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US Consumer Services, Marketing Analyst - job 7 of 10

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

 

US Consumer Services: This team is responsible for American Express’ suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, innovative banking services and products, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, and best-in-class marketing programs. The team’s strategy is to build a strong premium Card business differentiated by Membership, which is brought to life by connecting our Card Members to what they love.  

How will you make an impact in this role? 

  • Analyze data and realize growth opportunities; to help businesses improve performance and drive growth

  • Be responsible for understanding how our business functions and how it might best be served using new and emerging digital products and/or services.

  • Build and track performance indicators to better understand customer behavior

  • Develop cost-benefit analyses to determine feasibility of new opportunities

  • Develop relationships with a variety of int e r n al and external partners

  • Share and leverage best practices and provide consultancy to team

  • Manage end-to-end marketing initiatives or other customer-focused initiatives; develop and implement tests to measure effectiveness

Preferred Qualifications:

  • Previous Marketing Internship Experience

  • Find innovative ways to improve the customer experience

  • Passion for customer marketing, payments innovation, travel industry and new technology trends

  • Ability to conceptualize and sell ideas

  • Independent thinker who’s organized, has phenomenal attention to detail, and can multi-task

  • Strong analytical, problem-solving/quantitative skills

  • Willing to take risks and share fresh perspectives

  • Be proficient with analytical and presentation tools, including Excel and PowerPoint

  • Excellent written and verbal communication skills 

Salary Range: $55,000.00 to $105,000.00 annually + bonus + benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

Depending on factors such as business unit requirements, the nature of the position, cost and applicable laws, 
American Express may provide visa sponsorship for certain positions.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Competitive base salaries 
  • Bonus incentives 
  • 6% Company Match on retirement savings plan 
  • Free financial coaching and financial well-being support 
  • Comprehensive medical, dental, vision, life insurance, and disability benefits 
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy 
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) 
  • Free and confidential counseling support through our Healthy Minds program 
  • Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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Average salary estimate

$80000 / YEARLY (est.)
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$55000K
$105000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About US Consumer Services, Marketing Analyst, American Express

Join Team Amex as a US Consumer Services Marketing Analyst and step into a vibrant role that blends passion for customer experience with marketing innovation. Based in the bustling city of New York, New York, you’ll immerse yourself in analyzing data and discovering growth opportunities within American Express’ diverse suite of consumer products. Imagine developing cost-benefit analyses to uncover new opportunities and fostering relationships with internal and external partners. Your insights will help shape performance indicators that reveal customer behavior patterns, which will ultimately drive overall business performance. We’re looking for someone who’s not just about crunching numbers but also has a knack for creating engaging strategies to elevate customer experiences. Your previous marketing internship experience and enthusiasm for customer marketing will be instrumental as you contribute to exciting projects, including our Membership Rewards and global travel services. At American Express, we value individuals who conceptualize innovative ideas while handling multiple tasks with exceptional attention to detail. With the support of a collaborative team, your potential will shine, and you won’t just be backed by your colleagues—you’ll also enjoy a working environment that cherishes inclusivity, integrity, and excellence. So, if you’re ready to lead the way in a meaningful career with competitive benefits, development opportunities, and a culture that prioritizes well-being, Team Amex is waiting for you!

Frequently Asked Questions (FAQs) for US Consumer Services, Marketing Analyst Role at American Express
What responsibilities does the US Consumer Services Marketing Analyst have at American Express?

The US Consumer Services Marketing Analyst at American Express is responsible for analyzing data to identify growth opportunities, managing end-to-end marketing initiatives, and developing relationships with internal and external partners. This position requires a keen understanding of customer behavior to create impactful strategies that enhance overall business performance.

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What qualifications are required for the US Consumer Services Marketing Analyst position at American Express?

To be successful in the US Consumer Services Marketing Analyst role at American Express, candidates should possess strong analytical and problem-solving skills, proficiency with tools like Excel and PowerPoint, and prior marketing internship experience. A passion for customer marketing and an ability to conceptualize innovative ideas are also crucial.

