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Sales Development Representative (SDR), Mid-Atlantic

ABOUT SITELINE

Siteline is a Series A SaaS startup in the construction billing space. We're a team of 28 full-time employees who live and work remotely across the U.S. and Canada, with a small in-person office in San Francisco as well.

What problems are we solving?

We're on a mission to modernize finance for construction, an industry that employs 1 out of every 10 workers, but lacks good software tools to get the job done. Payments in construction are fundamentally broken — the antiquated billing process hasn't evolved in decades, and construction is one of the slowest industries to get paid in. We've found a unique wedge into this huge market and are growing quickly.
 

Why are we building this?

Millions of hardworking people are affected by this broken system — in turn making construction more expensive and inefficient for society every year. When everyone up and down the chain is on the same page with payments, contractors can focus on actually building, instead of mountains of paperwork. We’re reimagining construction finance to help contractors get paid, grow their business, and build a better future for all of us.

ABOUT THE ROLE

We’re looking for an SDR to help make an impact on revenue growth in a fast-growing startup. You will help Siteline achieve sales goals, while building foundational sales & marketing skills for future roles and have a clear promotion path to progress into an SMB AE.


Working closely with the trade contractors we serve today, you'll be an exemplary ambassador of Siteline. As an early member of the revenue org, you'll set the tone and culture of the organization for years to come.

Key Responsibilities:

  • Outbound Prospecting - Identify high-potential targets and develop winning strategies to convert them into opportunities
  • Cold Calls - Drive results through high-volume outreach, qualifying prospects and securing valuable meetings
  • Emails - Craft compelling messaging campaigns that capture attention and drive engagement
  • Discovery - Uncover critical business challenges through strategic conversations that reveal billing pain points
  • Organization - Maintain precise CRM data that empowers the account team with actionable insights
  • Collaboration - Amplify impact by sharing valuable customer insights across sales, marketing, and product teams

WHAT WE'RE LOOKING FOR

  • 1 Year of experience in prior SDR or BDR role with a track record of exceeding quota
  • Highly motivated, results-driven, competitive, resilient, and fearless. A focused self-starter with a track record of overachievement in any field. Organized and strong time management skills.
  • Great phone communicator with strong listening skills, confidence, and genuine curiosity to understand the prospect pain/challenges. 
  • Collaborative team player with an optimistic demeanor and who enjoys friendly competition, motivating their team mates and contributing in internal conversations
  • Willingness to travel up to 10% for training, conferences and events.
  • Intense desire to be an AE: We’re only looking to hire SDRs who want to prove their success in 1-2 years and move up to the role of SMB AE. 
  • Bonus: commercial construction experience or experience selling to finance functions (CFO's, Controllers, AR Managers, Senior Staff Accountants)

WHAT WE OFFER

  • Competitive Salary: We provide a salary that reflects your skills and experience, along with opportunities for performance-based bonuses. For this role, we are targeting a salary of $60K base, $95K OTE.

  • Flexible Work Environment: Enjoy the freedom to choose your work hours and the option to work remotely, promoting a healthy work-life balance. We have a small office in SF, but most of our team works remotely across the U.S. and Canada.

  • Health & Wellness Benefits: Comprehensive health, dental, and vision insurance to support your well-being, along with wellness programs and resources.

  • Professional Development: Annual $1K learning stipend to use toward classes, certifications, conferences, or other meaningful career development.

  • Collaborative Culture: Join a supportive team that values creativity, innovation, and open communication, where your ideas are encouraged and celebrated.

  • Equity Options: As a startup, we offer equity options to ensure that you share in our success as we grow together.

  • Paid Time Off: Unlimited PTO policy with an encouraged three-week annual minimum.

  • Team Events: We regularly host virtual team social activities and happy hours, and travel to meet in-person 1-2 times a year. (In 2024 we all went to Chicago!)

INTERVIEW PROCESS

We value a transparent and straightforward process, and hope that providing this context up front gives you useful insight into what to expect. We may make edits, but the process will look something like:

  1. Application Review
  2. Hiring Manager Video Interview | 30 min
  3. Mock Cold Call with Hiring Manager | 45 min
  4. Head of Sales | 30 min

Company values

Move Quickly, Together
Speed is our advantage, but alignment is our path to victory. We will go farthest, fastest if we work in unison. Prioritize the mission, establish clear owners and deliverables, and execute with confidence.
 
Reach for the Sky
We are curious, open-minded, and courageous. We challenge ourselves and each other to ask more questions, push boundaries, and deliver excellence every day.
 
Run Lean
Construction is a scrappy industry where companies must do more with less. Same here. Operate efficiently, optimize strategically, and always get the most bang for our buck.
 
Be the Steel
Builds fail when the foundation is faulty. The same is true for us. Exercise good judgment, deliver on your commitments, and know your capacity—every base has its threshold, after all. Most importantly, back your teammates. We’re stronger than reinforced concrete when we support each other.
 
Build Our Fanbase
Our mission is to grow the size of the pie for everyone in construction. We only achieve that audacious goal if we keep our customers front and center. Work tenaciously to build smarter systems that solve real problems for our customers, positively impact their businesses and lives, and make them loyal fans.
 
Shoot Straight
We speak directly, candidly, and respectfully. We prioritize transparency, err on over-communicating, and understand that differing opinions and perspectives are part of a healthy company. Ultimately, it’s okay to disagree with—but still commit to—the chosen direction.
 
At Siteline, we're looking for people with passion, grit, and integrity. We encourage you to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. We know that diverse perspectives foster the innovation we need to be successful, and we are committed to building a team that encompasses a variety of backgrounds, experiences, and skills. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Join us!

