Director of Sales (Social Agency)

As the Director of Sales at Scrollmark, your key responsibilities include defining the go-to-market strategy for our social community growth platform, sourcing and converting leads from our current customer base as well as new prospects, and collaborating with other departments to enhance customer success. You will leverage your deep experience in social agency sales to craft compelling proposals and drive revenue growth through both new business initiatives and existing client relationships.

To be successful as the Director of Sales at Scrollmark, candidates should have significant experience in social agency sales, ideally with a history of selling organic social services such as content creation and social strategy. A strong track record of lead generation and closing sales is essential. Familiarity with SaaS models and an understanding of AI-driven community management platforms will be highly beneficial. Strong communication skills and a passion for community engagement are crucial.

At Scrollmark, customer success is here at the core of what we do. As the Director of Sales, you’ll work closely with our leadership team to develop strategies that prioritize customer satisfaction and retention. The role involves aligning sales efforts with customer feedback and service enhancements, ensuring that our social community growth services effectively meet client needs and drive revenue for their businesses.

The work culture at Scrollmark is inclusive, passionate, and supportive. We believe that collaboration and innovation are key to success. As the Director of Sales, you will be encouraged to share your ideas and work closely with talented team members who are dedicated to creating impactful strategies. Our startup environment is dynamic, providing opportunities for growth and allowing you to take ownership of your initiatives within a collaborative atmosphere.

The career growth path for the Director of Sales at Scrollmark is promising, given our rapid expansion as a venture-backed startup. You will have the opportunity to directly influence the direction of sales strategies and customer service dynamics. Your successes in this role can lead to higher executive positions as we continue to grow and expand our offerings, making it a great opportunity for driven individuals looking to advance their careers in a thriving tech environment.

Highlight your previous roles in agencies where you successfully sold social services. Discuss specific strategies you employed and any measurable outcomes. Demonstrating both your breadth of experience and successful results will make a strong impression.

Your answer should reflect an understanding of market analysis, customer segmentation, and alignment of sales efforts with customer needs. Talk about how you would approach developing this strategy specifically for a social community growth platform like Scrollmark.

Share a detailed story that includes the initial challenge, the steps you took to build the relationship, and how you ultimately closed the deal. Highlight any techniques or tools you used that may be relevant to the role at Scrollmark.

Discuss your experience using various lead generation techniques such as networking, online marketing, and harnessing social media. Emphasize a systematic approach to identifying and engaging potential clients within a social agency context.

Talk about your methods for assessing the quality of leads based on factors like fit, urgency, and potential value. Explain how this prioritization affects your workflow and decision-making.

Describe how you collaborate with other departments, such as marketing and customer support, to enhance the sales process. Give examples of how teamwork has led to successful outcomes in your previous roles.

Share strategies you use to cope with rejection professionally. Emphasize resilience, learning from the experience, and adapting your approach for future opportunities.

Identify specific CRM platforms, email marketing tools, and social media management software you’re familiar with. Explain how these technologies can streamline the sales process and improve customer engagement.

Discuss your commitment to ongoing learning through industry publications, webinars, networking events, and courses. This will show your dedication to staying informed in a rapidly changing environment.

Share personal motivations, whether it’s achieving targets, helping clients overcome challenges, or being part of an innovative team. Make sure to connect your motivations back to the mission and goals of Scrollmark.