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Senior Vice President (SVP) Growth, Sales, and Marketing

Cask is with you for what comes next.Below, you will find a complete breakdown of everything required of potential candidates, as well as how to apply Good luck.At Cask, we don’t just help clients navigate change—we lead them toward what comes next. As businesses evolve, scale, and push for greater impact, we provide the strategic vision, innovation, and expertise to help them achieve sustainable growth.We are seeking a Senior Vice President of Growth, Sales, and Marketing to champion our expansion strategy, driving top-line growth, strengthening client relationships, and positioning Cask for the future. This role, reporting to the President of Cask NX, is instrumental in leading our Sales, Marketing, Pre-Sales, and Business Development teams to create a seamless, high-performing revenue engine. Your leadership will shape the way Cask identifies opportunities, converts leads into long-term partnerships, and expands into new markets.If you're ready to drive meaningful growth, build high-impact teams, and architect the next phase of Cask’s success, this is your opportunity. Let’s create what comes next—together.Key ResponsibilitiesSales Leadership & ExecutionDrive a high-performance sales culture, ensuring quota attainment, pipeline growth, and deal execution.Define and enforce sales methodologies, playbooks, and go-to-market (GTM) strategies.Ensure a data-driven sales forecasting and reporting system with improved accuracy and visibility.Align sales execution with pre-sales and solution consulting, ensuring a frictionless buying process.Optimize sales enablement strategies, improving win rates and reducing the sales cycle.Build and mentor a high-performing sales organization, ensuring strong leadership, training, and performance management.Revenue Growth & Business DevelopmentArchitect and drive a comprehensive revenue strategy to scale the business beyond $100M+ in revenue.Own and optimize the entire revenue funnel, ensuring seamless lead conversion and revenue acceleration.Lead revenue-generating initiatives, securing high-value clients, partnerships, and new revenue streams.Develop a strategic client expansion roadmap, enhancing customer value realization and lifetime value (LTV) within key accounts.Expand enterprise and strategic accounts by identifying cross-sell and upsell opportunities.Partner with ServiceNow, system integrators, and technology alliances to drive joint revenue growth.Spearhead M&A opportunities, joint ventures, and strategic alliances that contribute to aggressive revenue expansion.Marketing & Demand GenerationProvide strategic oversight for demand generation initiatives that drive pipeline growth and accelerate revenue.Ensure marketing campaigns are aligned with revenue objectives, delivering high ROI and measurable impact.Guide brand positioning and thought leadership efforts to enhance market presence and attract enterprise clients.Support the development of account-based marketing (ABM) and industry-specific strategies to drive targeted growth.Strategic Partnerships & Ecosystem GrowthEnsure sales and marketing teams effectively leverage partnerships with ServiceNow, cloud providers, and enterprise clients to drive revenue growth.Align go-to-market (GTM) strategies with partner ecosystem opportunities to maximize impact.Enable sales and marketing teams to capitalize on partner co-sell and co-marketing initiatives, amplifying brand presence and deal flow.Support the optimization of channel and alliance partnerships to unlock new market opportunities.Revenue Operations & ProfitabilityOversee revenue operations (RevOps), ensuring seamless pipeline visibility, CRM effectiveness, and data-driven insights.Improve conversion metrics, sales efficiency, and customer acquisition costs (CAC).Optimize pricing, packaging, and contract strategies to drive higher deal values and profitability.Align revenue targets with EBITDA goals, ensuring sustainable and profitable growth.Qualifications & Experience15+ years of experience in revenue leadership, sales, business development, and GTM strategy in a professional services or technology environment.Proven track record of scaling revenue from $50M+ to $100M+ through sales, partnerships, and client expansion.Excels in driving a high-performance sales culture, including achieving quota attainment, pipeline growth, and successful deal execution.Strong background in optimizing sales enablement strategies, improving win rates, reducing the sales cycle, and increasing overall sales effectiveness.Strong expertise in enterprise sales, strategic partnerships, and revenue operations.Deep knowledge of ServiceNow, SaaS, cloud, and enterprise IT ecosystems.Experience managing complex, multi-year enterprise deals with Fortune 500 clients.Ability to drive business development, negotiate high-value partnerships, and execute large-scale growth initiatives.Strong data-driven approach to forecasting, pipeline management, and revenue optimization.Exceptional leadership, communication, and executive presence, with experience influencing C-suite executives and boards.Perks? Oh, yes.Cask's success is based on our most valuable asset - our people. We offer a robust benefits package designed with your needs in mind. We are passionate about investing in our people and support your continued education and career development.We value diversity at our company. Cask is an equal-opportunity employer. Everyone who applies with the qualifications will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.To learn more about Cask NX, please visit our website and check out our podcast series. Also be sure to follow us on LinkedIn, Facebook, and Twitter!#J-18808-Ljbffr

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Headquartered in San Diego, California, Cask designs, enables, and sustains digital transformation on the Now Platform® for enterprise clients across both the private and public sectors. Cask is one of just a handful of companies that has achieved...

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Full-time, on-site
DATE POSTED
April 11, 2025

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