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Trade Marketing Manager Baltics

Recruitment was posted within Baltics

Pay range due to local legal salary transparency for Lithuania is: 36000 - 47000 Euro/annually

Trade Marketing Manager Home Care & Personal Care Baltics​ will be responsible for trade strategy implementation per customer based on category goals and working with market leading brands such as Dove, Rexona, Domestos, Hellmann’s and others.

JOB PURPOSE

Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world.  If you are prepared to unlock growth by mastering customer and channel strategies as well as offer winning trade marketing activities then this role is just for you!

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

  • Manage and implement trade activity plan in close cooperation with sales team according to the marketing strategies;
  • Be responsible for trade marketing & trade budget control;
  • Evaluate project results and activity effectiveness in order to seek improvements and opportunities;
  • Manage product placements planograms;
  • Cooperate with multiple creative and production agencies.

WHAT YOU NEED TO SUCCEED

Experiences & Qualifications

  • 3 years experience in an FMCG company (preferred)
  • Experience in sales and/or marketing areas (preferred)

Skills

  • Fluency in English and any Baltic’s language (verbal and written)
  • Growth mindset & can-do attitude
  • Strong analytical skills
  • Creative skills
  • Organizational skills and attention to detail
  • Strong communication skills
  • Ability to manage multiple projects
  • Proactivity and ability to work from own initiative
  • Proficient use of PowerPoint and Excel

Leadership

  • You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
  • As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.

Critical SOL (Standards of Leadership) Behaviors

  • PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Generates intensity and focus to motivate people to deliver results at speed.
  • PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.
  • CONSUMER & CUSTOMER LOVE: Brings the voice of the consumer into everything we do, always.
  • PURPOSEFUL IMPACT: Has humility, understanding that leadership is service to others, inside and outside Unilever.
  • AGILITY: Explores the world around them, continually learning and developing their skills.
  • TALENT CATALYST: Inspire people to grow, with support and honesty.

Unilever embraces diversity and encourages applicants from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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Average salary estimate

$41500 / YEARLY (est.)
min
max
$36000K
$47000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Trade Marketing Manager Baltics, Unilever

Are you ready to take on an exciting role as a Trade Marketing Manager at Unilever in our vibrant Vilnius Office? Here at Unilever, the heart of our work lies in creating a better business and a better world. As the Trade Marketing Manager for Home Care & Personal Care in the Baltics, your mission will be to implement trade strategies that align with category goals, all while showcasing market-leading brands such as Dove, Rexona, and Domestos. You will collaborate closely with the sales team to craft and execute trade activity plans and be responsible for managing the trade marketing budget. Your keen analytical skills will help you evaluate project results and identify new opportunities for improvement. You will also have creative freedom in managing product placements and coordinating with various creative and production agencies. If you have a growth mindset, a can-do attitude, and at least 3 years of experience in an FMCG environment, this is the perfect opportunity for you to shine! Join us in unlocking growth through innovative thinking and collaborative spirit, where your focus will always be on delivering high performance and making a meaningful impact for our consumers and communities. At Unilever, we champion diversity and are excited to welcome individuals from all backgrounds to share their whole selves with us. Let's create a better future together!

Frequently Asked Questions (FAQs) for Trade Marketing Manager Baltics Role at Unilever
What are the key responsibilities of a Trade Marketing Manager at Unilever?

As a Trade Marketing Manager at Unilever, you will manage and implement trade activity plans in collaboration with the sales team, oversee trade marketing and budget control, evaluate project results for improvements, manage product placement planograms, and cooperate with various creative and production agencies.

Join Rise to see the full answer
What qualifications are required for the Trade Marketing Manager position at Unilever?

To succeed as a Trade Marketing Manager at Unilever, candidates should ideally have at least 3 years of experience in an FMCG company, along with experience in sales and/or marketing. Fluency in English and any Baltic languages is necessary, alongside strong analytical, organizational, and communication skills.

Join Rise to see the full answer
What skills are essential for a successful Trade Marketing Manager role at Unilever?

Essential skills for the Trade Marketing Manager role at Unilever include a strong analytical mind, creativity, attention to detail, organizational skills, and the ability to manage multiple projects simultaneously. A proactive attitude and proficiency in PowerPoint and Excel are also highly valued.

Join Rise to see the full answer
How does Unilever support diversity in the Trade Marketing Manager hiring process?

Unilever is committed to equity, inclusion, and diversity. We encourage applicants from all walks of life and ensure that every candidate receives full and fair consideration, promoting an inclusive atmosphere where all employees can thrive.

Join Rise to see the full answer
What kind of career growth opportunities does Unilever offer to Trade Marketing Managers?

At Unilever, Trade Marketing Managers are provided with opportunities to grow, develop their skills, and explore new avenues for personal mastery and professional advancement, ensuring that you can build a fulfilling career while making a purposeful impact.

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Common Interview Questions for Trade Marketing Manager Baltics
Can you describe your experience with trade activity planning in previous roles?

When answering this question, highlight specific experiences where you developed and executed trade marketing plans that led to measurable results. Provide examples of collaboration with sales teams and discuss any challenges you overcame to demonstrate your problem-solving skills.

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How do you evaluate the effectiveness of trade marketing projects?

To answer this, discuss the metrics you use to evaluate project outcomes, such as sales data, engagement rates, and ROI. Mention examples of adjustments you made based on your evaluations and how you used data to inform future strategies.

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What strategies would you use for managing a trade marketing budget?

In your response, explain how you prioritize spending based on strategic goals, track expenditures, and ensure maximum return on investment. Highlight your experience with budget forecasting and adjustments throughout the project lifecycle.

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How do you foster collaboration between marketing and sales teams?

Discuss your approach to building strong relationships with sales and marketing teams, such as regular communication, joint planning sessions, and feedback loops. Provide examples of successful collaborative projects you've worked on.

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What tools do you find essential for managing marketing projects?

Mention specific project management tools or software you have used, such as Excel for data analysis or PowerPoint for presentations. Explain how these tools help you stay organized and set timelines for project milestones.

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Can you give an example of how you've successfully handled multiple projects at once?

In your answer, use a specific example that showcases your organizational skills, ability to prioritize tasks, and communication strategies. Highlight the successful outcomes of the projects and lessons learned.

Join Rise to see the full answer
How do you stay updated on trends in trade marketing?

Showcase your dedication to continuous learning by mentioning resources such as industry publications, networking events, and online courses. Discuss how you apply these insights to your work at Unilever.

Join Rise to see the full answer
What is your approach to improving product placements?

Discuss the importance of data analysis and consumer insights in making informed decisions about product placements. Provide an example of a successful placement strategy you've implemented in the past.

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How do you ensure that consumer feedback is integrated into your trade marketing strategies?

Emphasize the importance of putting the consumer first. Discuss methods you use to gather consumer insights, such as surveys or focus groups, and how you translate that feedback into actionable strategies.

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What do you believe is the most important quality for a Trade Marketing Manager at Unilever?

Articulate your belief that the most important quality is a passion for high performance. Discuss how this principle drives you to take personal responsibility for results while inspiring others to achieve their best.

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We believe that as a business we have a responsibility to our consumers and to the communities in which we have a presence. Around the world we invest in local economies and develop people’s skills inside and outside of Unilever. And through our b...

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DATE POSTED
April 16, 2025

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