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Marketing Intern (Personal Health)

Job Title

Marketing Intern (Personal Health)

Job Description

Philips is a global leader in health technology, committed to improving billions of lives worldwide and striving to make the world healthier and more sustainable through innovation. Driven by the vision of a better tomorrow.

But it’s not just what we do, it’s who we are. We are 80,000, wonderfully unique individuals, with two things in common. An unwavering sense of purpose and a relentless determination to deliver on our customers’ needs. It’s what inspires us to create meaningful solutions – the kind that make a real difference – when it matters most.

The world and our customers’ needs are changing faster than ever before and while we are proud of what we do already, we know we can do more. That’s why we need you, to help us tackle increasingly complex challenges posed by ever evolving health and well-being needs.

In this role, you have the opportunity to make life better
Looking at the challenges the world is facing today Philips’ purpose has never been more relevant. So whatever your role, if you share our passion for helping others, you’ll be working towards creating a better and fairer future for all.

Key responsibility

  • Assist PH MKT head in daily management such as data consolidation, budget management
  • Responsible for assisting in developing & operating MKT campaign by collaborating with multifunctional team
  • Support for portfolio management by supporting market and competitor monitoring 
  • Trend Research and other market analysis

Our offer to intern

  • Learn and execute marketing and campaign plans to build brand equity and achieve KPIs
  • Learn and execute consumer decision journey activities in online based on consumer and market insight
  • Collaborate with multi-functional internal / external partners

Key Areas of Responsibilities

1. Support Business

  • Supports marketing team in organizing various projects and campaigns by assisting marketing head and marketing manager
  • Assists in optimizing category/ product portfolio through analyzing business performance and identifying market dynamics, consumer behaviors, and insights. 

2. Define consumer insights

  • Delivery of holistic competitor assessment (product portfolio, pricing strategy, communication strategy, promotion strategy)
  • Research for target consumer & potential target consumer (Genz)

3. Delivery of follows required for overall marketing executions

4. Support Market analysis – Market Share, Sales data

Qualifications & Requirements

  • 3rd or 4th grade in University
  • Pursuing a degree in Business/ Marketing or related field.
  • Proficient skill in MS-office especially excels
  • Good communication in English (written & spoken)
  • Positive & proactive attitude, Strong interpersonal skills & learning ability, Multi-tasking skills
  • Able to fully commit 6month from December 2024 to June 2025

How we work at Philips
Our newly-adopted hybrid work concept fuses flexibility with collaboration to deliver great outcomes for our people and our customers. We are embracing an approach wherein we spend more time together than apart – which for full-time employees translates to an average of at least 3 days working from the office and up to 2 days from home – for our hybrid roles.
Hybrid work flexibility means people can meet the changing demands of work and home in the most balanced, productive, and healthy way.

Our hybrid working model is defined in 3 ways:
We believe in the importance of impactful collaboration: There's a certain energy when everyone’s in the same room that can heighten idea generation and creative friction needed for problem-solving.
We embrace flexibility: Choosing where, when and how to work can vary according to task and team schedules. Flexibility isn’t office or online, it means choosing the space that works best for you, your teams and our customers on a case-by-case basis.
We want to be at our best: The way we work and our workspaces are designed to support our well-being, offer career advancement opportunities, and enable us to be at our best.

Why should you join Philips?
Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on innovative, customer-first health technology solutions. Help us improve the health and well-being of billions of people, every year. Ultimately creating a career that no one could have planned for. Even you.

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What You Should Know About Marketing Intern (Personal Health), Philips

Join Philips as a Marketing Intern (Personal Health) in Seoul and embark on an exciting journey with a global leader in health technology. At Philips, we are dedicated to improving lives and striving for a healthier, more sustainable future through innovation. As a part of our marketing team, you'll have the chance to contribute to meaningful projects, ensure that we meet our customers' evolving needs, and gain invaluable experience that will help shape your career. Your primary responsibilities will include assisting the marketing head with daily tasks like data consolidation and budget management, as well as collaborating with multifunctional teams to develop and operate marketing campaigns. You'll dive into market and competitor research, helping us understand trends that will benefit our customers. We believe in a strong internship experience that combines learning and executing marketing plans to build brand equity. This role is perfect for those pursuing a degree in Business or Marketing, as you'll have the opportunity to enhance your skills in a supportive environment. If you're proactive, have strong communication skills, and are eager to learn, Philips is the place for you to kickstart your career and make a tangible impact in the health technology space.

