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Account Manager - East Coast (CPG)

Location: Although this position in remote, we have a strong preference for a candidate that is based out of the East coast.What you’ll be doing:• Drive sales growth and profitability within assigned customers and identify and develop new business opportunities with new customers• Manage day to day business and communications to ensure business continuity and promote customer engagement• Prepare monthly and annual volume forecasts as part of the Integrated Business Planning process to properly plan and provide supply planning that meets the demand forecast• Drive and attain key distribution initiatives to grow the companies brands• Identify and implement effective trade promotions based on sound revenue growth management principles aimed at maximizing ROI and volume growth.• Utilize consumer insights and syndicated data to provide fact-based propositions that accomplish our sales and profit objectives• Prepare and share weekly management reports demonstrating progress and action items designed to move the business forward• Participate and represent the company at key customer and industry events and trade showsDesired Qualifications:• Bachelor’s Degree in Business Administration or related field• 3-5 years of experience in account sales to traditional Food/Drug/Mass retailers in the Eastern U.S. within the Produce category• Ability to create and deliver strong selling propositions to multiple audiences/levels both at key customers and internal stakeholders• Strong business acumen demonstrated through a solid understanding of sales and profit drivers of volume and trade promotions• Able to influence and build strong relationships with key decision makers within assigned accounts• Thorough understanding and use of insights to drive fact-based decision making• Strong communication skills (oral, presentation, and written communications) to foster clear understanding and direction both internally and externally• Ability to succeed in unstructured, fast-paced environment• Ability to work well in a team environment and collaborate up and down the organization• Proficient with common business applications (Google suite, SPINS/IRI, Tableau, etc.)• A proven track record of results with a bias for action• A passion for learning and a craving to work in a fast paced culture to drive real action• 30-50% travel required
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What You Should Know About Account Manager - East Coast (CPG), Confidential

If you're an experienced sales professional with a passion for building client relationships, the Account Manager - East Coast position at our company is the perfect opportunity for you. This remote role, ideally suited for candidates based on the East Coast, requires a strong focus on driving sales growth and profitability within assigned customers, while also seeking out fresh business opportunities. As the Account Manager, you will take charge of day-to-day communications, ensuring seamless business continuity and enhancing customer engagement. Monthly and annual volume forecasts will be on your plate as part of the Integrated Business Planning process, helping to align supply with demand effectively. You'll also be responsible for launching impactful trade promotions grounded in sound revenue growth strategies, using your keen analytical skills to translate consumer insights and data into actionable propositions. Reporting your progress through weekly management reports will be crucial as you represent our company at vital industry events and trade shows. If you have a Bachelor’s Degree in Business Administration, 3-5 years in account sales within the Eastern U.S., and a knack for building strong relationships with decision-makers, then we're excited to hear from you. Join us and bring your eagerness to thrive in a dynamic, fast-paced environment where your actions can truly make a difference!

Frequently Asked Questions (FAQs) for Account Manager - East Coast (CPG) Role at Confidential
What are the main responsibilities of the Account Manager - East Coast at the company?

As an Account Manager - East Coast at our company, your primary responsibilities will include driving sales growth and maximizing profitability for assigned customers, managing day-to-day communications, preparing volume forecasts, and implementing effective trade promotions. You will need to utilize consumer insights to support data-driven decision-making and actively participate in key customer and industry events.

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What qualifications are required for the Account Manager - East Coast position?

To be considered for the Account Manager - East Coast role, candidates must have a Bachelor’s Degree in Business Administration or a related field, along with 3-5 years of experience in account sales within the food, drug, or mass retail sectors in the Eastern U.S. A deep understanding of volume drivers, strong communication and relationship-building skills, and proficiency in business applications like Google Suite and Tableau are essential.

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How much travel is expected for the Account Manager - East Coast role?

In the Account Manager - East Coast role, candidates should expect to travel approximately 30-50% of the time. This travel is vital for engaging with clients, participating in industry events, and ensuring that you stay connected with your customer base across the region.

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What is the ideal background for a candidate applying for the Account Manager - East Coast role?

The ideal candidate for the Account Manager - East Coast role should have a solid background in account sales specifically targeting traditional retailers in the Eastern U.S. Experience with product categories like produce is particularly beneficial, paired with a strong business acumen and a track record of delivering results.

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What skills are necessary to succeed as an Account Manager - East Coast?

Success as an Account Manager - East Coast requires excellent communication skills, both oral and written, to foster clear directions internally and externally. Additionally, the ability to influence and build strong relationships with key accounts and internal stakeholders, as well as adeptness in utilizing insights for decision-making, are paramount to excel in this position.

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Common Interview Questions for Account Manager - East Coast (CPG)
Can you describe your experience in managing accounts within the CPG industry?

In answering this question, highlight your previous roles, emphasizing any specific accounts you've managed and how you've contributed to their growth. Discuss metrics that showcase your success, such as sales increases or successful trade promotions.

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What specific sales strategies have you successfully implemented in previous roles?

Share examples of successful sales strategies you've developed in the past, focusing on how you tailored them to fit your customers’ unique needs. Discuss measurable outcomes, such as increased market share or client acquisition.

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How do you handle objections from clients during negotiations?

When addressing this question, explain your approach to understanding client concerns, actively listening, and then presenting compelling solutions that demonstrate value. Real-life examples of overcoming objections can strengthen your answer.

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What tools do you use for data analysis and presentation in your sales process?

Discuss your familiarity with tools such as Tableau, SPINS, or IRI. Highlight how you've used these tools to analyze market data and present findings that have influenced key account decisions.

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How do you measure your success as an Account Manager?

When responding, mention specific KPIs like sales growth, client retention rates, and the effectiveness of trade promotions. It’s important to focus on results and how your efforts have led to tangible achievements.

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Describe a time when you had to adapt your strategy in response to a fast-paced market change.

Provide a concrete example, explaining the situation, your strategy adaptation, and the final outcome. Emphasize your agility and solution-focused mindset.

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How do you prioritize your workload and manage multiple accounts?

Express your techniques for prioritization, such as using project management tools or setting strict timelines. Showcase your organization skills and ability to manage competing demands efficiently.

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What role does customer feedback play in your sales strategy?

Explain how you actively seek, analyze, and implement customer feedback into your strategies. Providing an example of how feedback helped shape a marketing or sales approach can add depth to your answer.

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How do you maintain relationships with key decision-makers in your accounts?

Elaborate on your relationship-building techniques, such as regular check-ins, personalized communications, and attending industry events for networking. Highlighting specific relationships and their benefits can enhance your response.

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What motivates you to achieve sales targets in your account management role?

Share your intrinsic and extrinsic motivators, whether it’s achieving personal goals, contributing to team success, or a passion for your product. Conveying enthusiasm can resonate well during the interview.

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EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
December 14, 2024

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