Strategic account executive (Central)

As a Strategic Account Executive at Writer, your responsibilities will include developing deep expertise in the generative AI landscape, qualifying potential leads, and generating pipelines from targeted accounts. You will lead demonstrations of our AI solutions, guide clients through proof of concepts, and navigate their unique procurement processes. Collaboration within your team to share insights on effective strategies will also be vital.

To be considered for the Strategic Account Executive role at Writer, you should have at least 8 years of experience in a B2B SaaS closing position, particularly with Fortune 100 and Global 2000 companies. Experience selling to CIOs or AI leaders is highly beneficial. Strong communication skills and a history of meeting sales quotas are essential as well.

Writer is committed to supporting the professional growth of its Strategic Account Executives. You'll benefit from a dedicated learning and development stipend, allowing you to enhance your sales skills and stay informed about the latest advancements in the generative AI field. Additionally, you will collaborate with a team of experienced individuals who share their knowledge to further your success.

As a Strategic Account Executive at Writer, you will utilize various tools designed for sales success. This includes our own full-stack generative AI platform for demonstrating value to clients, CRM systems for managing leads, and communication tools to collaborate with your team. Writer encourages exploration of additional resources that can help you achieve your sales objectives.

The culture at Writer for a Strategic Account Executive is dynamic and fast-paced. With a team that embraces innovation and collaboration, you can expect a supportive environment where creativity thrives. Writer emphasizes open communication, allowing team members to share insights and strategies to tackle challenges together, ultimately aiming for collective success.

When discussing your experience with value-based selling, focus on how you've identified the unique needs of your clients and articulated the specific benefits of your product in a way that resonates with their goals. Share a concrete example where your value-based approach resulted in a significant sale. Highlight your understanding of how to connect your solution to the client's business strategy.

In qualifying leads, detail your methodology for assessing a prospect's needs, potential fit, and readiness to purchase. Discuss tools and criteria you prioritize in this process, such as industry challenges, budget considerations, and timelines. Convey how you leverage this information to tailor your sales approach effectively.

Staying informed in the fast-evolving generative AI sector involves a combination of strategies. Talk about your commitment to ongoing education through webinars, accessing industry reports, participating in relevant forums or groups, and networking with experts in the field. Mention how this knowledge enhances your ability to serve clients better.

Share a specific negotiation experience where you encountered significant obstacles, such as budget constraints or stakeholder resistance. Describe the steps you took to understand the client's position, build rapport, and present compelling arguments that led to a successful outcome. Show how your skills in empathy and problem-solving were key to these negotiations.

Managing relationships with multiple stakeholders requires proactive communication and strategic planning. Discuss your approach to identifying key players within the organization, understanding their individual goals, and keeping everyone updated on progress. Illustrate how you ensure that diverse interests are aligned toward a collective goal.

Explain a scenario where you successfully navigated a client through the procurement process. Highlight how you identified potential roadblocks and worked with the client to address concerns proactively, securing key buy-in from stakeholders at every stage. Focus on your negotiation skills and ability to advocate for the value of your solution.

Effective follow-up strategies include a systematic approach to tracking interactions and establishing a cadence for outreach. Talk about the importance of personalizing your follow-ups based on previous conversations and providing additional value, such as insights or case studies, to keep the prospect engaged and move them closer to a decision.

Discuss your method of addressing objections by first listening and understanding the prospect's concerns thoroughly. Then, provide reassurances backed by data or case studies that address their objections head-on. Show how your ability to empathize and adapt your message helps transform objections into opportunities for deeper discussion.

Your answer should reflect your enthusiasm for the generative AI field and Writer’s mission. Discuss how Writer’s innovative platform aligns with your career aspirations and how you believe you can contribute to the company's growth. Share any personal connection to the work culture, values, or the impact Writer has on its clients.

Outline your views on emerging trends in generative AI, such as advancements in automation or personalized experiences. Explain how these trends could lead to new market demands and the importance of positioning yourself strategically to capitalize on these opportunities. Mention how your role as a Strategic Account Executive could help facilitate this growth.