Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy, and consent to receive emails from Rise
Jobs / Job page
Group Director, Product Marketing, Walmart Connect image - Rise Careers
Job details

Group Director, Product Marketing, Walmart Connect

Position Summary...

As the Group Director of Product Marketing at Walmart Connect, you will lead and inspire a high-performing team, setting a clear vision and direction while fostering a culture of collaboration, innovation, and executional excellence. In a fast-paced and evolving environment, you will drive team alignment, maintain morale, and empower your organization to navigate change while delivering measurable impact. Your leadership will ensure that Walmart Connect remains at the forefront of the digital advertising industry, effectively scaling our product marketing efforts to drive technology adoption, customer engagement, and revenue growth.

In close collaboration with the Product, Marketing and other key stakeholders, you will develop and execute go-to-market (GTM) strategies that successfully launch new products, amplify existing offerings, track and measure adoption and overall product success while maximizing market influence. Your ability to balance strategic thinking with operational execution will be critical in driving sustained success.

What you'll do...

  • Lead, Inspire, and Scale – Manage and mentor a large, high-performing product marketing team, fostering a culture of innovation, collaboration, and executional excellence. 
  • Set Vision & Direction – Establish a clear strategic roadmap for product marketing, ensuring alignment with business objectives and market opportunities. 
  • Drive GTM Strategy & Execution – Develop and execute go-to-market strategies and campaigns that drive product adoption, engagement, and retention. 
  • Champion Product Growth – Partner with Product Management to identify, prioritize, and advocate for new and enhanced product opportunities based on market trends, customer insights, and performance data. 
  • Ensure Commercial Success – Define and implement monetization strategies, including pricing, packaging, and value positioning, to maximize revenue and market share. 
  • Craft Compelling Solution-based Narratives – Work cross-functionally with Product, Enterprise & Emerging Marketing, and Creative teams to develop messaging and assets that resonate with customers. 
  • Enable Sales & Customer Success – Deliver best-in-class enablement materials, including product guides, competitive insights, case studies, and training resources to support adoption and engagement. 
  • Optimize with Data – Leverage automation and analytics to refine messaging, targeting, and campaign effectiveness, ensuring continuous improvement. 
  • Measure & Optimize Performance – Define success metrics and assess the impact of product marketing initiatives, aligning efforts with business goals. 

What We’re Looking For 

  • 15+ years of experience in product marketing, ideally in AdTech. 
  • Proven track record of building, leading, and scaling high-performing teams in fast-paced, dynamic environments. 
  • Strong strategic and operational balance – ability to define high-level positioning and execute hands-on launches and GTM plans. 
  • Expertise in competitive, evolving markets with a focus on driving adoption and revenue growth. 
  • Outstanding leadership, communication, and collaboration skills, with the ability to influence senior stakeholders and maintain team engagement. 
  • Data-driven approach with a strong ability to synthesize insights, measure effectiveness, and optimize strategies. 
  • Experience managing and mentoring teams in a high-performance, results-driven environment. 

Join us and help shape the future of Retail Media at Walmart Connect! 

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

‎ 

‎ 

‎ 

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

‎ 

For information about PTO, see https://one.walmart.com/notices.

‎ 

‎ 

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

‎ 

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

‎ 

For information about benefits and eligibility, see One.Walmart.

‎ 

Hoboken, New Jersey US-10279:The annual salary range for this position is $192,000.00-$384,000.00

‎ 

San Bruno, California US-08848:The annual salary range for this position is $208,000.00-$416,000.00

‎ 

‎ 

‎ 

‎ 

‎ 

‎ 

‎ 

‎ 

‎ 

‎ 

Additional compensation includes annual or quarterly performance bonuses.

‎ 

Additional compensation for certain positions may also include:

‎ 

‎ 

- Stock

‎ 

‎ 

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelors Degree in Marketing, Business Administration or Related field and 6 years' experience in Marketing, Business Administration
or related field. Option 2: 9 years' experience in Marketing, Business Administration or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

MBA preferred

Primary Location...

850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America
Walmart Glassdoor Company Review
3.4 Glassdoor star iconGlassdoor star iconGlassdoor star icon Glassdoor star icon Glassdoor star icon
Walmart DE&I Review
No rating Glassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star iconGlassdoor star icon
CEO of Walmart
Walmart CEO photo
Doug McMillon
Approve of CEO

Average salary estimate

$312000 / YEARLY (est.)
min
max
$208000K
$416000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

Similar Jobs
Photo of the Rise User
Walmart Hybrid (USA) CA SACRAMENTO 02598 WAL-MART
Posted 4 days ago

Become a Landscape Technician at Walmart and help maintain beautiful surroundings while working in a team-oriented environment.

Photo of the Rise User
Walmart Hybrid Pine Bluff, AR
Posted 4 days ago

As a Digital Coach at Walmart, you'll lead and develop talent while upholding the company's core values and promoting continuous improvement.

Photo of the Rise User
Posted 7 days ago

Become a core player at Polarsteps as the Marketing Lead, driving creative campaigns and growth for our travel app.

Radius Limited Hybrid 60 Oscar Delghustraat 9600 Ronse, Belgium, 9600, Ronse, Flemish Region, Belgium
Posted 19 hours ago

Join Radius as a Marketing Manager to spearhead impactful marketing strategies across Benelux and France in the telematics sector.

