Lead Generation Specialist with Construction Industry Background (Remote - For Pooling)

As a Lead Generation Specialist at Wing, you'll be responsible for researching and identifying leads within the construction industry, executing outreach strategies, qualifying leads, and updating CRM systems with accurate data. Additionally, you'll collaborate with the sales team to refine processes while conducting market research and tracking key metrics related to conversions. It's a role that requires a proactive attitude and excellent communication skills.

To apply for the Lead Generation Specialist position at Wing, you should have at least 1 year of proven experience in lead generation or as an appointment setter, preferably with international clients. Familiarity with the construction industry is advantageous. Strong English communication skills, proficiency in lead generation software, and a tech-savvy nature are essential for success in this role.

Yes, the Lead Generation Specialist role at Wing requires you to work during US hours, with a commitment of 20 to 40 hours per week. This flexible schedule allows you to effectively engage with potential clients across different time zones while managing your work-life balance.

Lead Generation Specialists at Wing enjoy several benefits, including health insurance (HMO), paid training, performance incentives, and opportunities for career growth. You'll also experience a supportive, inclusive work culture that prioritizes employee well-being and professional development.

Wing offers a 100% work-from-home arrangement for Lead Generation Specialists. You’ll need a reliable internet connection, specific technical requirements for your computer setup, and an overall tech-savvy attitude to seamlessly integrate into the remote work environment.

In your response, highlight specific projects or achievements you’ve had in the construction sector. Discuss the lead generation strategies you've utilized, such as targeted outreach or market research, and share any measurable successes, like conversion rates or appointments set, to illustrate your experience effectively.

Consider focusing on the strategies that have worked well for you in previous roles. Explain how you've used email campaigns, LinkedIn outreach, or cold calling to generate leads and measure the effectiveness of these tactics with examples from your experience.

Discuss your approach to data accuracy and organization in CRM systems. Emphasize your attention to detail and share best practices you follow for ensuring the data about prospects is consistently updated, which aids the sales team in their efforts.

Mention resources you follow, such as industry publications, webinars, and online forums. Discuss how staying informed helps you adapt your lead generation strategies to align with current events and customer needs in the construction industry.

Explain your lead qualification process—how you assess potential leads based on specific criteria. Discuss your use of open-ended questions, engaging prospects in meaningful conversations, and how you evaluate their interest and ability to benefit from your services.

Prepare for this question by selecting a specific instance that showcases your skills in building relationships and navigating the sales process. Describe the situation, your approach, and the eventual outcome, emphasizing how you addressed the prospect's concerns and provided valuable solutions.

Discuss the tools and software you have experience with, such as CRMs, email marketing software, and online research platforms. Explain how you've integrated these technologies into your workflow to streamline processes and enhance productivity.

Be honest about a specific challenge you encountered. Discuss the steps you took to navigate the situation effectively, the strategies you employed, and how your problem-solving skills contributed to overcoming the hurdle.

Bring your passion for the role into your response. Highlight your relevant experience, your familiarity with the construction industry, and your communication skills. Discuss how your proactive attitude aligns with Wing's mission and culture and your eagerness to contribute to the team's success.

Explain your approach to tracking critical metrics such as conversion rates and lead engagement. Mention tools you use for reporting and your methods for providing insightful analyses to improve lead generation strategies based on the collected data.