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Director, Streaming & Growth Strategy

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

The NBCU Ad Sales Growth Strategy team is responsible for driving growth opportunities for Peacock, NBCU Streaming, and the wider sales organization. Acting as strategic consultants, this dynamic team supports Ad Sales and corporate stakeholders across a wide range of initiatives including long-term strategic planning, go-to-market strategies, business case development, sales optimization, and budget planning.

You will interface with business leaders across multiple functions, both inside and outside Ad Sales. We’re looking for a proactive self-starter to bring innovative thinking and strong analytical skills to help grow our business.

As an integral part of a blue-chip team with significant media experience, you will impact revenue growth across Peacock & the rest of the NBCUniversal portfolio by identifying, developing, and optimizing revenue generating strategies that drive monetization goals.

Key responsibilities include, but are not limited to:

  • Formulating the long-term advertising monetization strategy across Peacock & NBCU’s Ad Sales portfolio
    • Lead partnership with Finance and Planning teams to update financial models, long-term forecasts, and scenario analyses.
    • Support partnership between Ad Sales and the broader NBCU Media Group by building strategies that inform and influence company-wide decisions & assess impact to product/sales strategy and Budget/LRP
    • Develop business case analyses, evaluating new monetization strategies and “whitespace” opportunities that drive revenue/demand.
    • Recommend & set ‘north star’ monetization goals, in partnership with business leaders, and align on path to achieving them.
  • Optimizing NBCU’s streaming product strategy to achieve revenue targets while being responsive to marketplace conditions and the competitive landscape.
    • Play an integral role in annual strategic GTM process by leading analyses and discussions on streaming product strategy vis-à-vis Budget/LRP targets.
    • Provide strategic vision and guidance on streaming positioning & GTM narrative.
    • Work to identify, value, and recommend in quarter strategies to solution for ‘gaps’ and improve in-quarter monetization.
    • Regularly assess in-market performance and Sales feedback to develop new recommendations & strategies to drive demand.
  • Developing C-Suite presentations to recommend or inform on advertising strategy, performance, and new opportunities for growth and investment to Ad Sales leadership and/or corporate executives.
    • Collaborate with ad sales business leaders to provide strategic storytelling across key annual presentations & lead supporting analyses as needed.
    • Drive ad hoc requests with thoughtful, diligent analytics in coordination with cross-functional partners.

Qualifications

  • 6+ years previous relevant work experience; this could include media experience at a tech/network/streaming company, professional services (e.g., consulting, investment banking), or corporate strategy/finance.
  • Strong PowerPoint skills and proven proficiency summarizing information/analyses into coherent and concise slides.
  • Proven quantitative analytical abilities, including Excel modeling skills.
  • Excellent written, verbal, and interpersonal communication skills; the ability to present results of complex analyses clearly.
  • Excellent organizational, time and people management skills and the ability to work in groups and independently.
  • Must possess a passion for media and strong intellectual curiosity.
  • BA/BS required. MBA preferred.

Desired Characteristics:

  • Previous experience developing executive/client facing PowerPoints, owning financial models/scenarios & Finance/Consulting/Banking background strongly preferred.
  • Passion for diving into complex concepts, defining value propositions, and collaborating with other business lines on long-term growth strategies.
  • Ideal candidate is a proactive individual who possesses the ability to take initiative and perform analysis and other tasks with minimal supervision, including the ability to deal with competing priorities effectively, and work efficiently in a high-paced, results-oriented environment.
  • Ability to develop strong relationships with across all levels of the organization.

Additional Requirements:

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week. Monday and Friday, virtual. Tuesday - Thursday on-site in our NYC office.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary range: $135,000 - $160,000 (bonus and long-term incentive eligible)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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Average salary estimate

$147500 / YEARLY (est.)
min
max
$135000K
$160000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Director, Streaming & Growth Strategy, NBCUniversal

Join NBCUniversal as the Director, Streaming & Growth Strategy, where your innovative thinking and analytical prowess will directly influence our massive portfolio, including Peacock. Located in the heart of New York City at 1221 Avenue of The Americas, this is your chance to be part of a team dedicated to driving growth opportunities for our streaming service and beyond. You'll act as a strategic consultant, collaborating with various business leaders to formulate long-term monetization strategies while optimizing sales across our extensive media network. Your responsibilities will include working closely with Finance and Planning teams to navigate financial models and forecasts, developing compelling business case analyses, and recommending cutting-edge strategies that respond to market conditions. By partnering with key stakeholders, you'll play a crucial role in aligning our advertising strategies with our growth objectives, ensuring that we not only meet our revenue targets but set new standards in the industry. This position promotes a dynamic and inclusive culture, where you will have the freedom to express your authentic self while making impactful contributions. If you've got over six years of relevant experience in media or corporate strategy, a passion for storytelling, and the ability to thrive in a high-paced environment, then we want to hear from you!

