As a Brand Designer at Phantom, your responsibilities include leading the design of brand elements and product features from conception to launch. You will partner with product managers, engineers, and other stakeholders to transform complex ideas into user-friendly designs for our 2M+ users. You'll also contribute to strategic decision-making regarding the future of Phantom's offerings in the crypto wallet space.

To qualify for the Brand Designer position at Phantom, candidates should have at least 6 years of experience as a brand design generalist, along with strong motion and visual design skills. Proficiency in desktop and mobile UI, typography, and brand strategy is essential. Experience in presenting designs clearly to creative teams and leadership is also key.

Phantom is committed to fostering a supportive remote environment, allowing Brand Designers to thrive collaboratively. You'll have opportunities to lead strategic projects, mentor other designers, and contribute to discussions on design direction and brand goals, allowing for continuous personal and professional development.

A Brand Designer at Phantom has the unique opportunity to shape the first impression of millions of users engaging with crypto. By creating intuitive and elegant designs, you’ll not only improve user onboarding experiences but also enhance retention as users explore the multifaceted world of crypto through our wallet.

Phantom offers its Brand Designers a competitive salary and equity, comprehensive insurance coverage, a stipend for remote work setup, flexible working hours, unlimited vacation, a 401(k) plan, a wellness benefit, and a daily lunch benefit, all aimed at fostering a healthy work-life balance for its employees.

To effectively approach brand design for a diverse user base, it’s important to conduct research that captures the varying needs and preferences across demographics. Incorporating user feedback into design iterations and ensuring accessibility in visual elements are key aspects to create an inclusive design.

Talk about a specific project where you simplified a complex product. Highlight how you broke down the problem, employed user-friendly design principles, and worked collaboratively with stakeholders to reach a solution. Focus on the measurable outcomes.

Mention the tools you are proficient in, such as Adobe Creative Suite, Sketch, or Figma. Explain your preference based on project needs, collaborative features, or ease of use in creating responsive designs tailored for both desktop and mobile experiences.

To prioritize design tasks, I typically assess deadlines, team dependencies, and the impact of each task on the user experience. I communicate regularly with stakeholders to stay aligned on priorities and utilize project management tools to keep track of progress and timelines effectively.

When presenting my design work, I focus on storytelling, clearly articulating the goals and the rationale behind my design choices. Using visuals, such as mockups or user journeys, helps communicate my concepts effectively, ensuring that both creative teams and stakeholders understand the design’s impact.

Discuss a specific project where you played an active role in shaping brand strategy. Outline your involvement in market research, competitor analysis, or user testing, and emphasize how your contributions led to strategic decisions that positively impacted the brand's growth.

Highlight the importance of user experience by discussing features like intuitive navigation, clear onboarding processes, and education resources. A seamless experience not only enhances user satisfaction but can significantly impact user retention and brand loyalty.

I regularly gather user insights and feedback through usability testing and surveys, ensuring that my designs cater to users' needs while aligning with the business's objectives. Maintaining open communication with product management helps me understand how the design translates into business outcomes.

Discuss current trends such as increased emphasis on personalization, user education, and creating visually appealing yet functional designs that cater to both seasoned users and newcomers. Consider how design can help demystify crypto and promote broader adoption.

Express your enthusiasm for working at Phantom by discussing its innovative approach in the crypto wallet space and your desire to create impactful user experiences. Share how your values align with Phantom’s mission to make crypto accessible to everyone.