Director Digital Product (Subscription)

As the Director of Digital Product (Subscription) at Universal Audio, you will oversee the full product lifecycle, from ideation to analysis, ensuring the successful launch of subscription-based products. Your responsibilities include managing the product roadmap, driving data-driven decision-making, and championing product-led growth principles. You will collaborate with engineering, design, marketing, and sales to enhance customer engagement and ensure a seamless product development process.

To qualify for the Director Digital Product (Subscription) position at Universal Audio, candidates should have at least 5 years of product management experience, with a minimum of 3 years in a management role. A background in subscription-based applications, ideally within the music industry, is highly preferred. Strong analytical skills and familiarity with agile methodologies will also contribute to your success in this role.

Yes, the Director Digital Product (Subscription) role at Universal Audio is primarily remote, allowing you to work from anywhere within the USA. However, there is also a hybrid option available, which requires being onsite at the Scotts Valley, CA headquarters for two or more days each week. This flexibility ensures a work-life balance while staying connected with the team.

At Universal Audio, product management for digital subscriptions is prioritized through data-driven decision-making. The Director Digital Product (Subscription) will focus on building features that enhance user engagement and drive customer retention and expansion. This requires close collaboration with multiple teams and using analytics and user feedback to refine and improve products continually.

Universal Audio offers a comprehensive benefits package for the Director Digital Product (Subscription) position, including profit sharing, medical/dental/vision insurance, a 401K Safe Harbor contribution, stock options, and flexible time-off options. This commitment to varied benefits supports a healthy work-life balance and aligns with our mission to inspire creativity and excellence in music-making.

To define the success of a digital product in a subscription model, focus on key performance indicators such as customer acquisition, retention rates, and user engagement metrics. Emphasize the importance of user feedback and data analyses in refining features and enhancing the value you deliver to customers.

In your response, outline your familiarity with agile methodologies, including sprint planning, product backlog management, and iterative development processes. Highlight specific examples where agile practices improved team collaboration, sped up delivery timelines, or enhanced product quality.

Explain your systematic approach to prioritizing features, often using frameworks like the RICE scoring model (Reach, Impact, Confidence, and Effort) or MoSCoW prioritization (Must have, Should have, Could have, and Won't have). Providing real-world examples where you've successfully prioritized features will showcase your capability.

Discuss strategies such as creating community spaces within the product, personalized content recommendations, and gamification elements that encourage active participation. Highlight the role of user feedback in finding opportunities for enhancements.

Share how you use various sources to stay informed, including industry reports, networking with peers, attending conferences, and analyzing customer feedback. Demonstrating your proactiveness in continuous learning will reflect your dedication to the role.

Be prepared to discuss a specific product launch, outlining your responsibilities, the team's collaboration, strategies for market entry, and what metrics you used to measure success post-launch. Highlight any challenges you faced and how you overcame them.

Cover metrics that reflect user engagement, retention rates, revenue growth, and customer satisfaction. Explain how you tailor your metrics based on project goals and why it's important to adjust those metrics as products evolve.

Share a specific instance where you facilitated communication and collaboration between teams—emphasizing the steps you took to bridge gaps, promote understanding, and ensure all parties were aligned on project objectives and timelines.

Discuss your strategy for handling conflicting priorities, such as establishing clear communication channels, using consensus-building techniques, and leveraging data to make informed decisions. Share an example that demonstrates your approach.

Articulate your insights on emerging trends in music technology, the importance of user-centric design, and how digital products can enhance the experience for creators. Present your vision for how Universal Audio can lead in this transformative landscape.