Job details

New College Graduate Marketing Specialist

Job Description

We are seeking a Marketing Specialist to drive the development and promotion of Renesas’ Partner Ecosystem by identifying, engaging, and collaborating with strategic partners across North America. The role focuses on creating impactful marketing strategies, leveraging digital platforms, and showcasing innovative partner solutions to expand Renesas’ reach and influence in the semiconductor and technology markets.

Actively seek out and identify potential North American partners aligned with the mission and vision of Renesas Partner Ecosystem, which includes IDH (independent design house), Module Partners (System-On-Module, Connectivity, Camera for vision AI, etc), Open Source Community Partners, Silicon Partners, ODM (original design manufacturer), etc.
Establish and maintain strong relationships with key decision-makers at partner companies, understanding their business needs and objectives. Maximize Renesas silicon contents on Partner's board for joint GTM (Go-to-Market)
Collaborate with partners to develop and support joint marketing plans, leveraging social media such as LinkedIn, Youtube, Facebook, etc., for lead generation, audience targeting, and content distribution. Promote partner solutions through Renesas sales team, tradeshows, regional Tech Day, etc.
Develop marketing materials and messaging to promote partner success stories and showcase the value of the partnership.
Support the partner activities in Taiwan, South Korea, etc.
Support the partner solution promotion on Renesas.com

Qualifications

Communication skills: Excellent verbal and written communication to effectively interact with partners at various levels.
Relationship building: Ability to build strong relationships with partners and maintain open communication channels.
Stakeholder management: Skillful navigation of diverse stakeholders and aligning their interests.
Project management skills: Ability to plan, execute, and monitor partner engagement initiatives.
Collaboration: Ability to work effectively with cross-functional teams across the organization

Required educational background:

Recent graduate with a Bachelor's degree in electrical engineering

Additional Information

Renesas offers a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, and pet insurance. In addition to elective benefit options, benefited employees receive company-paid life insurance and AD&D, LTD, short term medical benefits as well as paid sick time, paid holidays, and accrued paid vacation. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources.

Renesas is an embedded semiconductor solution provider driven by its Purpose ‘To Make Our Lives Easier.’ As the industry’s leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.

With a diverse team of over 21,000 professionals in more than 30 countries, we continue to expand our boundaries to offer enhanced user experiences through digitalization and usher into a new era of innovation. We design and develop sustainable, power-efficient solutions today that help people and communities thrive tomorrow, ‘To Make Our Lives Easier.’

At Renesas, you can:

Launch and advance your career in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.

Make a real impact by developing innovative products and solutions to meet our global customers' evolving needs and help make people’s lives easier, safe and secure.

Maximize your performance and wellbeing in our flexible and inclusive work environment. Our people-first culture and global support system, including the remote work option and Employee Resource Groups, will help you excel from the first day.

Are you ready to own your success and make your mark?

Join Renesas. Let’s Shape the Future together.

Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law. For more information, please read our Diversity & Inclusion Statement.

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$60000 / YEARLY (est.)

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What You Should Know About New College Graduate Marketing Specialist, Renesas Electronics

As a New College Graduate Marketing Specialist at Renesas in Morrisville, North Carolina, you have the exciting opportunity to be at the forefront of engaging with strategic partners across North America. In this dynamic role, you'll work on developing and promoting Renesas’ Partner Ecosystem by identifying and collaborating with various partners, such as independent design houses, system-on-module manufacturers, and innovative tech communities. You'll be tasked with crafting impactful marketing strategies that leverage digital platforms like LinkedIn and YouTube, helping to showcase our cutting-edge solutions to expand our influence in the semiconductor market. Building strong relationships with key decision-makers will be essential, as you'll need to understand their business needs and develop joint marketing plans. Creativity will play a big part of your day as you create marketing materials and share success stories that highlight the value of these partnerships. You'll also have the chance to support partner activities in Taiwan and South Korea, making this a truly global role. At Renesas, we believe in a people-first culture that promotes both your career growth and well-being, offering you a supportive and flexible work environment. If you're passionate about technology and eager to make a real impact, this position is your chance to shape the future together with us. Join Renesas and turn your ambitions into reality!

Frequently Asked Questions (FAQs) for New College Graduate Marketing Specialist Role at Renesas Electronics

What are the primary responsibilities of a New College Graduate Marketing Specialist at Renesas?

As a New College Graduate Marketing Specialist at Renesas, your key responsibilities include identifying and establishing relationships with potential partners in North America, creating and implementing marketing strategies, developing promotional materials that highlight partner success, and collaborating with various stakeholders to generate effective marketing campaigns.