Senior Event Marketing Manager - (Remote - Canada) - job 2 of 2

As a Senior Event Marketing Manager at Jobgether, your key responsibilities will include strategizing and executing corporate and sponsored events, collaborating with multiple teams to create an integrated events strategy, managing both virtual and in-person events, and tracking event ROI. You will also have responsibilities for maintaining the events calendar and overseeing creative initiatives that expand brand recognition at events. A strong analytical mindset will be crucial as you measure event success and its contribution to pipeline health.

To qualify for the Senior Event Marketing Manager role at Jobgether, you need a Bachelor’s degree and at least 4 years of experience in a B2B marketing and events role. Additionally, proven experience in tracking event ROI and a strong project management skill set are essential. You'll also need to demonstrate exceptional communication abilities and a creative approach to problem-solving, along with familiarity with tools such as Salesforce.

As the Senior Event Marketing Manager at Jobgether, you will enjoy a flexible working environment, comprehensive health coverage, generous paid time off, and access to continuous learning and career development opportunities. Your role will also come with exciting travel opportunities, allowing you to attend events and network, enhancing both your career and personal growth in a welcoming and inclusive culture.

The hiring process for the Senior Event Marketing Manager position at Jobgether involves an AI-powered three-step screening process. Your application will be assessed based on your experience detailed in your CV and LinkedIn profile. Only the top 5 best-matching candidates will be selected for the next round, typically notified within 7 days. If not selected, your profile may still be considered for similar future opportunities.

Jobgether offers a flexible working environment for the Senior Event Marketing Manager, allowing you the choice to work remotely or from a dynamic office setting. Our friendly and inclusive culture emphasizes teamwork, professional development, and a balanced work-life experience, ensuring that you feel valued and supported in your role.

Certainly! When answering this question, emphasize your previous roles and specific events you managed, highlighting the complexity and scale of each event. Discuss the planning process, your collaboration with cross-functional teams, and how you measured success in terms of lead generation and brand visibility.

In your response, outline various strategies such as pre-event and post-event surveys, tracking attendee engagement, and analyzing sales data correlated with event timing. Be sure to mention how data-driven decisions have influenced your future event planning and adjustments.

Discuss your approach to budgeting in detail. Explain how you create a budget plan, monitor expenses, and ensure efficient spend management while still maximizing event impact. Mention any tools or software you use to help with budget tracking.

Offer a specific example where you faced challenges during the planning or execution of an event. Discuss the obstacles encountered, the solutions you implemented, and the successful outcomes. This showcases your problem-solving skills and resilience.

In your answer, share specific examples of creative ideas you've implemented, like interactive sessions, unique giveaways, or engaging digital content. Explain the rationale behind these decisions and the audience's response to them.

Explain your methods for keeping yourself informed about industry changes, such as attending conferences, participating in webinars, joining professional networks, and reading industry publications. Demonstrating your commitment to continuous learning is valuable.

Discuss any project management tools, CRM systems like Salesforce, event registration platforms, and analytic software you're familiar with. Explain how these tools helped you enhance your event organization and execution process.

Highlight your communication and project management skills. Discuss your approach to establishing timelines, roles, and responsibilities, and ensuring open lines of communication. Use examples of successful collaborations with sales, marketing, and demand generation teams.

In your answer, include considerations like accessibility, capacity, suitability for your target audience, and potential for brand visibility. Demonstrate your thought process on how venue selection can impact overall event success.

This is your chance to express alignment with Jobgether's mission and values. Discuss what excites you about the opportunity and how your unique skills and experiences can contribute to the team. Show your enthusiasm for creating impactful events that drive growth.