Photo of the Rise User
GitLab Remote Remote, Canada; Remote, US
Posted 9 days ago
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Customer-Centric
Social Impact Driven
Dare to be Different
Maternity Leave
Paternity Leave
401K Matching
Paid Holidays
Paid Time-Off
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)

Join GitLab as a Lifecycle Marketing Manager to drive user engagement and conversions through data-driven communication strategies.

Photo of the Rise User
Posted 11 days ago
Customer-Centric
Rapid Growth
Diversity of Opinions
Reward & Recognition
Friends Outside of Work
Inclusive & Diverse
Empathetic
Feedback Forward
Work/Life Harmony
Casual Dress Code
Startup Mindset
Collaboration over Competition
Fast-Paced
Growth & Learning
Open Door Policy
Rise from Within
Maternity Leave
Paternity Leave
Flex-Friendly
Family Coverage (Insurance)
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
401K Matching
Paid Holidays
Paid Sick Days
Paid Time-Off

Drive impactful marketing strategies and brand management as the Director of Product Marketing at K2J in St. Louis.

Photo of the Rise User

Lead strategic innovation and DTC initiatives at Glanbia, the world's leading Sports Nutrition company, to inspire consumer engagement and growth.

Posted 7 days ago

As a Senior Event Executive at Octagon, you will bring sports marketing experiences to life through creative and collaborative event execution.

Photo of the Rise User
Posted 7 days ago

Join MISSION BBQ as a Marketing Coordinator to strengthen community bonds and promote our brand enthusiastically!

Photo of the Rise User
Posted 7 hours ago

StackAdapt is looking for a Marketing Manager to lead integrated marketing efforts across APAC, ideally with adtech or DSP experience.

Photo of the Rise User
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Customer-Centric
Fast-Paced
Growth & Learning
Medical Insurance
Dental Insurance
401K Matching
Paid Time-Off
Maternity Leave
Paternity Leave
Mental Health Resources
Flex-Friendly
Photo of the Rise User
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Transparent & Candid
Growth & Learning
Fast-Paced
Collaboration over Competition
Take Risks
Friends Outside of Work
Passion for Exploration
Customer-Centric
Reward & Recognition
Feedback Forward
Rapid Growth
Medical Insurance
Paid Time-Off
Maternity Leave
Mental Health Resources
Equity
Paternity Leave
Fully Distributed
Flex-Friendly
Some Meals Provided
Snacks
Social Gatherings
Pet Friendly
Company Retreats
Dental Insurance
Life insurance
Health Savings Account (HSA)
Photo of the Rise User
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Transparent & Candid
Growth & Learning
Fast-Paced
Collaboration over Competition
Take Risks
Friends Outside of Work
Passion for Exploration
Customer-Centric
Reward & Recognition
Feedback Forward
Rapid Growth
Medical Insurance
Paid Time-Off
Maternity Leave
Mental Health Resources
Equity
Paternity Leave
Fully Distributed
Flex-Friendly
Some Meals Provided
Snacks
Social Gatherings
Pet Friendly
Company Retreats
Dental Insurance
Life insurance
Health Savings Account (HSA)

"To save people money so they can live better.”

5804 jobs
MATCH
VIEW MATCH
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 13, 2025

Subscribe to Rise newsletter

Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!
LATEST ACTIVITY
K
Someone from OH, Columbus just viewed Sales Associate-ANN at Knitwell Group
V
Someone from OH, Perrysburg just viewed Junior Project Manager * at Virtual Service Operations
S
Someone from OH, Cincinnati just viewed STNA 7AM-7PM (Assisted Living) at Senior Lifestyle
Photo of the Rise User
Someone from OH, Cincinnati just viewed Mail Sorter at Staffmark
Photo of the Rise User
Someone from OH, Toledo just viewed Event Assistant at Datadog
Photo of the Rise User
Someone from OH, Cincinnati just viewed Senior Analyst, Corporate FP&A at Spotify
Photo of the Rise User
Someone from OH, Cincinnati just viewed Manager, Public Cloud FP&A at Zscaler
Photo of the Rise User
Someone from OH, Cincinnati just viewed Senior Financial Analyst at American Express
Photo of the Rise User
Someone from OH, Cincinnati just viewed Senior Financial Analyst, FP&A at StackAdapt
Photo of the Rise User
Someone from OH, Cincinnati just viewed Senior Financial Analyst (Remote - United States) at Protective
Photo of the Rise User
Someone from OH, Cincinnati just viewed Senior Financial Analyst, Acceptance FP&A at Visa
Photo of the Rise User
66 people applied to Coordinator, Beauty at BPCM
Photo of the Rise User
Someone from OH, Cincinnati just viewed Remote Inventory Clerk at Datadog
M
Someone from OH, Cincinnati just viewed Virtual File Clerk at MUTW, LLC
Photo of the Rise User
Someone from OH, Cincinnati just viewed Data Processing Clerk at Datadog
Photo of the Rise User
Someone from OH, Solon just viewed Senior Integration Engineer (w/m/d) at Safran
Photo of the Rise User
Someone from OH, North Ridgeville just viewed VP, Product Operations at Centivo
Photo of the Rise User
Someone from OH, North Ridgeville just viewed Associate, Digital Product Operations at American Express
Photo of the Rise User
Someone from OH, North Ridgeville just viewed Project and Operations Manager at Datadog
Photo of the Rise User
Someone from OH, North Ridgeville just viewed Product Operations Manager at LinkedIn
Photo of the Rise User
Someone from OH, North Ridgeville just viewed Senior Operations Manager - Ancillary Products at Cars24