Frequently Asked Questions (FAQs) for Director, Streaming & Growth Strategy Role at NBCUniversal
What are the responsibilities of the Director, Streaming & Growth Strategy at NBCUniversal?

As the Director, Streaming & Growth Strategy at NBCUniversal, you'll be responsible for formulating long-term advertising monetization strategies for Peacock, collaborating with various internal teams, and driving revenue growth through innovative strategies. Your role will involve analyzing market performance, optimizing streaming product strategies, and presenting findings to C-Suite executives, all while fostering strong relationships across the organization.

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What qualifications are needed for the Director, Streaming & Growth Strategy role at NBCUniversal?

Candidates for the Director, Streaming & Growth Strategy position at NBCUniversal should have a minimum of six years of relevant experience, ideally in media or corporate strategy. A bachelor's degree is required, while an MBA is preferred. Strong analytical and communication skills, along with proficiency in Excel and PowerPoint, are crucial for success in this role.

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How does the Director, Streaming & Growth Strategy contribute to revenue growth at NBCUniversal?

The Director, Streaming & Growth Strategy plays a vital role in developing revenue-generating strategies for Peacock and other NBCUniversal platforms. Through thorough analysis and close partnership with business leaders, you will identify new monetization opportunities, assess market trends, and create presentations that guide strategic decisions, ultimately ensuring alignment with the company's financial goals.

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What is the work environment like for the Director, Streaming & Growth Strategy at NBCUniversal?

The work environment for the Director, Streaming & Growth Strategy at NBCUniversal is collaborative and dynamic, taking place in a hybrid model. This role typically requires three days in the office and offers flexibility for remote work on Mondays and Fridays. The company fosters an inclusive culture where employees are encouraged to be their authentic selves and contribute to impactful projects.

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What benefits can the Director, Streaming & Growth Strategy expect at NBCUniversal?

In addition to a competitive salary ranging from $135,000 to $160,000, the Director, Streaming & Growth Strategy at NBCUniversal will enjoy a comprehensive benefits package, including medical, dental, and vision insurance, a 401(k) plan, paid leave, tuition reimbursement, and various other discounts and perks designed to support employee well-being and professional growth.

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Common Interview Questions for Director, Streaming & Growth Strategy
Can you describe your experience with advertising monetization strategies?

When answering this question, highlight specific experiences where you developed or implemented advertising monetization strategies. Discuss the frameworks you used, the outcomes of these initiatives, and how they contributed to revenue growth in a previous role.

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How do you analyze market performance to inform growth strategies?

Provide an example of a time you assessed market performance to guide strategic decisions. Discuss the tools and metrics you used, the insights gained, and how those informed your recommendations. Emphasize your analytical skills and ability to derive actionable insights.

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How would you approach developing a business case for a new monetization strategy?

In your response, outline the key steps you would take, such as market research, financial modeling, and stakeholder engagement. Highlight the importance of aligning the business case with the overall strategic goals of the company, and provide a past example where you successfully did this.

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What methods do you use to build relationships with key stakeholders?

Sharing powerful examples from your past experiences will work well here. Talk about your communication strategies, how you engaged various teams, and your approach to conflict resolution. Emphasize the value of collaboration and trust in achieving mutual objectives.

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How do you prioritize competing projects and deadlines?

Discuss your organizational strategies and tools you use to prioritize tasks effectively. Provide a specific instance where you successfully managed competing priorities and the outcomes that resulted, underscoring your ability to remain focused under pressure.

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What insights do you have about the competitive landscape for streaming services?

Make sure to highlight your current knowledge of the competitive landscape, mentioning key players, trends, and lessons you've learned from analyzing them. Connect this to how understanding the competition can help you inform NBCUniversal's own strategies.

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How do you ensure your presentations impact decision-making at the executive level?

Share your approach to crafting presentations aimed at executives. Talk about how you tailor your content to resonate with the audience, use data effectively, and provide clear recommendations, making it easier for decision-makers to act on the information presented.

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Can you explain a complex concept to someone without a background in media?

Demonstrating your ability to simplify complex ideas is critical. Provide an example where you had to explain a challenging concept and how you broke it down into relatable terms. Emphasize your communication skills and your aptitude for connecting with diverse audiences.

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What role do you see data analytics playing in streaming strategies?

Discuss how you believe data analytics informs streaming strategies, from understanding viewer behavior to making real-time adjustments. Offer examples of metrics that are crucial to your analysis and how you have previously utilized data in strategy formulation.

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What drives your passion for the media industry?

This is your chance to showcase your enthusiasm! Share personal experiences, insights, or events that fueled your passion for media and entertainment. Connecting your passion to your career goals will demonstrate your commitment to the role.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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Full-time, hybrid
DATE POSTED
January 14, 2025

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