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Marketing Specialist, Canning Thoracic Institute, Full-time, Days

Company Description

At Northwestern Medicine, every patient interaction makes a difference in cultivating a positive workplace. This patient-first approach is what sets us apart as a leader in the healthcare industry. As an integral part of our team, you'll have the opportunity to join our quest for better healthcare, no matter where you work within the Northwestern Medicine system. At Northwestern Medicine, we pride ourselves on providing competitive benefits: from tuition reimbursement and loan forgiveness to 401(k) matching and lifecycle benefits, we take care of our employees. Ready to join our quest for better?

Job Description

The Marketing Specialist reflects the mission, vision, and values of NM, adheres to the organization’s Code of Ethics and Corporate Compliance Program, and complies with all relevant policies, procedures, guidelines and all other regulatory and accreditation standards.

The Marketing Specialist is an important individual contributor to Marketing.  They are expected to be collaborative, results driven, organized with a keen attention to detail, ability to multi-task, and deliver flawless execution of their projects. The Marketing Specialist will work with a range of clients within and beyond NM.

Responsibilities:

The Marketing Specialist is an important individual contributor within the Marketing division. They support the manager/team in identified projects that often include multi-tasking various projects with the ability to anticipate and communicate needs of the project with the manager. The Marketing Specialist creates building blocks of NM’s marketing plans and, in doing so, learns fundamentals of strategic marketing.  They are expected to be collaborative, results driven and deliver flawless execution of their projects

The Marketing Specialist supports the manager in the execution of assigned/identified projects:

  • Understands the scope and objectives of assigned projects and delivers against those objectives.
  • Develops key elements of the marketing plan and/or the creation of marketing materials.
  • Supports strong internal client relationships by understanding internal client needs, delivering high quality materials/plans, and effectively managing feedback.

Qualifications

Required:

  • Bachelor’s degree or 4 years of comparable experience.
  • An additional 2-3 years of experience in related field.
  • Must have exceptional interpersonal skills with a proactive and constructive attitude.

Preferred:

  • Understanding of healthcare industry and academic medical centers preferred.
  • Agency or client-side healthcare marketing experience/internship.
  • Undergraduate degree in Marketing or related field.

Additional Information

Northwestern Medicine is an affirmative action/equal opportunity employer and does not discriminate in hiring or employment on the basis of age, sex, race, color, religion, national origin, gender identity, veteran status, disability, sexual orientation or any other protected status.

If we offer you a job, we will perform a background check that includes a review of any criminal convictions. A conviction does not disqualify you from employment at Northwestern Medicine. We consider this on a case-by-case basis and follow all state and federal guidelines.

Average salary estimate

$60000 / YEARLY (est.)
min
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$50000K
$70000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing Specialist, Canning Thoracic Institute, Full-time, Days, Northwestern Memorial Healthcare

At Canning Thoracic Institute, we’re on the lookout for a passionate and proactive Marketing Specialist to join our dynamic team at Northwestern Medicine. This full-time, day position is a fantastic opportunity for someone eager to make a meaningful impact in the healthcare sector. As a Marketing Specialist, you’ll play a crucial role in developing and executing marketing plans that reflect our mission and values, contributing to our goal of delivering outstanding healthcare. You’ll be collaborating closely with various teams and clients, managing multiple projects, and ensuring high-quality deliverables. Your work will involve creating marketing materials and maintaining strong relationships with internal clients by keeping their needs at the forefront. We value attention to detail and the ability to multitask, so if you have a knack for organization and project management, you'll thrive in this role. Northwestern Medicine is committed to investing in our employees, offering competitive benefits like tuition reimbursement, loan forgiveness, and a robust 401(k) matching program. Join us in our quest for better healthcare and be part of a team that makes a difference every day. Ready for a rewarding challenge? We can’t wait to meet you!

Frequently Asked Questions (FAQs) for Marketing Specialist, Canning Thoracic Institute, Full-time, Days Role at Northwestern Memorial Healthcare
What does a Marketing Specialist do at Canning Thoracic Institute?

A Marketing Specialist at Canning Thoracic Institute is responsible for collaborating on various marketing projects, creating marketing materials, and supporting the execution of marketing plans. They focus on delivering high-quality outcomes while building strong internal relationships.

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What qualifications are required for a Marketing Specialist position at Canning Thoracic Institute?

