Consumer Insights Associate -Hybrid

Edgewell is a global team of over 6,000 visionaries, doers and makers. Our secret is people, and we have an inspiring and collaborative global force of them. Our portfolio of over 25 brands touches lives in more than 50 countries by making useful things joyful. Together, we reimagine good mornings and endless summers, strive for more sustainable ways to beautify and bond, and do it all with not only confidence but determination.

POSITION SUMMARY:
The Associate Manager, Global Consumer Insights will be part of the Global Consumer Insights team, responsible for leading qualitative and quantitative consumer research in support of the Sun & Skin Global Innovation Team and the North America Sun & Skin Business Unit.

Under the guidance of the GCI Manager for Sun & Skin, the Associate Manager works with Global Innovation and North American Marketing business partners, leading consumer research that will help drive the development of new product innovation and in-market strategy & activation within the Sun and Skin segments.

PRIMARY RESPONSIBILITIES:
Work with the Sun and Skin Global Innovation and Insights team on consumer insights projects relating to innovation - from opportunity identification, ideation, to testing / screening.

Work with the US Sun and Skin Business Unit on in-market execution projects such as the commercialization of new innovation, brand positioning, packaging and advertising development and ROI.

Partner with the GCI Senior Manager for Europe on global, annual brand & usage tracking programs.

Collaborate with internal stakeholders to translate internal briefs into research projects.

Be comfortable with a wide range of research tools and methodologies, both quantitative and qualitative.

Execute research utilizing the appropriate methodologies to address business issues, from design through execution and reporting at various levels in the organization

Managing supplier/agency relationships and ongoing research budget management.

Develop an understanding of broader category dynamics and competitive interactions and bring external inspiration outside of EPC to help drive innovation and business growth.

Pilot new methodologies and agency partnerships to help continue the development of a best in class Consumer Insights function at EPC by contributing to the development of research Best Practices.

Partner with IRI, Numerator and other syndicated data providers/suppliers to deliver necessary data and insights.

This role may lead to other opportunities within GCI, based on business needs and individual professional development.

REQUIRED QUALIFICATIONS:
Bachelor’s degree, preferably with a Marketing focus.

At least 3 years marketing research experience, including a combination of consumer and syndicated (scanning & panel) research.

Must have strong foundation in primary research and experience with new product development for CPG.

Experience working in a matrix, team environment

PREFERRED QUALIFICATIONS:
Experience in consumer packaged goods research preferred

Experience across a broad range of qualitative and quantitative research techniques that complement an Innovation research role

Ability to understand and interpret a range of syndicated data

Strong project management skills

Can provide an objective point of view that is consumer-centric and data driven

Strong conceptual, analytical and strategic skills

Strong communication skills, both verbal and written

Ability to implement/execute initiatives with fiscal responsibility

Confident working in cross-functional teams

Comfortable in proactively finding creative solutions to problems.

Passionate about connecting with and understanding consumers.

PRINCIPAL RELATIONSHIPS:
Global Consumer Insights, Global Innovation, US Sun & Skin and Canada Business Units, Brand Strategy International team, R&D, Finance, Legal, Agency partners

FINANCIAL ACCOUNTABILITY:
Ensuring projects are appropriately proposed within budgetary guidelines and working with suppliers to maximize the cost efficiency and ROI of each project. Also, recommending against unnecessary research or research which is not value-added.

The salary range for this position is $80k - $110k. Acutal base salary offered to a candidate may vary based upon factors including, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location. In addition to base salary, the competitive compensation package may include, depending on the role, participation in an incentive program linked to performance.

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Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any legally protected status in accordance with applicable federal, state and local laws. We listen deeply and speak directly to create an environment that’s open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.