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Marketing Manager (m/f/d) East Central Europe

Company Description

TOMRA was founded in 1972 in Norway and is one of the leading providers of reverse vending automation for food and beverage retailers and an innovator in the field of circular economy and clean loop recycling. Through our reverse vending systems, we help protect the planet by minimizing plastic pollution and waste. Today, we operate in more than 80 markets worldwide and continue to grow by introducing deposit laws in various countries.

To support our growth we are looking for a full-time colleague, based in Brunn am Gebirge, who can start asap as

Marketing Manager East Central Europe
in a growing company with start-up flair

Job Description

Your Responsibilities

  • Develop, implement and manage a marketing and communication strategy in East Central Europe (PL, AT, SK, CRO, CZ, SLO, HU)
  • Support market launches and strengthen the positioning of TOMRA with our customers in the B2B sector (retail) in Eastern Europe
  • Work closely with and manage the external marketing agencies in all countries
  • Work with the global team in Norway to implement the TOMRA brand strategy, launch new products and other marketing and communication activities
  • Internal and external communication, including digital channels and social media
  • Media planning incl. press releases as well as management and organization of trade fair appearances
  • Management of the marketing budget and development of KPIs to track the ROI of the measures

Qualifications

Your Profile

  • Approx. 3-5 years of experience in a Marketing Management position - working strategically and operationally
  • Spoken and written fluency in English and Polish is essential. Any other language (e.g. German, Czech) will be an advantage
  • Bachelor's degree in Marketing, Communication, Business, or a related field would be an advantage
  • You can strategically implement long-term goals with operational measures
  • Proactive, independent and careful way of working as well as high resilience 
  • You have already worked very generalistically in Marketing and would like to develop yourself further on an ongoing basis
  • Experience in working with the retail is highly desirable
  • Hands-on approach, Project management skills, creativity and innovation in developing marketing content and strategies
  • Proficient in MS Office, Canva, Adobe Creative Suite (Photoshop, Illustrator, etc.), and HubSpot
  • Strong communication skills – ability to convey information effectively in various formats (written, verbal, visual)
  • Willingness to travel approx. 15%, especially in Eastern Europe

Additional Information

Our Benefits

  • An exciting responsible position in a growing and secure company in a collegial atmosphere with a "you" culture
  • Flat hierarchies and open-door policy in a future-oriented industry
  • Fruit & vegetables, regular employee events and various perks via corporate benefits - we also conduct regular employee surveys to evaluate your satisfaction
  • E-Learning platform, employee referral program, development opportunities within the company
  • "Leading the resource revolution" - together at TOMRA we are working to create a sustainable future - become part of it!

Would you like to become part of our team? Then apply today!

At TOMRA, we are committed to equal opportunities and diversity. We therefore welcome applications that enrich our diversity. We therefore particularly encourage female applicants to apply to TOMRA.

 

#LI-SN1

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Average salary estimate

$70000 / YEARLY (est.)
min
max
$60000K
$80000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing Manager (m/f/d) East Central Europe, TOMRA

Are you ready to make a difference in the world of sustainability? Join TOMRA as a Marketing Manager for East Central Europe! Based in the picturesque Brunn am Gebirge, Austria, you will be at the forefront of our mission to minimize plastic pollution and waste. With a legacy that dates back to 1972, TOMRA is a leader in reverse vending automation and circular economy solutions. In this role, you’ll develop and implement innovative marketing strategies across several markets including Poland, Austria, Slovakia, Croatia, the Czech Republic, Slovenia, and Hungary. You will collaborate with our global team in Norway to ensure our brand resonates in the B2B sector, while also managing external marketing agencies. Your daily activities will include crafting compelling communication via digital channels, organizing trade fair appearances, and analyzing marketing budgets to track the effectiveness of your initiatives. This is an exciting opportunity to take your marketing expertise to the next level, all while contributing to a sustainable future. If you have 3-5 years of experience in marketing management, fluency in English and Polish, and a passion for innovative marketing, we want to hear from you! Let's work together to lead the resource revolution and create a cleaner, greener world.

Frequently Asked Questions (FAQs) for Marketing Manager (m/f/d) East Central Europe Role at TOMRA
What responsibilities will the Marketing Manager at TOMRA in East Central Europe have?

As a Marketing Manager at TOMRA, you will develop and execute marketing strategies targeting East Central Europe, manage external agencies, and ensure successful market launches. Your role encompasses internal and external communications, media planning, and managing the marketing budget while developing KPIs to measure the effectiveness of your efforts.

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What qualifications are required for the Marketing Manager position at TOMRA?

Candidates for the Marketing Manager role at TOMRA should have approximately 3-5 years of marketing management experience, proficiency in English and Polish, and ideally possess a Bachelor’s degree in Marketing, Communication, or a related field. A hands-on approach to project management and creativity in developing marketing strategies are essential.

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What skills are preferred for the Marketing Manager role at TOMRA?

Strong communication skills, proficiency in MS Office, Canva, Adobe Creative Suite, and HubSpot are preferred for the Marketing Manager position at TOMRA. Experience in the retail sector and ability to work both strategically and operationally will be advantageous.

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Is travel required for the Marketing Manager position at TOMRA?

Yes, the Marketing Manager at TOMRA can expect to travel around 15%, primarily within Eastern Europe, to support market launches and enhance customer relationships.

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What are the opportunities for growth as a Marketing Manager at TOMRA?

At TOMRA, we are committed to support your professional development. The Marketing Manager role offers opportunities for ongoing learning and growth within the company, including access to an e-learning platform and employee referral programs.

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Common Interview Questions for Marketing Manager (m/f/d) East Central Europe
Can you explain your experience with developing marketing strategies for diverse markets?

Focus on specific examples where you've tailored marketing approaches to different cultural contexts or customer segments, emphasizing the impact of your strategies on overall brand presence.

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How do you measure the success of your marketing campaigns?

Discuss the KPIs you typically set for campaigns and how you use analytics tools and feedback to assess their performance and inform future decisions.

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What marketing tools and platforms are you proficient in?

List the relevant tools such as MS Office, HubSpot, and Adobe Creative Suite, and explain how you have utilized them to enhance marketing efforts.

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Describe a successful marketing project you managed. What was your role?

Share a specific project, detailing your responsibilities, the strategies employed, challenges faced, and the quantifiable outcomes that demonstrated success.

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How would you approach managing external marketing agencies?

Talk about establishing clear communication, setting expectations, and how you ensure alignment with overall marketing goals when collaborating with agencies.

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What strategies would you implement to enhance TOMRA's brand presence in East Central Europe?

Propose tailored strategies based on your understanding of local markets, customer preferences, and TOMRA's mission to increase visibility and engagement.

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How do you stay current with marketing trends, especially in the sustainability sector?

Mention the importance of continuous learning, attending webinars, reading industry publications, and following thought leaders to keep your strategies relevant and innovative.

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Can you provide examples of how you've successfully conducted digital marketing?

Discuss campaigns you've implemented across social media, email marketing, or SEO efforts, highlighting techniques that boosted engagement or conversion rates.

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Tell me about a time you had to pivot your marketing strategy. What prompted the change?

Illustrate your adaptability by describing an instance where feedback or market conditions led you to alter your plans and how that decision contributed to success.

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What do you think is essential for effective internal communication within a marketing team?

Discuss aspects like transparency, regular check-ins, constructive feedback, and collaborative tools that foster a culture of open communication for marketing teams.

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Company Retreats
Dental Insurance
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To transform how we all obtain, use and reuse the planet’s resources to enable a world without waste.

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Full-time, on-site
DATE POSTED
April 16, 2025

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