To qualify as a Marketing Specialist at Canning Thoracic Institute, you need a Bachelor’s degree or equivalent experience, along with 2-3 years of experience in a related field. Strong interpersonal skills and a proactive attitude are essential.

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What benefits can I expect when working as a Marketing Specialist at the Canning Thoracic Institute?

As a Marketing Specialist at the Canning Thoracic Institute, you can expect a variety of competitive benefits, including tuition reimbursement, loan forgiveness, flexible work schedules, and a comprehensive 401(k) plan, all designed to support your professional growth and well-being.

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What skills are necessary for success as a Marketing Specialist at Canning Thoracic Institute?

Successful Marketing Specialists at Canning Thoracic Institute should possess strong organizational skills, attention to detail, the ability to multitask, and exceptional interpersonal skills to manage relationships effectively and deliver marketing objectives efficiently.

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Is healthcare marketing experience preferred for the Marketing Specialist role at Canning Thoracic Institute?

Yes, experience in healthcare marketing, particularly within academic medical centers, is preferred for the Marketing Specialist role at Canning Thoracic Institute. Such experience can provide valuable insights into the unique challenges and needs within the healthcare sector.

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How does Canning Thoracic Institute support its employees' growth?

Canning Thoracic Institute supports employee growth through competitive benefits such as ongoing training opportunities, tuition reimbursement, and a mentorship program that allows employees to advance their skills and careers within the organization.

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What is the workplace culture like at Canning Thoracic Institute?

At Canning Thoracic Institute, the workplace culture promotes a patient-first approach, teamwork, and innovation. We strive to create an environment where employees feel valued and empowered to contribute to our mission and make a meaningful impact.

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Common Interview Questions for Marketing Specialist, Canning Thoracic Institute, Full-time, Days
Can you describe a successful marketing project you completed in your previous role?

When answering this question, provide a specific example of a marketing project, outlining your role, the strategies you employed, and the positive impact it had on the organization. Highlight key metrics to illustrate the project's success.

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How do you ensure that your marketing materials align with company objectives?

Discuss your approach to understanding company goals, conducting market research, and seeking feedback from stakeholders to create marketing materials that reflect the organization's objectives and effectively communicate its values.

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What strategies do you use to manage multiple marketing projects simultaneously?

Explain your project management techniques, such as using tools for scheduling and prioritizing tasks, setting realistic deadlines, and maintaining open communication with your team to ensure all projects are on track and achieve successful outcomes.

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How do you handle constructive criticism on your marketing projects?

Demonstrate your ability to receive feedback positively by discussing how you view constructive criticism as an opportunity for growth. Share an example of how feedback has helped you improve your work in the past.

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What is your approach to building client relationships in a marketing context?

Discuss your interpersonal skills and strategies for building strong relationships with internal clients, including understanding their needs, actively communicating, and regularly following up on project progress to ensure satisfaction.

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Can you explain a time when you had to adapt your marketing strategy?

Provide a specific scenario where you faced unexpected challenges and had to pivot your marketing strategy. Focus on what you learned from the experience and how you implemented changes to achieve success.

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What do you believe are the most important trends in healthcare marketing right now?

Share your insights on current trends in healthcare marketing, such as digital transformation, patient-centered care, or data analytics, and discuss how you would apply these trends in your work as a Marketing Specialist at Canning Thoracic Institute.

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How do you measure the success of your marketing campaigns?

Explain the metrics and techniques you use to evaluate marketing campaign effectiveness, such as analyzing conversion rates, tracking audience engagement, and gathering feedback to determine the overall impact on organizational goals.

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How do you stay updated on marketing and healthcare industry developments?

Discuss your strategies for continuous learning, such as attending webinars, reading industry publications, participating in professional networks, and engaging with trending topics to stay informed about the marketing and healthcare landscape.

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Why do you want to work as a Marketing Specialist at Canning Thoracic Institute?

Articulate your passion for healthcare marketing and how Canning Thoracic Institute's mission aligns with your career goals. Highlight your enthusiasm for contributing to a patient-first approach and your desire to support innovative marketing initiatives.

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Northwestern Medicine is the collaboration between Northwestern Memorial HealthCare and Northwestern University Feinberg School of Medicine. The entities involved in Northwestern Medicine remain separate organizations. Northwestern Medicine is a t...

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Full-time, on-site
DATE POSTED
November 26, 2024

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