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Business Development Executive (West Coast)

About the role


Farmers with Halter are writing the playbook for a new production system, they are paving a new way of managing their land and animals, and in doing so, are unlocking more productive and sustainable uses of the world's agricultural land.


Halter helps farmers to grow more grass and graze their land more efficiently while driving mating performance and monitoring every cow 24/7. We have removed many of the barriers farmers face on a day-to-day basis. Halter farmers don’t need to get up at 4am to get the cows in, put up a fence, measure pasture, or detect heats… they do all of this automatically and more proactively through the Halter App. They can schedule their mobs to meet them at the dairy for milking, run as many mobs as they want, and allocate precisely the right amount of feed. Welcome to farming with Halter!


We are searching for a driven hunter with a strong track record to lead Halter’s expansion in the West Coast market. This is an opportunity to positively disrupt an industry and pioneer groundbreaking change on some of the highest-performing dairy farms. You will be leading the West Coast expansion for one of the world’s fastest-growing companies by helping equip farms with Halter technology that will transform the way they farm to become leaders in productivity and sustainability. You will be working closely with a passionate Customer team on the ground in the area and backed by a team of exceptional people at Halter’s Auckland HQ, to ensure this is the best job you’ll ever have.


This role can be based anywhere in the West Coast/Tasman region. Travel is required to meet with farmers daily.


What your day could look like
  • On-farm sales meetings: Understanding the needs and problems of your prospects then clearly communicating functionality, benefits and highlighting value relative to each farming operation.
  • Prospecting: Building and growing a pipeline of quality farms fit for Halter, while continuously reducing sales cycle times. Managing newly sourced and inbound leads through the initial stages of the pipeline including screening and qualifying.
  • Networking: Building and leveraging industry relationships to establish and maintain Halter's brand.
  • Forecasting: Working with the Business Development Manager to enable monthly and quarterly forecasting of revenue.
  • Growth initiatives: Working with the Business Development Manager to optimise and evolve the sales process to become faster, more efficient, and more predictable as the company scales.


Who are we looking for
  • A deep passion for helping farmers succeed. Experience in farm systems or within the agricultural sector.
  • A hunter. Someone who is driven to exceed goals in a sales role. Experience in growing new business, owning the end-to-end sales cycle from lead generation to close.
  • Passion and enthusiastic people. Attitude and potential are extremely important to us.
  • A phenomenal attitude and a team player with the ability to consistently overcome challenges.
  • A Hunter with a never-say-never attitude.
  • A deep passion for helping farmers succeed. 
  • A phenomenal attitude and a team player with the ability to consistently overcome challenges.
  • The ability to thrive in a dynamic, fast-paced working environment with a high degree of autonomy.
  • A hunger for success and personal growth to be able to evolve quickly alongside a world-class sales team.


Why our team loves working at Halter
  • Every now and again a company comes along that disrupts and transforms an entire industry, leaving society in a better place. Few people get the opportunity to work at companies like these. Halter is an incredible technology transforming an essential industry. We have a genuine and shared connection to our mission to make a difference in the world.
  • Our product changes the lives of our customers, directly improving their livelihoods and their lifestyle. Your work matters.
  • Dedicate yourself to solving real-world problems alongside an epic team in a high-growth culture. The excitement, risk and reward of a high-growth technology scale-up on the global stage. Our ideas are truly valued, we are able to move fast, and our impact is real.
  • Delicious snacks and drinks are available for your daily flow.
  • Healthy body, healthy mind. We’re partnered with Southern Cross Health Insurance to support your well-being.
  • We offer 6 months of fully paid parental leave for primary caregivers, 4 weeks of fully paid secondary caregiver leave and many other parental benefits that support you and your family.
  • Our personal growth is important. Halter offers an annual $1000 self-development budget to be used for anything that fuels personal growth.
  • Our time to recharge is valued, we’re offered wellness leave and unlimited paid annual leave.
  • Importantly, we offer an inclusive and attractive remuneration package made up of salary, benefits and an employee stock ownership plan.


