Service Cloud Director of Product Marketing at Salesforce in San Francisco, CA

To get the best candidateexperience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Marketing Job Details At Salesforce, our world-class Product Marketers create and tell inspirational stories with innovative demonstrations to people around the world! We develop product messaging and positioning, go-to-market programs... campaigns, events, and sales enablement. We measure our success by our ability to develop creative and innovative marketing strategies and ability to gain C-level, IT Director, and key buyers' mindshare. Our Product Marketers drive the go-to-market for their product teams with outstanding, differentiated messaging and initiatives delivered across a range of marketing tactics. Each PMM has the opportunity to cultivate their career within a specialized space while having a solution and platform mentality. Our PMMs have a broad range of responsibilities which include: presenting business cases to leadership, networking with internal stakeholders and customers, collaborating with our Product leaders and Engineers, and educating our Sales teams. As a Service Cloud Director of Product Marketing you will develop marketing strategies that speak to the Contact Center and IT buyer. There are opportunities to grow recently launched products, as well as market-leading solutions, to help organizations deliver a stellar customer service experiences. Here's some of what you'll be responsible for creating with your team: Content, Campaigns, Events, & Community Partner with Product Management, Product Marketing, and Sales to evolve the global narrative and develop industry-specific narratives for the product. Drive the production and aggregation of high fidelity materials (marketing, thought-leadership, presentations, product demos, solution guides, etc.) for all funnel stages. Collaborate with Content Strategy to support the creation and placement of external content (webinars, blog posts, campaigns, social, etc.) to build awareness. Identify, enable, grow, and champion our community of Trailblazers in customer stories, videos, events, and more. Go-To-Market & Sales Enablement Enable Salesforce's global Sales and Solution Engineering teams to ensure that they are able to identify opportunities, position our product, and drive deals to close. Build compelling and useful enablement assets such as plays, deal wins, training decks, FAQs, and videos. Lead the cadence and content of company-wide enablement series. Partner with Solution Engineering and Product to build killer demo assets and stories that wow customers. Leverage analytics skills to monitor pipeline & ACV across the sales segments and ensure the supporting marketing plan is aligned with their specific needs Cross-team Collaboration Partner with Industry marketing and sales teams to develop industry narrative, including defining customer challenges, value proposition & resulting customer benefit (i.e., be able to describe how and why a manufacturing company should consider Workforce Engagement, or health provider consider Salesforce Field Service.) Partner with Public Relations and Analyst Relations to support future innovation and market reports. Stakeholder Management: build consensus, alignment, and engagement across Campaigns, Creative, Product Marketing, Product Management, Sales, Pricing Strategy, and Customer Success. Required Skills & Experience 5 years of experience in marketing, product management, customer success at a high tech company, or similar. MBA is a plus, but not required. Strong understanding of the cloud enterprise application space such as CRM software, ERP, Field Service software, or Customer Service software and strong curiosity about future technologies/capabilities in that space. Dynamic, confident personality with the ability to strategically craft and drive project execution with limited guidance amidst multiple shifting priorities and goals. Creative problem solver that can generate innovative marketing ideas, work collaboratively, and lead a cross-functional team to drive execution. Hands-on ability developing content strategy and crafting a range of marketing assets, including product demo videos and succinct slide pitch-decks. Strong communication, presentation, writing, and analytical skills. Strong Google Slides, PowerPoint, and/or Apple Keynote skills. Ability to work well cross-functionally and with customers and Customer Service Executives. Proven track record in performing well in a fast-paced environment and organizational skills to balance multiple projects with tight deadlines effectively. Experience working with direct distribution (sales) teams and channel partners. Accommodations If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form. Posting Statement At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits. Salary Range: $250K -- $500K+ Minimum Qualification Technical Product Management, Technology ManagementEstimated Salary: $20 to $28 per hour based on qualifications