Job details

Vice President, Pricing & Packaging Strategy

Company Overview

DocuSign helps organizations connect and automate how they agree. Our flagship product, eSignature, is the world’s #1 way to sign electronically on practically any device, from virtually anywhere, at any time. Today, more than a million customers and a billion users in over 180 countries use DocuSign to accelerate the process of doing business and simplify people’s lives.

What you'll do

As the Vice President, Pricing & Packaging Strategy, you will be responsible for our reach and monetization strategy across our global portfolio of products and services, across all channels from Web to Direct Sales and Resellers. You will be responsible for enabling our executive team to make key strategic decisions and driving organizational alignment behind our strategies. You will collaborate extensively and globally across teams including product management, product and partner marketing, finance, sales, and customer success to accelerate growth across our company as we pioneer a new software category.

This position is a people manager role reporting to the EVP, Chief Operating Officer.

Responsibility

Develop growth strategies for the company’s products by understanding and developing our business strategy, understanding target market and customer requirements, collaborating on product strategy, creating competitive differentiation, tracking (and establishing) market trends, and measuring results
Create and refine pricing & packaging (P&P) models for new and existing products
Identify and understand customer value drivers through market research, including segmentation and willingness to pay
Understand competitive dynamics and develop differentiation strategies through P&P, discount strategies, and sales campaigns
Understand costs and margin requirements and incorporate into strategies
Partner with Product Management and Sales to create and drive alignment behind P&P strategies
Collaborate with Finance, Operations, and Systems to activate P&P
Define and drive product requirements for billing and telemetry for SaaS products
Enable organization on new P&P offerings, through content development, internal webinars and small group sessions, and customer facing assets
Review market performance to optimize offerings regularly based on a fact-based analysis in an effort to achieve strategic objectives (e.g., share, revenue, profits)
Plan, develop and implement promotional pricing campaigns
Recruit, develop, coach, and retain industry leading pricing & packaging strategists and analysts
Collaborate effectively to drive cross functional alignment behind business strategies by working closely with Product, Sales, Customer Success, and Operations

Job Designation

Hybrid:

Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)

What you bring

Basic

15+ years business experience with 8+ years of experience in pricing strategy (within SaaS, Enterprise Software, or Cloud Platforms), including team leadership roles
Experience developing and delivering presentations to various audience levels within an organization
Experience building, developing, and leading a strategy team

Preferred

MBA degree, ideally with focus in Marketing, Sales, or Product Strategy
Excellent verbal and written executive communication skills
Strong analytical skills to frame and guide analytics workstreams
Strong organization and project-management skills, including the ability to meet demanding, evolving, and often competing deadlines
Previous experience at a strategy consulting with experience in pricing, marketing, product, or sales strategy
Ability to create and present data in a visual format and explain the insights clearly and concisely
Experience building customer research, including conjoint surveys

Wage Transparency

Based on applicable legislation, the below details pay ranges in the following locations:

California: $251,100 - $393,500 base salary

Washington and New York (including NYC metro area): $233,900 - $354,675 base salary

This role is also eligible for bonus, equity and

benefits.

Life at DocuSign

Working here

DocuSign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what’s right, every day. At DocuSign, everything is equal.

We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you’ll be loved by us, our customers, and the world in which we live.

Accommodation

DocuSign provides reasonable accommodations for qualified individuals with disabilities in job application procedures. If you need such an accommodation, including if you need accommodation to properly utilize our online system, you may contact us at accommodations@docusign.com.

If you experience any technical difficulties or issues during the application process, or with our interview tools, please reach out to us at taops@docusign.com for assistance.

Our global benefits

Paid time off

Take time to unwind with earned days off, plus paid company holidays based on your region.

Paid parental leave

Take up to six months off with your child after birth, adoption or foster care placement.

Full health benefits

Options for 100% employer-paid health plans from day one of employment.

Retirement plans

Select retirement and pension programs with potential for employer contributions.

Learning & development

Grow your career with coaching, online courses and education reimbursements.

Compassionate care leave

Paid time off following the loss of a loved one and other life-changing events.

DocuSign Glassdoor Company Review

3.6

DocuSign DE&I Review

4.0

CEO of DocuSign

Allan Thygesen

Approve of CEO

By DocuSign

DocuSign, headquartered in San Francisco, is an American company that allows organizations to manage electronic agreements with electronic signatures across various types of devices.

100 jobs

BADGES