As a Digital Specialist - Website Experience at The Global Talent Co., your primary responsibilities will include managing the Shopify website, executing product launches, optimizing content for SEO, and handling email and SMS campaigns using Klaviyo. You'll also analyze key revenue metrics and manage promotions to enhance customer engagement and loyalty.

To apply for the Digital Specialist - Website Experience position at The Global Talent Co., you should possess a Bachelor’s degree in Marketing, Business, E-Commerce, or a related field, complemented by at least 3 years of experience managing e-commerce websites, particularly on Shopify. Proficiency in SEO practices and digital marketing tools like Google Analytics and Klaviyo are also essential.

Performance for a Digital Specialist - Website Experience at The Global Talent Co. is measured through various key performance indicators (KPIs) including successful product launches, increased organic search rankings, improved campaign engagement rates, and overall revenue growth. Regular analytics reports will help assess your impact on the team’s objectives.

As a Digital Specialist - Website Experience, you will work with various tools including Shopify for website management, Klaviyo for email and SMS campaigns, and SEO tools such as Google Analytics, Google Search Console, and SEMrush to optimize content and monitor performance.

Absolutely! The Digital Specialist - Website Experience role at The Global Talent Co. is a remote position that allows you to work from anywhere, provided you align with the EST time zone. This flexibility empowers you to create an optimal work-life balance while contributing to exciting projects.

When answering this question, highlight specific examples of how you've enhanced or managed Shopify sites. Mention your familiarity with customizing themes, managing product categories, and executing successful product launches to demonstrate your hands-on experience.

Discuss your understanding of SEO principles specific to e-commerce. Include examples of strategies you've implemented, such as keyword research, on-page optimization, and collaboration with content creators to drive organic traffic effectively.

Provide insights into tools like Klaviyo that you have used for managing email and SMS campaigns. Share specific metrics or campaigns that illustrate your success in improving customer engagement and growing subscriber lists.

Choose a scenario where data analysis led you to optimize campaigns or identify emerging trends. Focus on the tools you used, the key metrics you tracked, and how those insights translated into actionable strategies.

Explain your step-by-step process for product launches, including pre-launch marketing activities, content creation, website updates, and post-launch performance tracking. Highlight collaboration with cross-functional teams as well.

Mention specific blogs, forums, or courses you follow to keep your knowledge fresh. This showcases your commitment to continuous learning and your proactive approach to acquiring new skills relevant to the Digital Specialist - Website Experience role.

Pick a relevant challenge, such as dealing with a website outage or a failed campaign, and discuss the steps you took to resolve the issue. Emphasize your problem-solving skills and your ability to learn from setbacks.

Share your time management techniques, such as setting priorities, creating schedules, and utilizing project management tools to keep everything on track. Highlight the importance of communication with team members to ensure alignment.

Explain how you gather and analyze customer feedback, and how you use those insights to inform your overall e-commerce strategy. This shows your understanding of the importance of customer experience.

Articulate your interest in the role by discussing your passion for e-commerce and digital marketing. You might also mention the company's mission and how your values align with their vision, reflecting your enthusiasm for contributing to the team's success.