About Halter


At Halter, we’re on a mission to enable farmers and graziers to run the most productive and sustainable operations. Our customers are using Halter to break free from the time-intensive constraints of conventional practices. Imagine watching 500 cattle stand up and walk calmly towards their next break? No quad bikes, no dogs, no fences. Just a group of cattle walking at their own pace. People say it looks like magic.  Our customers are revolutionizing grazing with Halter. It's changing lives and transforming an industry. People join Halter to do meaningful work. By joining us you’ll be solving challenging problems within a talented team and a culture built for high performance. Our team out-think, out-work and out-care. We’re committed to delivering real change in the world - this isn’t easy, and in truth, we love that it’s hard. We’re backed to deliver on a mission that matters by Tier 1 investors including Bessemer Venture Partners, DCVC, Blackbird, Promus Ventures, Rocket Lab’s Peter Beck and Icehouse ventures.


To find out more, visit our careers website, LinkedIn & Instagram.


Join our team


Halter is committed to promoting a diverse and inclusive workplace — a place where we can each be ourselves and do the best work of our lives. Research shows that while men apply to jobs when they meet an average of 60% of the requirements, women and under-represented groups of candidates tend to only apply when they meet every requirement. If you think you have what it takes but don’t necessarily tick every requirement on this job description, please still get in touch and apply to Halter. We’d love to chat to see if you’ll be an epic fit!


If this opportunity sounds like you, please apply below by sending through your cover letter explaining why you’re excited about this role and working at Halter, along with your CV, and we’ll be in touch!


Please also feel free to check out the careers page for more information on working at Halter and don't forget to follow us on LinkedIn & Instagram.

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Average salary estimate

$80000 / YEARLY (est.)
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$70000K
$90000K

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What You Should Know About Business Development Executive (West Coast), Halter

Join Halter as a Business Development Executive on the stunning West Coast, where you’ll be at the forefront of revolutionizing farming! Halter is making waves in agriculture, enabling farmers to manage their land and cattle like never before. Forget those early morning milking routines; our innovative technology empowers farmers with smart solutions to optimize grazing, monitor cow health around the clock, and enhance overall productivity and sustainability. In this role, you’ll lead our expansion in the West Coast market, working hand-in-hand with passionate agricultural teams, as well as interfacing directly with farmers eager to embrace change. Every day will be an adventure—from on-farm sales meetings to help tailor our solutions to specific needs, to prospecting and nurturing a pipeline of potential clients. You’ll leverage your extensive network to build Halter's brand presence and collaborate with management to forecast and strategize for future growth. If you're a driven individual with a genuine passion for helping farmers succeed and a track record of exceeding sales goals, we want to meet you! This role allows for flexibility in location as long as you're able to navigate the West Coast. If you're up for the challenge and ready to break barriers in the agri-tech space, then Halter is the place for you!

Frequently Asked Questions (FAQs) for Business Development Executive (West Coast) Role at Halter
What qualifications are needed for the Business Development Executive role at Halter?

To thrive as a Business Development Executive at Halter, candidates should possess a deep passion for helping farmers and a strong background in agricultural systems. Experience in sales, especially with a hunter mentality to grow new business, is essential. A successful track record in managing the end-to-end sales process and a can-do attitude will help you excel in this dynamic position.

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What does a typical day look like for a Business Development Executive at Halter?

In the Business Development Executive role at Halter, your day will be vibrant and varied! You’ll spend time in on-farm meetings, understanding and addressing the unique needs of farmers. Prospecting for new leads, managing relationships, and networking within the community will fill your schedule, alongside collaborating with your team to forecast sales and optimize sales processes for future success.

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How does Halter support the career growth of its Business Development Executives?

At Halter, personal growth is a priority. As a Business Development Executive, you will have access to an annual $1,000 self-development budget to fuel your career progression. Our culture encourages continuous learning, so you will have opportunities to evolve alongside a high-performing sales team in an innovative, growth-oriented environment.

