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Senior Recruitment Marketing Program Manager

As the Senior Recruitment Marketing Program Manager, you will be responsible for C.H. Robinson's North & South America recruitment marketing strategy, as well as special programs needed to meet hiring goals across the company. You will partner with global recruitment teams on enterprise talent marketing initiatives while consulting on local initiatives for other regions.

In addition to leading recruitment marketing efforts, you will play an active role in hands-on recruiting for key hiring initiatives, helping to attract and engage top talent. You will collaborate closely with recruiters and hiring managers to source, screen, and guide candidates through the hiring process as needed.

You will report to the Director of Talent Acquisition and work closely with TA leaders and the Corporate Communications team to set and execute the recruitment marketing strategy. You will manage our recruitment marketing agency relationships and job board partners to ensure we're meeting short- and long-term hiring goals.

Responsibilities:

  • Consult and collaborate with talent acquisition leaders to develop effective talent attraction strategies
  • Work with agency partners to gather and document performance metrics to generate actionable insights and recommendations that optimize outcomes
  • Own and analyze global labor market insights for our largest regions, providing strategic recommendations based on employer brand maturity and talent availability
  • Partner with corporate communications team to collaborate on visual assets and ensure alignment across global marketing initiatives Own and manage the Workday CRM tool, ensuring effective candidate engagement and developing recruitment marketing campaigns to attract top talent
  • Oversee career site strategy and enhancements to improve the candidate experience
  • Enable recruiters to successfully leverage job boards and social channels to attract and engage candidates through education, one-on-one coaching, etc., while also managing the administration of recruiter access to designated platforms
  • Actively participate in recruiting efforts for key roles by sourcing, screening, and engaging candidates to support hiring goals

Required Qualifications:

  • High School Diploma or GED equivalent
  • Minimum 4 years of experience managing recruitment-related programs and projects or 4 years of full-cycle recruitment experience with C.H. Robinson.

Preferred Qualifications:

  • Ability to develop and manage relationships and balance the needs of multiple stakeholders
  • Values a diverse and inclusive work environment
  • Strong consulting, coaching, and influencing skills
  • Solid written and oral communication skills
  • Capable of working independently and adhering to committed timelines
  • Ability to analyze data to infer insights and make data-driven decisions
  • Proven ability to navigate complexity and ambiguity to drive initiatives to fruition
  • Ability to maintain confidentiality and handle sensitive matters with judgment, tact, and diplomacy

We will review applications for this role on an ongoing basis and encourage all interested candidates to apply at their earliest convenience.

Compensation Range

$65,300.00 - $135,600.00

The base pay range displayed on each job posting reflects the minimum and maximum base pay for the position across all U.S. locations. Your individual base pay within this range is determined by work location, which takes into account geographic cost of labor, and additional factors, including job-related skills, experience, and relevant education or training. During the hiring process, your recruiter will provide more details about the specific base pay for your location. Compensation details listed in this posting reflect the base pay only and do not include additional variable compensation.

Questioning if you meet the mark? Studies have shown that women, people of color, and individuals with disabilities may be less likely to apply unless they match the job description exactly. Here at C.H. Robinson, we’re building a diverse and inclusive workplace where all employees feel they belong. If this position excites you, we welcome you to apply whether you check all the preferred qualifications or just a few. You may just be our next great fit!

Equal Opportunity and Affirmative Action Employer

C.H. Robinson is proud to be an Equal Opportunity and Affirmative Action employer. We believe in equality for all and celebrate the diversity of our employees, customers and communities. We believe this increases creativity and innovation, drives business growth and enables engaged and thriving teams.  We’re committed to providing an inclusive environment, free from harassment and discrimination, where all employees feel welcomed, valued and respected.

Affirmative Action Employer/EOE/M/F/Disabled/Veteran 

Benefits

Your Health, Wealth and Self

Your total wellbeing is the foundation of our business, and our benefits support your financial, family and personal goals. We provide the top-tier benefits that matter to you most, including:

  • Two medical plans (including a High Deductible Health Plan)

  • Prescription drug coverage

  • Enhanced Fertility benefits

  • Flexible Spending Accounts

  • Health Savings Account (including employer contribution)

  • Dental and Vision

  • Basic and Supplemental Life Insurance

  • Short-Term and Long-Term Disability

  • Paid and floating holidays

  • Paid time off (PTO)

  • Paid parental leave

  • Paid time off to volunteer in your community

  • Charitable Giving Match Program

  • 401(k) with 6% company matching

  • Employee Stock Purchase Plan

  • Plus a broad range of career development, networking, and team-building opportunities

Dig in to our full list of benefits on OUR CULTURE page.

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Average salary estimate

$100450 / YEARLY (est.)
min
max
$65300K
$135600K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Recruitment Marketing Program Manager, C.H. Robinson

C.H. Robinson is looking for a dynamic Senior Recruitment Marketing Program Manager to lead our recruitment marketing strategy across North & South America! In this exciting role, you will collaborate with our global recruitment teams to drive talent marketing initiatives while also supporting local efforts in various regions. Your hands-on approach will help attract and engage top talent, as you’ll collaborate closely with recruiters and hiring managers to connect with candidates. Reporting to the Director of Talent Acquisition, you’ll have the chance to craft effective talent attraction strategies, manage our relationships with recruitment marketing agencies, and optimize our job board partnerships. With your expertise in global labor market insights, you’ll also provide strategic recommendations to enhance our employer branding. You will oversee the career site strategy to ensure a seamless candidate experience and actively participate in recruiting efforts for key positions. If you thrive in a collaborative environment that values diversity and innovation, this role is a fantastic opportunity to make a significant impact on our hiring goals and company culture!

