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Product Designer, Personalization

We are looking for a Product Designer to drive design solutions and partner with our design, technology, and product teams on key initiatives in Personalization. The ideal candidate is someone who is passionate about creating solutions based on insights of real people across the world, has the foundations of their craft to turn these insights into beautifully designed products (both interactions and visuals) and inspires the organization by showing/prototyping what is possible before it is built.


The Personalization team makes deciding what to play next easier and more enjoyable for every listener. From the Spotify Home feed to AI DJ to Discover Weekly, we’re behind some of Spotify’s most-loved features. We built them by understanding the world of music, podcasts, and audiobooks better than anyone else. Join us and you’ll keep millions of users listening by making phenomenal recommendations to each and every one of them. 


What You'll Do
  • Explore and design solutions across the entire product lifecycle, from finding opportunities to designing and validating solutions. You will help create the space for others to collaborate.
  • Let users lead the way. Our users inform where we are going. Our teams focus on understanding how users connect to audio in different parts of the world, and letting their needs guide us to the best solutions. It’s important for us to know we are solving for real people and not just the loudest voice in the room.
  • Work with small multi-disciplinary teams. You’ll partner closely with design, engineering and product folks to find elegant but practical solutions to design challenges. Together, you’ll address problems and come up with solutions that delight our users.
  • You’ll take full ownership of your work, and you take responsibility for every last detail, every step of the way, with support from your fellow designers and Design manager.
  • Rapidly produce multiple concepts and prototypes; knowing when to apply pixel-perfect attention to detail, and when to make low-fi sketches, user flows, user stories and prototypes.


Who You Are
  • You have 2+ years of related experience designing at consumer-focused tech companies.
  • You understand that design isn’t just about look and feel, but how it works.
  • You are highly motivated to learn new things about complex technology, like how algorithms surface content and their impact on user experiences.
  • You get nervous if you’re not sketching concepts, tweaking flows or polishing the designs that represent the big-thinking work. Your head is in the clouds while your feet are on the ground.
  • You’re a great communicator. You have the communication skills to help set up frameworks and brainstorm initial design concepts.
  • You strive to have a people-focused design mentality. Even though you have strong design chops, you are constantly looking to hone your design instinct through user feedback. Whether through hands-on user research, or by designing options for an A/B test.
  • You have an online portfolio, or PDF that you can share with us. A link to your online portfolio, or a PDF, is required. Applications without a portfolio are unlikely to be considered.
  • You are able to provide a brief explanation in your application of why you are excellent for this role, while highlighting your portfolio.


Where You'll Be
  • This role requires someone in a location that is within a reasonable commuting distance to our New York or Boston offices.
  • Working hours? We operate within the EST zone for collaboration.


The United States base range for this position is $94,793- $135,418 plus equity. The benefits available for this position include health insurance, six month paid parental leave, 401(k) retirement plan, monthly meal allowance, 23 paid days off, 13 paid flexible holidays, paid sick leave. These ranges may be modified in the future.

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$94793K
$135418K

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What You Should Know About Product Designer, Personalization, Spotify

Exciting opportunities are waiting for you as a Product Designer in Personalization! Join our innovative team, where creativity meets technology and user experience is our top priority. As a Product Designer at our company, you will be at the forefront of designing unique solutions that make music and podcast recommendations easy and enjoyable for millions of users. Your role will take you through the entire product lifecycle—from discovering user needs to prototyping visually stunning solutions that resonate with real people around the globe. You’ll collaborate with a diverse team of designers, engineers, and product managers to tackle design challenges head-on. Your input will guide our strategies as we aim to connect users with content tailored just for them. You’ll bring your passion for understanding user behaviors and your strong design background to help transform insights into beautifully crafted products. Your ability to communicate ideas effectively and your enthusiasm for user-centered design will foster collaboration and inspire your teammates. If you are driven by a desire to create impactful designs that enhance the way people experience audio content, this is the role for you. Your portfolio showcasing your design expertise will set you apart as we seek someone ready to innovate and inspire change in the realm of personalization. Together, we can keep audiences engaged and excited about what they listen to next!

Frequently Asked Questions (FAQs) for Product Designer, Personalization Role at Spotify
What are the responsibilities of a Product Designer at our company?

As a Product Designer in Personalization at our company, you will explore design solutions across all stages of the product lifecycle, from identifying user needs to prototyping ideas. You’ll collaborate with interdisciplinary teams, lead design discussions, and take responsibility for every detail of your work. Your role is vital in ensuring that the products we create are not just visually appealing but also user-friendly, leveraging insights from real interactions to inform designs.

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What qualifications are required for the Product Designer position at our company?

