Senior Marketing Manager, Market Research & Consumer Insights

Job ID: 250782 Location Name: FSC REMOTE SF/NY/DC -173(USA_0173... Address: FSC, Remote, CA 94105, United States (US) Job Type: Position Type: Regular Job Function: Marketing Remote Eligible: Yes Company Overview: At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the Extra Ordinary in each of us. We are united by a common goal - to reimagine the future of beauty. The Opportunity: Position: Senior Manager, Market Research & Consumer Insights Location: San Francisco Marketing Our Marketing organization includes a strategic team of big thinkers and creatives who truly work interdependently. Whether supporting our digital initiatives, planning our loyalty program, developing multi-pronged marketing strategies, writing copy, building exciting in-store experiences, or designing national advertising, we are constantly finding ways to underscore our promise to partner with our clients to make the beauty world feel like it’s theirs—and our place as the industry leader. The pace is fast, the learning is constant…but as part of a team this driven, the possibilities are endless. Your role at Sephora: As a Senior Manager of Market Research & Consumer Insights you will be a high-impact, highly visible ‘resident expert’ on what our clients and consumers at-large are doing, saying, and the ‘why’ underneath. Reporting to the Sr. Director of Market Research & Consumer Insights, you will skillfully create appropriate methodologies, execute primary market research, and be a true change agent for the business. In addition, you will: • Creative testing expert including experience with a range of methodologies from concept testing to in-market post campaign testing • Design, execute, and lead qualitative and quantitative primary market research for Sephora North America: qualitative fieldwork (e.g. focus groups, in-home ethnographies, shop-alongs, 1:1 interviews, etc.), and quantitative surveys. This includes vendor-led and DIY research (i.e. in-house survey design and programming, and analysis/reporting using various internal research tools and software) • Nimble and easily able to juggle multiple initiatives in a fast pace environment • Relationship builder, knows how to cultivate and leverage relationships to progress goals and achieve better outcomes • Comfortable presenting in front of senior audiences, and able to determine the altitude at which to present insights and data across different audiences • Analyze primary survey data–from cross-tabbing to regressions—and report in storytelling format • Work cross-functionally to marry disparate data sets (e.g. SAS transactional data, observational digital analytics data, secondary research data, etc.), and report out to org • Quickly connect the dots across research studies and different data sources • Influence via cross-functional partnerships, collaborations, and relationship building; Work closely with business partners to create strategies for the business grounded in data and consumer insight/intelligence • Stay abreast of sociocultural trends and macroeconomic impacts to business in order to add color to primary research and inform business strategies and long-term research pipeline • Help to oversee the team’s research operations, including but not limited to: managing survey calendar, coordinating with internal partners for customer sample targeting, managing external research vendors, QC of survey programs, coordinating and overseeing qualitative fieldwork logistics • Demonstrate our Sephora values of Passion for Client Service, Innovation, Expertise, Balance, Respect for All, Teamwork, and Initiative We’re excited about you if you have: • 6+ years of directly relevant experience (e.g. conducting market research, consumer insights for retailer, management consulting)—Ideally 3+ years of which were spent supplier/agency side with exposure to large-scale engagements and execution of research across a wide range of topics/industries • General exposure to or understanding of Retail, FMCG, CPG, and/or Beauty industries—including marketing development timelines and product development/innovation pipelines—ideally related business experience in marketing, communications, business development, product design, user experience, brand management, consulting, and/or analytics • Expertise in quantitative and qualitative research methods—including data analyses, statistical analyses (e.g. regression analysis), more complicated survey methods, cross-tabbing, sample design, fieldwork management • Ability to think both analytically and creatively—balance left and right brain—people person as well as data person • Excellent communication and storytelling abilities with proven track record of influencing business decisions/strategies • Confidence in designing and managing your own projects with oversight only as necessary; able to “live in the gray” and deal with ambiguity • Additional software/platform competencies: statistical package (e.g. SPSS, R, STATA, etc.), survey programming (e.g. Focus Vision Beacon, Qualtrics, etc.), and ideally SAS The annual base salary range for this position is $124,100.00 - $165,110.00 The actual base salary offered depends on a variety of factors, which may include, as applicable, the applicant’s qualifications for the position; years of relevant experience; specific and unique skills; level of education attained; certifications or other professional licenses held; other legitimate, non-discriminatory business factors specific to the position; and the geographic location in which the applicant lives and/or from which they will perform the job. Individuals employed in this position may also be eligible to earn bonuses. Sephora offers a generous benefits package to full-time employees, which includes comprehensive health, dental and vision plans; a superior 401(k) plan, various paid time off programs; employee discount/perks; life insurance; disability insurance; flexible spending accounts; and an employee referral bonus program. This job will be posted for a minimum of 5 days. While at Sephora, you’ll enjoy… • The people. You will be surrounded by some of the most talented leaders and teams – people you can be proud to work with. • The learning. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans. • The culture. As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. It is in our DNA to innovate and, at Sephora, all 40,000 passionate team members across 35 markets and 3,000+ stores, are united by a common goal - to reimagine the future of beauty. You can unleash your creativity, because we’ve got disruptive spirit. You can learn and evolve, because we empower you to be your best. You can be yourself, because you are what sets us apart. This, is the future of beauty. Reimagine your future, at Sephora. Sephora is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. Sephora is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Sephora will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law