Frequently Asked Questions (FAQs) for Marketing Intern (Personal Health) Role at Philips
What are the responsibilities of the Marketing Intern (Personal Health) at Philips?

As a Marketing Intern (Personal Health) at Philips, you will assist the marketing head with daily management tasks such as data consolidation and budget management. You'll help develop and operate marketing campaigns in collaboration with multifunctional teams, support portfolio management through market and competitor monitoring, and conduct trend research and market analysis. This internship is designed to provide you with hands-on experience in a dynamic environment.

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What qualifications do I need to apply for the Marketing Intern (Personal Health) role at Philips?

To qualify for the Marketing Intern (Personal Health) position at Philips, you should be a 3rd or 4th-year university student pursuing a degree in Business, Marketing, or a related field. Proficiency in MS Office, particularly Excel, is essential, along with good communication skills in English, both written and spoken. You should also possess a positive attitude, strong interpersonal skills, and the ability to multi-task effectively.

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How long is the duration of the Marketing Intern (Personal Health) internship at Philips?

The Marketing Intern (Personal Health) internship at Philips typically lasts for six months, from December 2024 to June 2025. This opportunity allows you to dive deep into the world of health technology marketing while developing your skills and making a meaningful contribution to our mission.

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What skills will I develop as a Marketing Intern (Personal Health) at Philips?

As a Marketing Intern (Personal Health) at Philips, you will enhance your marketing skills by learning to execute marketing and campaign plans, analyze market dynamics, and develop consumer insights. You'll gain practical experience working with multifunctional teams and collaborating on projects that are vital to our marketing strategy. This role will prepare you for a successful career in marketing within the health technology sector.

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What is the work culture like at Philips for the Marketing Intern (Personal Health) role?

Philips fosters a collaborative and flexible work culture, especially for the Marketing Intern (Personal Health) role. Our hybrid work model allows you the freedom to choose where and how to work, balancing office and remote contributions effectively. You'll be part of a vibrant team, surrounded by passionate individuals who share a commitment to improving health and well-being through innovative solutions.

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Common Interview Questions for Marketing Intern (Personal Health)
Can you describe your understanding of the health technology market?

To answer this effectively, discuss current trends in health technology, such as telemedicine and wearables. Elaborate on how consumer behavior is shifting towards tech-driven health solutions and why this matters for companies like Philips.

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How would you assist in developing a marketing campaign for a new health product?

Explain a structured approach for developing a marketing campaign, including market research, target audience identification, and collaboration with cross-functional teams. Emphasize your understanding of consumer insights and metrics for success.

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What do you think is essential for effective budget management in marketing?

Discuss the importance of tracking expenses versus revenue and making data-driven decisions to optimize budget allocation. Mention tools you are familiar with that can assist in this process.

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How would you conduct competitor analysis for a new healthcare product?

Detail the steps for conducting competitor analysis, such as identifying key competitors, evaluating their product offerings, pricing strategies, and marketing channels. Highlight your analytical skills and ability to present findings.

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What experience do you have with market research methods?

Talk about any academic or practical experiences you have with surveys, focus groups, or data analysis. Emphasize your ability to draw actionable insights from research data.

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How do you prioritize tasks when managing multiple projects?

Describe your methods for prioritization, such as assessing deadlines, project impact, and resource availability. Mention any tools or strategies you use to keep organized.

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What role do you think social media plays in marketing health products?

Discuss how social media is pivotal for brand awareness, consumer engagement, and target audience outreach. Provide examples of successful health campaigns that utilized social media effectively.

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Can you provide an example of a marketing project you contributed to?

Share a specific project where you played a key role, discussing your contributions and the outcomes. Reflect on what you learned from the experience, and how it prepares you for the internship.

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What strategies would you use to gain consumer insights?

Talk about the importance of qualitative and quantitative research methods for gathering consumer insights, such as surveys and interviews, as well as your skills in analyzing and interpreting the data to inform marketing decisions.

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What motivates you to work in marketing, specifically in the health technology sector?

Express your passion for helping others and how marketing plays a crucial role in bringing innovative health solutions to consumers. Discuss any personal experiences that inspired you to pursue a career in this field.

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At Philips, we strive to make the world a healthier and more sustainable place through meaningful innovation. Our goal is to improve the lives of 2.5 billion people a year by 2030, including 300 million in underserved communities and 1 million wor...

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Internship, hybrid
DATE POSTED
April 11, 2025

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