Job details

Associate Director, Audience

Quick Take: Axios is a growth-stage company dedicated to providing trustworthy, award-winning news content in an audience-first format. We are hiring an audience editor to lead our editorial SEO efforts as part of our efforts to grow readership to axios.com nationally and locally.

Why it matters: You will be directly responsible for how our journalism is presented to search engines like Google and lead our site optimization on a day-to-day basis. You’ll shape Axios’ editorial SEO strategy, train our wider newsroom on best practices, and collaborate with the Audience team.

Go deeper: You will work as both a player and a coach to strengthen Axios’ SEO practice and ensure SEO is a part of the fabric of the larger Audience strategy. In this role, you will make an impact on Axios through the following responsibilities:

Coordinate, edit and update stories and guides with an SEO focus in collaboration with editors
Update editorial workflows and training to better optimize the standard optimization for stories across our newsroom
Develop SEO strategy for tentpole news events and enterprise articles.
Create actionable insights from SEMRush, Search Console, Google Analytics, and Looker to run experiments
Have a finger on the pulse of news and pounce on opportunities to rank on targeted keywords in the news
Answer reporter and editor questions on optimization best practices and keyword targeting
Map out internal linking and headlines across topics and tags
Analyze the performance of stories and make recommendations to the newsroom and product colleagues
Understand the competitive news landscape and develop strategies to broaden Axios’ reach to new readers

The big picture: Ideal candidates will embody an entrepreneurial spirit and passion for Axios’ mission. Consider applying if you have most of the following skills:

Knowledge of SEO best practices and curiosity for new frontiers of news SEO
Experience with local SEO and mutli-site SEO
Familiarity with tools like SEMRush, Screaming Frog, etc.
Strong analytical skills and experience interpreting data to arrive at conclusions
Interest in taxonomies and categorization practices across topics
Passionate about journalism, news and the media industry
Competitive with other publications and motivated by metrics
Strong writing and editing skills as well as attention to detail
Newsroom experience working with reporters and editors

This role reports to Director of Audience Priyanka Vora. Applicants who apply by January 25, 2023 will be considered first but you may apply until this posting is taken down.

Base salary for this role is in the range of $80,000 - $100,000 and is dependent on numerous factors, including but not limited to location, work experience, and skills. This range does not include other compensation benefits.

Don’t forget:

Competitive salary
Health insurance (100% paid for individuals, 75% for families)
Primary caregiver 12-week paid leave
401K
Generous vacation policy, plus company holidays
A commitment to an open, inclusive, and diverse work culture
Annual learning and development stipend

Additional pandemic-related benefits:

One mental health day per quarter
$100 monthly work-from-home stipend
Company-sponsored access to Ginger coaching and mental health support
OneMedical membership, including tele-health services
Increased work flexibility for parents and caretakers
Access to the Axios “Family Fund”, which was created to allow employees to request financial support when facing financial hardship or emergencies
Classpass discount

Equal Opportunity Employer Statement

Axios is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, age, gender identity, gender expression, veteran status, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.