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Associate Creative Director, Art Job at Barkley in Kansas City

Company Description Uncommon Schools is a nonprofit network of high-performing, public charter schools providing an outstanding K-12 education in historically under-resourced communities. We have proudly built schools that reflect our student population, with more than 60% of our teachers and staff across our network identifying as a person of color. Uncommon currently manages 53 schools serving more than 20,000 students in five cities: Boston, Camden, New York City, Newark and Rochester. We are proud that Uncommon graduates persist in and graduate from college at five times the rate of their peers nationally. We achieve this by offering strong academic, co-curricular, and social-emotional learning that prepares students for success in college and beyond.Job DescriptionWe are seeking a proven & experienced Creative leader to develop and lead the creative strategy for Uncommon Schools. This role is responsible for cultivating and directing execution against a vision for how the Uncommon visual brand manifests and is engaged across network, regional, and school contexts. This role will own the creative strategy and development for all of Marketing’s workstreams, steward the production process, and manage creative resources, including external designers, agencies, and vendors.The Creative Director role develops the most authentic and compelling manifestation of our brand, elevating the impact of design while advocating for our students and the communities we serve.Our ideal candidate will have a strong background in visual storytelling & campaign development, a ready-to-share strong creative portfolio with proven impact on brand metrics, experience managing people and production, branding systems, a track record of leading complex, integrated design efforts, and a passion for educational equity.Duties and ResponsibilitiesServe as the resident Creative Brand Strategy Expert for Uncommon.Lead the brand strategy for storytelling (art direction, graphic design, photography, and video). Serve as creative subject matter expert for external agencies, functional stakeholders, team members, and vendors. Develop and lead a comprehensive brand architecture and visual brand strategy, building cohesion across our events to ensure a “One Uncommon” look & feel.Lead the development and implementation of Creative Strategy.Proactively build overarching visual creative concepts that create a cohesive look and feel across Uncommon’s programs and regions. Leverage existing insights and agency work to develop year-long creative concepts to support promotional campaigns and organizational strategic priorities. In partnership with Marketing, proactively develop creative concepts for internal campaigns, key events, and moments.Drive the top and end of the creative production process.Partner with Marketing to manage the production of photo and video shoots, building and achieving alignment for creative concepts. Develop and grow relationships with cross-functional partners to support sell-in of concept proposals. Build & manage relationships with local creative vendors, small shop agencies, and studios.Creative Team & Resource ManagementBuild and steward the organization’s asset management system, including brand standards and creative assets. Manage and track the creative and production budgets, identifying opportunities to drive stronger value for creative dollars spent. Maintain the team’s ongoing design project tracking and cost management.Qualifications• 8-10+ years experience in visual brand development• 5+ years leading a team of creatives• 3+ years leading visual branding programs and successful creative vendor management.• Proven experience building and executing concepts for regional or national promotional campaigns• Experience with Adobe Creative Suite required• Creative portfolio requiredAdditional InformationOur people are what make us uncommon. It’s important to us that our compensation practices align with our values and enhance our ability to attract and retain talent. Our compensation philosophy is focused on equity and fairness, retaining our talented staff and valuing their expertise, and transparency and clarity.Compensation for this position: The starting compensation for this role based in NYCis between $115,900-$144,900 and generally, we expect that qualified candidates in this location will be made an offer between $115,900 and $130,400. The starting pay will depend on a variety of factors that may include but are not limited to experience, education, training, certification, and location. Because we value staff staying in their roles over time, we do not currently cap salary ranges.Uncommon believes in the importance of being a diverse, equitable and inclusive organization that enables our students and staff to thrive. We are committed to building a talented team that reflects the diverse backgrounds and experiences of our students. At the same time, we work to ensure an inclusive community through creating a space for meaningful dialogue about issues of race and identity for our staff and students. As an equal opportunity employer, we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status or disability.
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What You Should Know About Associate Creative Director, Art Job at Barkley in Kansas City, Barkley

At Barkley in Kansas City, we are on the lookout for a passionate and experienced Associate Creative Director, Art to join our dynamic team. This role offers a unique opportunity to shape the creative vision and brand strategy for Uncommon Schools, a nonprofit network dedicated to educational equity. As the Associate Creative Director, you'll be at the forefront of developing compelling visual narratives and driving impactful campaigns that resonate across multiple communities. With a strong artistic background and a knack for visual storytelling, you're expected to manage creative efforts seamlessly while collaborating with local vendors and agencies. Your leadership will be instrumental in cultivating the brand’s aesthetic and ensuring that it is consistently represented in all marketing materials. You'll also oversee the production processes, manage budgets, and provide guidance to a talented team of creatives. If you're ready to take charge of crafting meaningful visuals that advocate for our students and reflect the diversity of the communities we serve, then Barkley welcomes you to drive our mission forward!

