Lead - Key City Community Marketing (Los Angeles)

The Lead - Key City Community Marketing (Los Angeles) will play a vital role in creating and implementing engaging community strategies, organizing events, connecting with local influencers, and measuring engagement metrics to drive brand loyalty.

Candidates should have at least 5 years of experience in community marketing, a bachelor’s degree in a relevant field, and a strong understanding of the local market dynamics to excel in the Lead - Key City Community Marketing position.

This role is instrumental in enhancing On's brand affinity by fostering real connections with the Los Angeles community through events, collaborations, and a consistent presence in the local running culture.

The Lead will be responsible for a calendar of impactful community events that could range from in-store activities to local races and fitness functions, all designed to drive engagement and build a strong community presence.

On offers a dynamic work environment with comprehensive benefits, professional development opportunities, and a culture focused on employee well-being and holistic growth, making it an ideal workplace for community marketing professionals.

In your response, highlight relevant past roles, specific strategies you've employed to drive community engagement, and illustrate how those experiences will translate into success for On.

Discuss innovative tactics that could involve local influencers, event ideas tailored to the community, and methods to measure success, showcasing your knowledge of community dynamics.

Explain your organizational skills, strategic planning approach, and tools you use to manage timelines and communicate with various stakeholders, demonstrating your ability to juggle multiple priorities.

Share a specific example, focusing on planning, execution, community engagement, and the measurable outcomes that defined the event's success, thus illustrating your practical experience.

Emphasize the importance of social media for promoting events, engaging with audiences, and gathering feedback. Discuss specific platforms that resonate with the running community.

Talk about the metrics you would track, such as attendance, engagement rates, social media interactions, and feedback, and how these insights would inform future initiatives.

Provide an example that illustrates your problem-solving skills, your calmness under pressure, and how you turned a challenge into a positive experience for participants.

Describe your approach to network building, including how you reach out, establish rapport, and maintain those relationships to ensure ongoing collaboration.

Share your passion for community building and sports, explaining how this motivates you to create meaningful experiences that resonate with people.

Discuss elements such as strategic planning, community engagement, participant feedback, and measurable outcomes, demonstrating your understanding of event success factors.