Join Rise to see the full answer
How does American Express support the well-being of its US Consumer Services Marketing Analysts?

American Express supports the well-being of its employees through comprehensive benefits, including competitive salaries, bonus incentives, flexible working arrangements, and wellness programs. Furthermore, the company prioritizes holistic health by offering access to financial coaching and counseling support, ensuring that employees thrive both professionally and personally.

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What kind of growth opportunities does the US Consumer Services Marketing Analyst role offer?

The US Consumer Services Marketing Analyst role at American Express provides significant growth opportunities through hands-on experience in marketing initiatives, collaboration with diverse teams, and access to career development programs. Analysts will also have the chance to influence overall strategies and customer experiences, paving the way for career advancement.

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What is the salary range for the US Consumer Services Marketing Analyst at American Express?

The salary range for the US Consumer Services Marketing Analyst position at American Express is between $55,000 and $105,000 annually, plus bonuses and benefits. The actual salary will vary based on factors such as experience, location, and job-related criteria.

Join Rise to see the full answer
Common Interview Questions for US Consumer Services, Marketing Analyst
What experience do you have that makes you a suitable candidate for the US Consumer Services Marketing Analyst position?

In your answer, highlight previous marketing-related internships or positions where you analyzed data and worked on marketing initiatives. Discuss specific examples where your contributions improved customer experiences or influenced business performance.

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Can you describe a time when your analytical skills led to a successful marketing strategy?

Share an example where you used data analysis to identify trends and make recommendations for a marketing strategy. Detail the steps you took and how your analysis directly impacted the project’s success.

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How do you prioritize tasks when managing multiple marketing initiatives?

Discuss your organizational skills and strategies for prioritization, such as using tools to track progress or breaking down projects into actionable steps. Showcase your ability to handle multiple tasks efficiently.

Join Rise to see the full answer
What do you understand about American Express’ consumer products and services?

Demonstrate your knowledge of American Express’ product offerings, including Membership Rewards, travel services, and their commitment to customer experience. This shows your enthusiasm for joining the team and contributing to their success.

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How would you handle a situation where a marketing campaign is not performing as expected?

Explain your approach to troubleshooting by analyzing data to identify what is not working, adapting strategies accordingly, and using feedback to improve future campaigns. Emphasize your commitment to learning from challenges.

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Why do you want to work as a marketing analyst at American Express?

Share your passion for customer marketing and your admiration for American Express’ commitment to innovation and excellent customer service. This enthusiasm will resonate with interviewers, showing that you align with the company’s values.

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What tools or software are you proficient in that would assist in this marketing analyst role?

List relevant tools such as Excel for data analysis and PowerPoint for presenting your findings. Highlight any specific marketing software or data visualization platforms you've used to better illustrate your competencies.

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Can you give an example of how you've demonstrated creativity in a previous role?

Recall a project where you proposed new ideas or strategies that enhanced customer engagement or improved marketing efficacy, explaining the innovative process you followed to conceptualize and execute your ideas.

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How do you ensure accuracy in your analysis and reports?

Describe your methods for validating data, such as cross-referencing multiple sources or consulting peers for insights. This demonstrates your commitment to providing accurate and reliable information.

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What trends do you see shaping the future of consumer marketing?

Discuss current and emerging trends that impact the consumer marketing landscape. Include insights on how technology, customer experience, and market dynamics will influence marketing strategies moving forward.

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American Express is a multinational financial services corporation and global leader in providing personal, small business, and corporate credit cards.

2318 jobs
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BADGES
Badge Family FriendlyBadge Office VibesBadge Work&Life BalanceBadge Rapid Growth
CULTURE VALUES
Inclusive & Diverse
Empathetic
Collaboration over Competition
Growth & Learning
Transparent & Candid
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Mental Health Resources
Life insurance
Disability Insurance
Child Care stipend
Employee Resource Groups
Learning & Development
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
April 15, 2025

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