Frequently Asked Questions (FAQs) for Senior Recruitment Marketing Program Manager Role at C.H. Robinson
What are the key responsibilities of the Senior Recruitment Marketing Program Manager at C.H. Robinson?

As the Senior Recruitment Marketing Program Manager at C.H. Robinson, your key responsibilities include developing and implementing our recruitment marketing strategy, collaborating with global recruitment leaders, managing agency partnerships, and enhancing the candidate experience through our career site and various recruiting channels.

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What qualifications are required for the Senior Recruitment Marketing Program Manager role at C.H. Robinson?

To qualify for the Senior Recruitment Marketing Program Manager position at C.H. Robinson, candidates must possess a High School Diploma or GED, along with a minimum of 4 years of experience managing recruitment programs or full-cycle recruitment. Preferred qualifications include strong communication skills and the ability to analyze data to inform recruitment strategies.

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How does C.H. Robinson support its Senior Recruitment Marketing Program Manager in achieving hiring goals?

C.H. Robinson supports the Senior Recruitment Marketing Program Manager by providing access to comprehensive resources, including recruitment marketing agency partnerships, advanced analytics for labor market insights, and a collaborative environment with talent acquisition leaders. This holistic approach enhances your ability to meet hiring goals effectively.

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What makes C.H. Robinson a great company to work for in the Senior Recruitment Marketing Program Manager position?

C.H. Robinson fosters a diverse and inclusive workplace where innovation thrives. By joining as a Senior Recruitment Marketing Program Manager, you'll be part of a forward-thinking team that prioritizes employee development and offers extensive benefits, including a competitive compensation package, comprehensive health coverage, and opportunities for community engagement.

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What soft skills are beneficial for a Senior Recruitment Marketing Program Manager at C.H. Robinson?

Strong soft skills such as consulting, coaching, and relationship management are crucial for a Senior Recruitment Marketing Program Manager at C.H. Robinson. Being able to navigate complex situations and effectively communicate with various stakeholders will enable you to drive successful talent attraction initiatives.

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Common Interview Questions for Senior Recruitment Marketing Program Manager
Can you describe your experience with recruitment marketing strategies?

In answering this question, focus on specific strategies you have implemented in past roles. Discuss how these strategies helped attract top talent. You can mention techniques such as leveraging social media, crafting compelling job descriptions, or managing recruitment marketing campaigns to engage candidates effectively.

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How do you measure the success of recruitment marketing initiatives?

A strong answer involves discussing key performance indicators (KPIs) you track, such as application conversion rates, the quality of hire, or candidate engagement levels. Highlight examples of how you’ve used data analysis to optimize recruitment marketing efforts in previous roles.

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How do you stay updated with trends in recruitment marketing?

An effective response would include strategies for continuous learning, such as following industry leaders on social media, participating in webinars, or attending conferences. Discuss how these resources empower you to adopt the latest trends and techniques in recruitment marketing.

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Describe a time you faced a challenge in recruitment marketing. How did you overcome it?

When answering, use the STAR method (Situation, Task, Action, Result) to structure your response. Illustrate a specific challenge, the approach you took to resolve it, and the positive outcome that resulted from your efforts.

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What role does data play in your recruitment marketing decisions?

In your answer, emphasize the importance of data in informing recruitment strategies. Discuss specific metrics you've analyzed in previous positions to optimize outreach efforts, improve candidate experience, or adjust campaign strategies based on performance.

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How do you build relationships with multiple stakeholders?

Describe your approach to relationship management, highlighting effective communication, active listening, and the ability to understand different stakeholder needs. Provide examples of how you’ve navigated complex dynamics to ensure successful collaboration.

Join Rise to see the full answer
What techniques do you use to enhance the candidate experience?

Discuss specific tactics you implement to improve candidate interactions, such as providing timely feedback, enhancing the application process, or creating informative content to guide candidates through hiring. Personal anecdotes of success can reinforce your answer.

Join Rise to see the full answer
Can you outline your experience with managing recruitment marketing agencies?

In answering this question, highlight previous experiences where you've partnered with agencies for recruitment marketing initiatives. Discuss how you defined success, managed agency relationships, and integrated their strategies into your overall recruitment plan.

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Which recruitment marketing campaigns have you found most successful, and why?

Your answer should include details about specific campaigns you've executed, the objectives behind them, and what metrics turned them into successes. Reflect on the lessons learned from these campaigns to demonstrate growth and adaptability.

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How do you ensure alignment between recruitment marketing and corporate communications?

Discuss your strategies for collaboration with corporate communications teams, such as regular check-ins, shared goals, and joint planning sessions. Emphasize the importance of messaging consistency and brand alignment across all marketing initiatives.

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DATE POSTED
April 8, 2025

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