Frequently Asked Questions (FAQs) for Associate Creative Director, Art Job at Barkley in Kansas City Role at Barkley
What are the key responsibilities of the Associate Creative Director, Art at Barkley?

The Associate Creative Director, Art at Barkley will be responsible for developing the creative strategy and guiding the visual brand for Uncommon Schools. This includes leading a team in storytelling through various mediums such as graphic design, photography, and video, while ensuring cohesive brand representation across different platforms.

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What qualifications are needed for the Associate Creative Director, Art position at Barkley?

Candidates for the Associate Creative Director, Art role at Barkley should possess 8-10 years of experience in visual brand development, have at least 5 years in a leadership role managing creative teams, and a proven track record of executing successful promotional campaigns. A strong portfolio showcasing previous work is also required.

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How does the Associate Creative Director, Art contribute to educational equity at Barkley?

In the Associate Creative Director, Art role at Barkley, you will advocate for educational equity by creating compelling visual narratives that highlight the diverse experiences of students within Uncommon Schools. Your creative concepts will not only enhance the brand identity but also promote awareness of the impact of educational opportunities.

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What tools and skills are essential for the Associate Creative Director, Art role at Barkley?

Candidates for the Associate Creative Director, Art position should be proficient in Adobe Creative Suite and have extensive experience in visual storytelling and campaign development. Additionally, strong communication and management skills are essential for leading a creative team effectively.

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What is the compensation range for the Associate Creative Director, Art position at Barkley?

The starting compensation for the Associate Creative Director, Art role at Barkley is between $115,900 and $144,900, depending on various factors like experience and location. The organization is committed to transparency and fairness in its salary practices.

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Common Interview Questions for Associate Creative Director, Art Job at Barkley in Kansas City
Can you describe your experience with visual brand strategy?

When answering this question, highlight specific projects where you developed and implemented visual brand strategies. Discuss the challenges faced and how your creative decisions positively impacted brand perception and metrics.

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What is your approach to leading a creative team?

Share your leadership philosophy, emphasizing collaboration, mentorship, and fostering a culture of creativity. Provide examples of how you supported team members in their growth while achieving collective goals.

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How do you ensure consistency across diverse marketing campaigns?

Discuss your methods for creating cohesive visual guidelines and templates that can be adapted across various campaigns. Highlight your attention to detail and the importance of open communication with cross-functional teams.

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What techniques do you use for effective storytelling in design?

Illustrate your understanding of narrative design by discussing how you incorporate elements like character, setting, and conflict into visual campaigns. Share examples of campaigns where storytelling played a crucial role in their success.

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Describe a challenging project and how you navigated it.

Select a project that had complications, like tight deadlines or differing team opinions. Explain the steps you took to address the challenges, focusing on problem-solving skills and teamwork.

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How do you stay updated with design trends and tools?

Mention specific resources such as blogs, webinars, or workshops you follow to stay abreast of evolving design trends and tools. This shows your commitment to continuous learning and innovation in your field.

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How do you measure the success of your creative projects?

Discuss the key performance indicators (KPIs) you analyze, such as engagement metrics or brand awareness surveys, that reflect campaign success. Share how you use this data to improve future creative initiatives.

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Can you share your experience working with external vendors?

Talk about your collaboration with creative agencies and how you managed relationships, established clear expectations, and ensured alignment with brand guidelines to achieve successful outcomes.

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What inspires your creativity?

Reflect on what sparks your creative ideas, whether it's art, nature, or innovative campaigns. Discuss how you draw on these sources of inspiration to fuel your work and motivate your team.

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Why do you want to work for Barkley as an Associate Creative Director, Art?

Share your alignment with Barkley’s mission and values, emphasizing your passion for educational equity and your eagerness to contribute to a brand that advocates for students and communities.

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DATE POSTED
December 10, 2024

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