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What kind of environment can Business Development Executives expect while working at Halter?

Business Development Executives at Halter will find themselves in a dynamic, fast-paced environment where innovation is at the forefront of our mission. We pride ourselves on a collaborative and inclusive workplace culture that encourages all team members to share their ideas and solutions to challenging problems. You'll be supported by an enthusiastic team dedicated to transforming the agricultural industry.

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What are the benefits of working as a Business Development Executive at Halter?

As a Business Development Executive at Halter, you’ll enjoy a comprehensive benefits package that includes competitive salary, fully paid parental leave, wellness leave, and unlimited annual leave. We also prioritize your health with a Southern Cross Health Insurance partnership and promote a healthy work-life balance through flexible working arrangements.

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Common Interview Questions for Business Development Executive (West Coast)
Can you describe your experience in the agricultural sector relevant to the Business Development Executive role?

When answering this question, highlight your relevant experience in agricultural sales or services. Discuss specific projects or roles where you successfully built relationships with farmers and how you contributed to improving their operations. Showcase your understanding of farming practices and how Halter's technology can make a substantial difference in their productivity.

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How do you prioritize and manage your sales pipeline effectively?

To effectively manage your sales pipeline, talk about your systematic approach to tracking and qualifying leads. Discuss tools you use for pipeline management and how you ensure follow-ups are timely. Mention your methods for nurturing relationships and adapting strategies based on farmer feedback and market trends to meet sales targets.

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What strategies would you use to network within the West Coast farming community?

Refer to your networking skills and past strategies that have worked in building relationships. Discuss attending local agricultural events, utilizing social media to connect with farmers, and collaborating with agricultural organizations. Emphasize the importance of establishing trust and being a reliable resource for farmers in the community.

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How do you handle objections from potential clients during the sales process?

In your response, emphasize listening carefully to the client's objections and validating their concerns. Provide specific examples of past experiences where you addressed objections with evidence and solutions to overcome them. Highlight your focus on building long-term relationships by prioritizing client success.

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What motivates you to achieve sales targets?

Discuss intrinsic and extrinsic motivators that drive your performance. Highlight how a passion for agricultural innovation translates into your desire to help farmers succeed and how meeting sales targets aligns with your personal and professional goals. Think about sharing specific examples of past accomplishments that inspire you.

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What do you believe is key to successfully selling Halter’s technology to farmers?

Focus on the unique selling points of Halter’s technology in your answer. Discuss how understanding farmer needs and tailoring solutions to enhance their productivity is essential. Emphasize the results that existing users have achieved with the technology, making it relatable and compelling to potential clients.

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Can you give an example of how you’ve helped a customer overcome a challenge?

Provide a specific scenario where your proactive approach resolved a customer's challenge. Detail the situation, actions you took to engage with the customer, and the successful outcome. Highlight your problem-solving skills and dedication to customer success, which aligns perfectly with the vision of the Business Development Executive role.

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How would you approach gathering market intelligence in the West Coast region?

Detail how you would systematically gather market intelligence by engaging with local farmers, attending agricultural trade shows, and collaborating with industry stakeholders. Discuss how these insights would inform Halter’s market strategy and help you tailor sales approaches to meet specific customer needs within the region.

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What do you know about Halter’s mission and values?

Discuss Halter's mission to enhance productivity and sustainability in farming, emphasizing how their cutting-edge technology innovatively supports farmers. Talk about the values of teamwork, inclusivity, and commitment to customer success, and how these resonate with your personal values and professional aspirations.

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What is your long-term vision as a Business Development Executive in this industry?

Share a vision that reflects your passion for the agricultural technology space. Discuss how you would like to contribute to transformative change in farming while enabling farmers to achieve sustainable practices and success. Highlight your desire for personal and professional growth aligned with Halter’s objectives and mission.

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