Senior Brands Operations Manager (Beauty)

As a Senior Brands Operations Manager (Beauty) at SHEIN, your primary responsibilities will include supplier development and management, price negotiation and contract signing, market insights and demand forecasting, and collaboration with the supply chain team. You will proactively identify and assess new suppliers, drive negotiations for competitive pricing, and develop procurement strategies based on market trends while ensuring efficient supply chain operations.

To qualify for the Senior Brands Operations Manager (Beauty) role at SHEIN, candidates should have at least 5 years of experience in procurement or vendor management within the beauty industry. A strong network within wholesaler and distributor networks, exceptional negotiation skills, and a proven ability to optimize procurement strategies through market insights are all essential. Familiarity with U.S. beauty wholesale procurement processes will also be important.

The Senior Brands Operations Manager (Beauty) plays a crucial role in SHEIN's success by leveraging expert knowledge of the beauty market to establish effective supplier partnerships. By negotiating favorable terms, optimizing inventory based on consumer feedback, and analyzing market trends, this position directly impacts SHEIN's ability to offer competitive products and adapt to customer needs, ultimately driving sales and increasing brand loyalty.

Working as a Senior Brands Operations Manager (Beauty) at SHEIN comes with numerous benefits, including healthcare coverage, a flexible spending account, a 401(k) savings plan with a company match, paid time off, and discounts on SHEIN products. Additionally, you'll enjoy perks like free lunch, a dog-friendly office, and invitations to company events, all contributing to a vibrant workplace culture.

Valuable experience for a Senior Brands Operations Manager (Beauty) at SHEIN includes a solid background in procurement, business development, or vendor management within the beauty industry. Familiarity with market analysis, trend identification, and supplier relationship management will enhance your effectiveness in this role and support SHEIN's commitment to making fashion accessible.

To develop strong relationships with beauty suppliers, I would focus on building trust through consistent communication, understanding their needs, and demonstrating how a partnership with SHEIN could benefit them. Utilizing my existing industry connections and engaging suppliers with tailored proposals that highlight mutual benefits will also be key.

In the event that a supplier fails to meet delivery timelines, I would first assess the reasons for the delay and facilitate an open discussion to understand their challenges. It's important to find a collaborative solution, whether that means adjusting terms or identifying alternative suppliers to ensure we meet our product deadlines and maintain supply chain efficiency.

Market insights are crucial in procurement decisions as they inform what products are trending and which items may become best-sellers. By analyzing consumer preferences and competitor strategies, I can tailor our procurement plans to capitalize on emerging trends, ensuring SHEIN stays competitive and relevant within the beauty market.

To measure supply chain efficiency, I would track key performance indicators such as on-time delivery rates, inventory turnover ratios, and supplier performance metrics. By regularly analyzing these indicators, I can identify areas for improvement and implement strategies to enhance overall supply chain operations.

In a previous role, I successfully negotiated improved contract terms by conducting a thorough market analysis to understand pricing trends. By presenting this data during discussions, I was able to secure a favorable agreement that included reduced minimum order quantities and better pricing, leading to significant cost savings for the company while maintaining strong supplier relationships.

In a fast-paced procurement environment, I prioritize tasks by assessing urgency and impact. I often utilize project management tools to track deliverables and deadlines, ensuring that critical negotiations and supplier assessments take precedence. Clear communication with the team for updates on priorities ensures that we stay aligned and meeting our objectives.

Customer feedback is invaluable to my procurement strategy as it provides insights into market needs and preferences. By actively collecting and analyzing this feedback, I can identify areas for improvement in product offerings and make informed decisions about which products to procure, ultimately aligning our inventory with consumer demands.

I stay informed about trends in the beauty industry by subscribing to leading beauty publications, attending industry trade shows, and participating in relevant networking events. Engaging with industry experts on social media and following market research reports also helps me stay ahead of emerging trends that could influence procurement decisions.

I have extensive experience with demand forecasting, including analyzing historical sales data, monitoring market trends, and assessing consumer behavior. By using this information, I'm able to anticipate demand fluctuations and make proactive procurement decisions, ensuring optimal inventory levels to meet customer needs.

One of the most challenging aspects of supplier management is ensuring consistency in product quality and service delivery, especially when scaling operations or dealing with multiple suppliers. Building strong, transparent relationships with suppliers and regularly monitoring performance through KPIs helps address these challenges effectively.