Average salary estimate

$77500 / YEARLY (est.)
min
max
$60000K
$95000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sales Development Representative (SDR), Mid-Atlantic, Siteline

Siteline is on the lookout for a dynamic Sales Development Representative (SDR) to join our team and drive revenue growth in the Mid-Atlantic region. As a Series A SaaS startup focused on revolutionizing the construction billing space, we need someone like you to help us achieve our ambitious sales goals. You'll play a crucial role in identifying high-potential prospects and converting them into valuable opportunities as you work closely with trade contractors. Your days will be filled with outbound prospecting, making cold calls, crafting engaging email campaigns, and uncovering critical business challenges that our solutions can address. With a clear path for promotion to an SMB Account Executive, your career growth is at the forefront of our mission. We're looking for individuals who are motivated, competitive, and resilient, with at least a year of experience as an SDR or BDR, successfully exceeding quotas. If you're a natural communicator and a curious team player, this could be the perfect opportunity for you. Plus, you'll enjoy the benefits of remote work with a competitive salary and unlimited PTO, all while making a real impact in an industry that affects millions. Join us at Siteline and help us reimagine construction finance while building a better future for everyone.

Frequently Asked Questions (FAQs) for Sales Development Representative (SDR), Mid-Atlantic Role at Siteline
What are the main responsibilities of a Sales Development Representative (SDR) at Siteline?

As a Sales Development Representative (SDR) at Siteline, your main responsibilities include outbound prospecting to identify high-potential targets, conducting cold calls, and crafting compelling email messaging campaigns. Additionally, you'll engage in discovery conversations to uncover critical billing challenges and maintain precise CRM data to empower the account team.

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What qualifications are required for the Sales Development Representative (SDR) position at Siteline?

To be a successful candidate for the Sales Development Representative (SDR) position at Siteline, you should have at least one year of experience in an SDR or BDR role with a proven track record of exceeding quotas. Additionally, strong communication skills, time management abilities, and a motivated, self-starting attitude are essential to be successful in this role.

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What is the career growth potential for a Sales Development Representative at Siteline?

At Siteline, we offer a clear promotion path for Sales Development Representatives (SDRs) to progress into SMB Account Executive roles. We look for SDRs who are eager to prove their success within one to two years and move up in the organization as they develop their foundational sales and marketing skills.

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What does the work environment look like for the Sales Development Representative (SDR) role at Siteline?

The work environment for the Sales Development Representative (SDR) role at Siteline is primarily remote, promoting flexibility and work-life balance. While most of our team works remotely across the U.S. and Canada, we do have a small office in San Francisco for those who prefer in-person collaboration.

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What benefits does Siteline offer for the Sales Development Representative (SDR) position?

Siteline offers a competitive salary structure, including a $60K base and $95K OTE, along with benefits such as comprehensive health and wellness plans, a professional development stipend, unlimited PTO, and equity options. We prioritize a supportive and collaborative culture, offering various team events and social activities throughout the year.

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Common Interview Questions for Sales Development Representative (SDR), Mid-Atlantic
How do you approach outbound prospecting as a Sales Development Representative?

When approaching outbound prospecting as a Sales Development Representative, I prioritize understanding my target audience by identifying specific pain points and tailoring my messaging to align with their needs. This ensures that I craft compelling outreach that resonates and captures the prospect's attention.

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Can you provide an example of a successful cold call you made?

Recently, I made a cold call to a potential client where I began by introducing myself and Siteline. I quickly transitioned to asking about their current billing processes, highlighting the challenges that often arise. This discovery approach allowed me to tailor my pitch to show how our solution could directly address their pain points.

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What strategies do you use for effective email campaigns?

For effective email campaigns, I focus on crafting personalized messages that address specific challenges the target may face. Including a clear call to action and being concise yet engaging helps capture the recipient's interest and encourages them to respond positively.

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How do you maintain organization and manage your time as an SDR?

Staying organized is essential as an SDR. I utilize CRM tools to keep track of my outreach efforts and set reminders for follow-ups. Additionally, I prioritize my daily tasks based on impact and urgency, ensuring I dedicate time for prospecting and administrative duties alike.

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What do you believe is the key to building a successful relationship with prospects?

Building a successful relationship with prospects relies on effective communication and genuine curiosity. By actively listening to their challenges and providing insightful solutions, I can establish trust and credibility, which is key for a long-term relationship.

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Describe how you would handle a challenging prospect during a discovery call.

In dealing with a challenging prospect, I would remain calm and composed, ensuring to listen actively to their concerns. Acknowledging their challenges and providing targeted insights helps to build rapport and illustrate my dedication to understanding their unique needs.

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What motivates you to excel in your role as a Sales Development Representative?

My motivation stems from the impact that my work has on the overall success of the company and the transformation of the construction industry. Achieving targets and receiving positive feedback from clients reinforces my commitment to excel and continuously improve.

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How do you collaborate with other teams while executing your responsibilities?

Collaboration is key, especially as an SDR. I regularly share valuable insights with the sales, marketing, and product teams, ensuring that we're aligned on messaging and strategies that best serve our customers' needs and enhance our offerings.

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What qualities do you think make someone a successful Sales Development Representative?

Success as a Sales Development Representative requires a combination of resilience, strong communication abilities, and an eagerness to learn. Additionally, a willingness to adapt and embrace feedback can significantly impact one's effectiveness in the role.

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Why do you want to work at Siteline as a Sales Development Representative?

I am drawn to Siteline because of its mission to revolutionize the construction finance space and the opportunity to drive impactful change. Being part of a passionate team that encourages creativity and collaboration excites me, and I see a great alignment with my own professional growth goals.

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The industry's first purpose-built solution for trade contractors, Siteline frees contractors up to focus on building, not billing. Siteline's easy-to-use tool allows contractors to compile accurate payment applications, manage compliance and lien...

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Full-time, remote
DATE POSTED
April 4, 2025

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