Public Relations, Summer Intern

As a Public Relations Summer Intern at Authentic, your responsibilities will include supporting the PR and collaborations teams in managing media inquiries, coordinating PR samples, and compiling press clips. You'll help maintain sample closets, create media lists, and assist in planning brand promotion events for our lifestyle brands. This role is perfect for hands-on experience in the fashion and marketing world!

To qualify for the Public Relations Summer Intern position at Authentic, candidates should be undergraduate or graduate students majoring in journalism, communications, public relations, marketing, or digital media. Previous internship or work experience in the fashion industry is also preferred. You’ll need excellent written and verbal communication skills, proficiency in MS Office, and the ability to thrive in a fast-paced environment.

To stand out as a candidate for the Public Relations Summer Intern position at Authentic, showcase your passion for fashion and marketing through your resume and personal projects. Highlight any previous internship experiences, especially in related fields, and demonstrate your ability to work collaboratively and think analytically. Be enthusiastic during your interviews, and don’t forget to convey your creativity and innovative ideas.

The work environment at Authentic for a Public Relations Summer Intern is vibrant and collaborative. You’ll be surrounded by industry experts in a fast-paced setting that fosters creativity and innovation. The company values diversity and inclusivity, ensuring that all team members feel valued and encouraged to share their unique perspectives. It’s a place where you will grow and learn extensively!

The Public Relations Summer Intern position at Authentic requires you to work onsite in the NYC office. Being present in the office allows for better collaboration with your team and gives you a richer internship experience as you engage in discussions and activities integral to the company’s mission.

When answering this question, be sure to highlight specific roles or projects where you developed relevant skills. Discuss any internships, coursework, or volunteer experiences related to public relations or marketing, providing examples of your contributions and what you learned from those experiences.

Employers want to know that you can manage stress and prioritize tasks. Illustrate your ability to plan, stay organized, and communicate effectively with team members to meet deadlines with specific examples of situations where you successfully managed time and pressure.

Do your homework! Research Authentic and familiarize yourself with its brands and their unique value propositions. Be ready to discuss how these brands resonate with you and express your enthusiasm for the opportunity to work with them, highlighting any relevant knowledge or personal passion for the fashion industry.

Explain your understanding of the importance of relationship-building in PR. Discuss strategies you've used previously, such as being proactive in communication, following up on inquiries, and providing valuable content to media professionals to foster lasting relationships.

Make sure to highlight skills that align with the job description, such as excellent communication abilities, proficiency in MS Office, and an analytical mindset. Provide examples of how these skills have been beneficial in your experiences or projects.

Use this question to discuss a specific project where you were involved. Share your role, the objectives, the challenges you faced, and the outcomes. Focus on your contribution and what you learned from the experience.

Demonstrate your passion for the industry by mentioning specific resources such as industry publications, social media influencers, and fashion news websites you follow. Share how you apply this knowledge to your work or studies to stay ahead in trends.

Showcase your genuine enthusiasm for the role and the company. Mention aspects of Authentic’s mission and brands that excite you and how you see this internship as a crucial step toward your career in public relations.

Employers want to see your conflict resolution capabilities. Share a situation where you faced a challenge in a team project, explain the steps you took to resolve the conflict, and what the outcome was. Focus on collaboration and communication.

This is your time to shine! Highlight your relevant skills, experiences, and how you align with Authentic’s values and mission. Share your eagerness to contribute and grow in this role, and mention any unique perspectives that you would bring to the team.