To be considered for the Product Designer role in Personalization, you should have at least 2 years of experience in design at tech companies focused on consumers. A strong portfolio showcasing your best work is expected. You should be comfortable working with complex technology and algorithms, capable of creating both high-fidelity designs and low-fidelity sketches as needed. Strong communication and collaboration skills along with a people-focused design philosophy are also essential.

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How does collaboration work for a Product Designer on the Personalization team?

Collaboration is at the heart of the Product Designer role on our Personalization team. You’ll work closely with design, engineering, and product management teams, forming small multi-disciplinary groups aimed at solving design challenges. This collaborative environment fosters creative thinking and encourages exploring innovative solutions together, ensuring we remain user-focused and aligned with our product vision.

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What kind of support can a Product Designer expect while working on projects?

As a Product Designer in the Personalization team, you will receive support from fellow designers and your Design Manager. The team atmosphere is built around open communication and feedback, creating a space where you can present your ideas and receive constructive inputs. This supportive environment enables you to thrive creatively and ensures the best possible products are delivered to our users.

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Are there any specific benefits for a Product Designer in our company?

Yes, the Product Designer role in Personalization comes with a fantastic range of benefits, including health insurance and a 401(k) pension plan. Additionally, you'll enjoy six months of paid parental leave, a monthly meal allowance, and a generous vacation policy that includes 23 paid days off and 13 paid flexible holidays. We believe in maintaining a work-life balance while providing you with a rewarding experience.

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Common Interview Questions for Product Designer, Personalization
Can you describe your design process as a Product Designer?

When answering this question, think about how you approach each stage of the design process, from research to ideation and prototyping. Discuss how user insights guide your design decisions and the importance of collaboration with other teams. Share specific examples of projects where you successfully implemented your design process to overcome challenges.

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How do you prioritize user needs in your designs?

Explain that prioritizing user needs starts with thorough research. Discuss tools you use for gathering user feedback and how that feedback shapes your design outcomes. Illustrate with examples of past projects where understanding user needs led to impactful solutions that enhanced user experience.

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What tools do you use for prototyping and UX design?

Be prepared to list the design tools you're familiar with, such as Figma, Sketch, or Adobe XD. Discuss the strengths of these tools in helping you create user flows, wireframes, and interactive prototypes. If possible, mention specific projects where these tools played a crucial role in your design process.

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How do you handle feedback from users and stakeholders?

Explain your openness to receiving feedback and your process for integrating it into your designs. Describe how you view feedback as an essential part of the design process and provide examples of changes you made based on user or stakeholder input that improved the final product.

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Can you share an example of a challenging design project and how you overcame it?

Select a relevant example that showcases your problem-solving skills. Outline the project's challenges, your design approach, and how you collaborated with others to overcome obstacles. Highlight the final outcome and what you learned from the experience.

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What role does data play in your design decisions?

Discuss how data informs your design process—from gathering insights through user analytics to A/B testing designs. Emphasize your commitment to evidence-based design, illustrating how you’ve used data to refine your work and address user needs effectively.

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Describe a time when you had to persuade someone to adopt your design.

Share a specific instance where you had to advocate for a design choice. Discuss how you communicated your rationale, the feedback received, and how you used user data to support your points. Highlight how, through effective communication and collaboration, you gained buy-in from stakeholders.

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What is your approach to designing for accessibility?

Emphasize your understanding of accessibility standards and the importance of inclusive design. Discuss tools and techniques you utilize to ensure designs are accessible to all users, and provide examples of how you've integrated these principles into your work to create a more inclusive product.

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How do you keep up with design trends and technologies?

Talk about your commitment to ongoing learning in the field of design. Mention resources you follow, such as blogs, online courses, or community events. Share how you apply new knowledge and trends in your practice to ensure your designs remain fresh and relevant.

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Why do you want to work as a Product Designer on the Personalization team?

Express your passion for the intersection of design and user experience, particularly in personalization. Discuss specific elements of the role that excite you, such as the opportunity to create impactful solutions that connect users with the audio content they love, and how your skills align with the team’s goals.

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Spotify is one of the largest online music streaming service providers founded in 2006 by Daniel Ek and Martin Lorentzon. As of March 2024, Spotify has over 615 million monthly active users, including 239 million paying subscribers around the world.

307 jobs
MATCH
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BADGES
Badge Future MakerBadge Global CitizenBadge InnovatorBadge Office Vibes
CULTURE VALUES
Inclusive & Diverse
Empathetic
Take Risks
Transparent & Candid
Feedback Forward
Mission Driven
Collaboration over Competition
Work/Life Harmony
BENEFITS & PERKS
Maternity Leave
Paternity Leave
Snacks
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
401K Matching
Paid Sick Days
Paid Time-Off
Paid Volunteer Time
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
March 6, 2025

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