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Client Experience Manager

About the Company:

Market My Market is a digital marketing agency focused on providing outstanding SEO results for clients in the Legal, Dental, and Specialty Medical industries.

About the Role

The Client Experience Manager (CXM) serves as the primary point of contact for a portfolio of Market My Market’s digital marketing clients, focusing on delivering exceptional account management and fostering long-term client relationships. This role is responsible for account strategy, maximizing client opportunities through upselling and cross-selling, communicating value, delivering insight to clients outside of digital marketing scope related to areas such as business development and operations , and representing the company both remotely and during in-person client interfacing opportunities. Each CXM manages a portfolio of approximately 40 clients and collaborates closely with Client Success Managers (CSMs), who provide operational and administrative support. Client Experience Managers report to the Director, Client Experience. 

Key Responsibilities

  • Account Strategy: Develop and implement customized account strategies to help clients achieve their marketing goals, ensuring alignment with their business objectives.
  • Upsells and Renewals: Identify opportunities for upselling additional services and secure contract renewals through consistent communication and value demonstration.
  • Client Relationship Management: Act as the primary liaison between clients and internal teams, fostering trust and maintaining strong relationships. Find and execute on thoughtful client experiences and gifting that shows a care in the client as an individual and an investment in the relationship.Client Event Representation: Attend client events, industry conferences, and meetings to strengthen partnerships and represent Market My Market.
  • Portfolio Management: Oversee a portfolio of 30-40 clients, ensuring all deliverables are met and proactively addressing client concerns.
  • Collaboration with CSMs: Work closely with CSMs to coordinate the execution of marketing activities, including content delivery, reporting, and project management.
  • Performance Monitoring: Track and report on client performance metrics, ensuring campaigns deliver measurable results.
  • Problem Solving: Address client challenges by coordinating with internal teams and presenting solutions to maintain satisfaction and retention.
  • Strategic Consultation: Provide insights and recommendations based on client needs, market trends, and campaign performance.

KPIs

  • Client Retention Rate: Track the percentage of clients retained annually, aiming for a target retention rate of 85-100% to reflect strong client satisfaction and relationship management.
  • Upsell Revenue Growth: Measure additional revenue generated from upselling services to existing clients, with a quarterly or annual target aligned with company goals.Portfolio total ARR increase by 10-15% annually 
  • Client Satisfaction Score (CSAT): Collect client feedback through surveys to maintain or exceed a specific satisfaction benchmark (e.g., 90% or above).

Requirements:

  • Must have at least 2 years of experience in a client-facing role in an agency setting
  • Interested in being client-facing and able to handle tough conversations
  • Experience with Hubspot, Asana or other internal ticketing systems
  • Experience working in cross-functional teams remotely
  • Preference for Spanish language fluency
  • Understanding of organic digital marketing strategies
  • Attention to detail
  • Able to adapt to change and be outspoken about what could make internal processes better and marketing approaches for clientele better
  • Overall proactiveness with having a positive impact on anything that they’re working on
  • Tech-savvy
  • Confident, goal-oriented
  • Great verbal and written communication
  • 4 year Bachelors Degree 
  • Experience with Dental or Medical industry a plus

Market My Market's Core Values:

  • Core Values
  • Do What You Say
  • Be Honest and Transparent
  • Proactive, Not Reactive
  • Be Thought-Leading
  • Instill Trust Through Consistent Accountability
  • Always Do Better, Always Be Better
  • Do the Right Thing

Compensation and Benefits:

The salary range for this role is $65,000 - $75,000, commensurate with experience.

This is a salaried position with benefits such as PTO and Health Insurance (immediately) and 401k (after 1 year).

This is a full-time remote position that must be located in one of the following states:

  • Alabama
  • California
  • Colorado
  • Florida
  • Iowa
  • Illinois
  • Maryland
  • North Carolina
  • New Jersey
  • New York
  • Nevada
  • Pennsylvania
  • Texas
  • Utah
  • Virginia

All emails will come from a @marketmymarket.com or @applytojob.com domain only. All other emails are fraudulent. We will never interview candidates via Microsoft Teams.

About Market My Market

Market My Market delivers completely customized, full service marketing campaigns that bring companies to life online. We pride ourselves in delivering results that directly impact business. Our ideal client is a small to medium sized medical office or law firm with a focus on personal injury, family, criminal defense and employment law.  

We believe in growth, accountability, and ownership. The right person for this role will be on track for endless opportunities, and will enjoy the transparency of knowing their work is having an impact.

 

Average salary estimate

$70000 / YEARLY (est.)
min
max
$65000K
$75000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Client Experience Manager, Market My Market

At Market My Market, we're excited to offer the opportunity for a dedicated Client Experience Manager to join our dynamic team in Charlotte, North Carolina! As the primary contact for a portfolio of clients in the Legal, Dental, and Specialty Medical industries, you’ll have a pivotal role in ensuring our clients receive top-notch account management and fostering long-lasting relationships. Imagine being the go-to person who not only develops customized account strategies but also actively seeks opportunities for upselling and renewals while demonstrating the immense value of our services. You'll collaborate closely with Client Success Managers to coordinate marketing activities and ensure deliverables are met with the utmost quality. Plus, your attendance at client events and industry conferences will enhance partnerships and solidify the trust clients place in us. We're looking for someone with at least two years of agency experience who thrives in client-facing roles. If you possess strong communication skills, a knack for problem-solving, and are comfortable addressing challenges proactively, this could be the perfect position for you. With a salary range of $65,000 - $75,000 and a supportive work culture that values transparency and accountability, Market My Market is dedicated to your professional growth. Dive into this role where you can make a real impact on clients’ businesses while enjoying the perks of remote work. Join us on this exciting journey to bring our clients' brands to life online!

