, candidates should have at least 8 years of experience in a digital newsroom, with experience in news editing and management preferred. A strong understanding of the social media landscape, SEO best practices, and analytics tools is critical for success in this role.

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How can one excel in the role of Deputy Director of Platforms at NBC News Digital?

Excelling as the Deputy Director of Platforms at NBC News Digital requires superb communication skills and a collaborative spirit. Candidates should be adaptable problem-solvers, capable of thriving in a fast-paced news environment while successfully managing a diverse team and prioritizing tasks dynamically.

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What is the work schedule for a Deputy Director of Platforms at NBC News Digital?

The Deputy Director of Platforms at NBC News Digital typically works a five-day week, from Thursday to Monday, starting at 8 a.m. ET. This hybrid role involves working both in the office and remotely, providing flexibility for managing weekends effectively.

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What benefits does NBC News Digital offer to the Deputy Director of Platforms?

NBC News Digital offers an array of benefits for the Deputy Director of Platforms, including comprehensive medical, dental, and vision insurance, a 401(k) plan, paid leave, and tuition reimbursement, alongside unique perks that support employees' well-being and work-life balance.

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Common Interview Questions for Deputy Director of Platforms, Weekends, NBC News Digital
What strategies would you implement to increase audience engagement as Deputy Director of Platforms?

When answering this question, focus on how you would analyze audience data to tailor content specifically to what users are consuming. Discuss potential strategies for SEO optimization, targeted social media campaigns, and leveraging partnerships with other platforms.

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How do you manage tight deadlines during breaking news coverage?

Highlight your experience in fast-paced environments, explaining that you prioritize communication, delegate effectively, and remain calm under pressure. Share specific examples where you successfully navigated demanding situations.

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Can you describe your experience with managing a digital newsroom team?

Discuss your leadership philosophy and provide examples of how you've managed teams in the past. Emphasize your communication style, how you foster collaboration, and any successes you've had in developing your team's skills.

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What tools and analytics do you use for performance tracking?

Detail your experience with tools such as Chartbeat, Parse.ly, Google Analytics, and others. Explain how you utilize these analytics to determine content success and adjust your strategies for future coverage.

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Describe a time when you had to adapt a story for different platforms.

Provide a specific example of a story you tailored for multiple platforms. Discuss the importance of framing and SEO, and how those adjustments affected audience reception positively.

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What is your approach to giving feedback to your team members?

Talk about your belief in constructive feedback as a tool for growth. Share an example of how you provided feedback that helped someone improve and reflect on the importance of timely and clear communication.

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How do you prioritize tasks during a busy news cycle?

Explain your approach to situational prioritization, and give an example of a hectic situation where your prioritization led to efficient coverage and relevance in the news cycle.

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What would you consider your biggest achievement in a previous editorial role?

Choose an achievement that demonstrates your leadership skills, strategic planning, or innovative approach to content creation. Discuss the impact of that achievement on the organization and audience.

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How do you stay updated with the latest digital news trends?

Share your methods for staying informed about the industry—subscriptions to relevant publications, attending conferences, or being active in professional organizations. Highlight the importance of continuous learning for the role.

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Why do you want to work for NBC News Digital as Deputy Director of Platforms?

Articulate your passion for storytelling and how NBC News Digital's mission resonates with you. Talk about specific aspects of the company’s culture or initiatives that inspire you and your desire to contribute.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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DATE POSTED
December 10, 2024

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