Frequently Asked Questions (FAQs) for Client Experience Manager Role at Market My Market
What are the responsibilities of a Client Experience Manager at Market My Market?

As a Client Experience Manager at Market My Market, your primary responsibilities include developing customized account strategies, managing a portfolio of 30-40 clients, facilitating upselling opportunities, and maintaining strong client relationships. You'll act as a liaison between clients and internal teams, monitor client performance metrics, and provide insights based on market trends and client needs to ensure satisfaction and success.

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What qualifications are necessary for the Client Experience Manager position at Market My Market?

To qualify for the Client Experience Manager position at Market My Market, candidates must have at least two years of experience in a client-facing role within an agency setting. Familiarity with tools such as Hubspot and Asana, strong communication skills, and an understanding of organic digital marketing strategies are also essential. Additionally, fluency in Spanish and a degree in a relevant field are preferred.

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How does Market My Market measure success for Client Experience Managers?

Client Experience Managers at Market My Market are evaluated based on key performance indicators such as the client retention rate, upsell revenue growth, and client satisfaction scores. Aiming for an annual retention rate of 85-100% and maintaining a client satisfaction benchmark of 90% or above are vital to demonstrate strong relationship management and effective account strategies.

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What is the work culture like for Client Experience Managers at Market My Market?

At Market My Market, the work culture is built on core values like transparency, accountability, and proactivity. Client Experience Managers are encouraged to voice ideas for improving internal processes and marketing approaches, ensuring all team members are engaged and supported. This positive environment fosters both personal and professional growth, allowing you to make meaningful contributions to clients and the company.

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Is the Client Experience Manager position at Market My Market remote?

Yes, the Client Experience Manager position at Market My Market is a full-time remote role. However, applicants must reside in one of the specified states to qualify. This flexibility allows you to balance work with your personal life while still making a significant impact on clients' businesses.

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Common Interview Questions for Client Experience Manager
How do you prioritize tasks when managing multiple client accounts as a Client Experience Manager?

To successfully prioritize tasks, it's important to assess the urgency and importance of each client's needs. Using tools like project management software can help you keep track of deadlines and deliverables. Communicating openly with clients allows you to anticipate their needs and focus on high-priority tasks, ensuring satisfaction across all accounts.

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Can you describe a challenging client interaction you have handled in your previous client-facing roles?

When discussing challenging client interactions, it's beneficial to illustrate your problem-solving process. Share a specific instance where you identified a miscommunication or a service issue. Describe how you approached the situation, communicated transparently with the client, and ultimately resolved the issue, enhancing the relationship in the process.

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What strategies do you employ to build and maintain trust with clients?

Building trust is key in client relationships. I prioritize open communication, transparency, and consistent follow-up. By setting realistic expectations and being honest about timelines and deliverables, clients feel assured that their needs are being addressed. Regularly soliciting their feedback also demonstrates that their opinions matter, further strengthening trust.

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How do you stay updated on industry trends relevant to your clients' needs?

To remain informed about industry trends, I subscribe to reputable marketing newsletters, attend webinars, and participate in industry conferences. Engaging with thought leaders on social media platforms also helps me stay current. This knowledge enables me to provide informed strategic recommendations to clients and identify potential upselling opportunities.

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What approach do you take when identifying upsell opportunities for existing clients?

My approach to identifying upsell opportunities involves a thorough analysis of the client's current goals and their existing solutions. By engaging in regular performance reviews and maintaining open dialogue, I can suggest additional services that align with their evolving needs, ensuring they see value in the offerings while enhancing their overall experience.

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How do you handle negative feedback from clients?

Handling negative feedback begins with active listening. I make sure to fully understand the client's concerns, acknowledging their feelings. After that, I analyze the feedback to identify the root cause and work collaboratively with the client to devise an action plan for resolution. This approach not only addresses the issue but also reassures the client that their concerns are taken seriously.

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What is your experience with performance metrics in a client management role?

In my previous roles, I regularly monitored key performance metrics such as client satisfaction scores and retention rates. Understanding these metrics is essential for evaluating success and identifying areas for improvement. I utilize these insights to adjust strategies accordingly and ensure clients achieve their desired results, enhancing both performance and satisfaction.

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How would you approach a situation where a client is unhappy with the services provided?

When a client expresses dissatisfaction, my first step is to listen attentively and gather as much feedback as possible. I then ensure I understand their concerns clearly before collaborating with them to find a solution. Being transparent about what can be done to resolve the situation and taking prompt action demonstrates commitment to their satisfaction.

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What role does collaboration with internal teams play in your effectiveness as a Client Experience Manager?

Collaboration with internal teams is vital for effective client management. By working closely with teams like Client Success Managers, we can ensure seamless execution of marketing activities and timely response to client inquiries. This teamwork allows me to provide clients with comprehensive support and insights, ultimately enhancing their overall experience.

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Why do you believe client experience management is important for the success of a digital marketing agency?

Client experience management is crucial because it directly impacts client satisfaction, retention, and the agency's reputation. A positive client experience encourages loyalty and recommendations, while effectively managing client relationships allows the agency to better understand needs and provide tailored services that drive results. Ultimately, fostering excellent client experiences contributes to the long-term success of the agency.

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EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
March 31, 2025

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