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Head of Marketing - US & CA

Deliverect

As a rapidly scaling global SaaS unicorn, Deliverect stands at the forefront of revolutionising technological solutions for the dynamic hospitality and Q-commerce sectors. Our mission is clear: to empower ambitious individuals with the skills and knowledge to make a positive impact on business. Developing in their professional careers, all the while being a part of something larger than themselves.


Department Focus

Step into the world of Deliverect's Marketing Department—a vibrant collective of creative, data-driven, and results-oriented professionals fervently dedicated to realising Deliverect's mission of empowering businesses to deliver the ultimate order experience. We don't just put customers at the centre of our strategies; we place them in the spotlight, understanding their needs and desires to craft marketing campaigns that truly resonate.


At our core lies data—a guiding force steering every decision, from campaign strategy to creative execution. The effectiveness of our campaigns isn't just measured; it's a constant process, allowing us to be agile in our tactics and ever-responsive to the evolving landscape. Collaboration is our mantra, working seamlessly with other departments at Deliverect to develop and execute initiatives in perfect alignment with our overarching business goals.


But we're not just about meeting goals; we're about surpassing them. Our commitment to continuous growth and innovation positions Deliverect as an industry leader in marketing approaches. Join us in a team that doesn't just market; we redefine and elevate the entire experience, making every interaction with Deliverect a journey worth remembering.


Your Impact


You will be the face of marketing in the US and Canada. You will work closely with the local commercial teams across sales and partnerships to define a marketing plan to help us capture demand and build our brand. You will be the expert in knowing the target customer in and out, how best to position our solution, and the most effective levers to pull for growth. You’ll work cross-functionally across the marketing team to adapt global programs to suit the needs of your region and implement locally-grown ideas.


Key Highlights


Strategic Leadership: Develop and execute a cohesive NOAM marketing strategy that drives brand awareness, demand generation, and customer acquisition.


Hands-on Execution: Own the execution of your strategy, getting your hands dirty in project management, campaign delivery, etc.


Cross-Functional Collaboration: Work closely with Sales, Product, and Customer Success teams to align marketing strategies with revenue targets and business goals.


Brand Positioning: Strengthen Deliverect’s brand presence, ensuring the company is positioned as a leader in the digital food management software industry.


Data-Driven Decision-Making: Leverage data to measure the effectiveness of campaigns, optimize marketing strategies, and drive performance improvements.


Responsibilities
  • Develop and implement strategic marketing plans for North America to define how we will attract, acquire, and retain valuable customers.
  • Collaborate with global marketing teams (brand, product, operations, growth) to determine how they can best support regional priorities and where we will need to supplement locally.
  • Plan and execute integrated marketing campaigns overseeing brief development, creative (with agency support), channel planning, channel execution in some cases (i.e., email marketing, events), and measurement.
  • Manage and optimize the marketing budget allocation across channels and campaigns to maximize ROI.
  • Work closely with the sales team to understand lead quality, funnel performance, and approach to target more strategic accounts.
  • Develop co-marketing strategies with regional partners to ensure mutual benefit and accountability for all parties involved.


Your Expertise
  • 10+ years of experience planning, leading and executing impactful B2B tech marketing campaigns.
  • Fluent in English, with exceptional written and verbal communication skills.
  • Skilled in crafting innovative strategies that leverage industry trends, customer insights, and business objectives.
  • Proven experience in managing and optimizing marketing budgets.
  • Thrive in fast-paced environments, taking ownership of critical projects and delivering results.
  • Comfortable navigating ambiguity and building solutions with limited resources.
  • Proven ability to manage multiple projects simultaneously, prioritizing tasks effectively.
  • Experience driving cross-functional teams toward a project goal.


Additional Information
  • Location: Toronto, Canada
  • Work Arrangement: 4 days in-office, 1 day remote. Flexibility may be required to accommodate team and client needs.


Join Deliverect: Where You Shape Tomorrow's Success

At Deliverect, we're not just seeking team members; we're on the lookout for dynamic individuals who thrive in a fast-paced SaaS environment. We are fuelled by perceptive, ambitious, and determined professionals who embrace challenges and turn them into opportunities for innovation.


What We bring to the table

Unicorn Status: Join a fast-growing SaaS unicorn at the forefront of the order management industry.

Learning Opportunities: We invest in your growth with a dedicated learning budget and clear learning pathways.

Inclusive Policies: Our paternity/maternity policies, enhanced vacation entitlement, and working arrangements reflect our commitment to your success.

Diverse Team: Become part of an international team that values diversity, fostering a culture of transparency and visibility.


A Peek Into Life at Deliverect

Performance-Driven Freedom: Your contributions speak louder than the clock. Achieve flexibility by focusing on what matters—delivering impactful results. Your autonomy in choosing how you achieve success is recognised and celebrated.

Innovation Hub: Immerse yourself in a culture of constant innovation, where weekly releases and new features keep our products at the forefront.

Big Challenges, Bigger Solutions: Be part of a mission to solve some of the global tech industry's most significant challenges.


Equal Opportunities at Deliverect

We're committed to creating an inclusive and diverse workplace. We actively encourage applications from underrepresented individuals, fostering a workplace where everyone is treated with respect and provided equal opportunities to thrive.


Rights to Work

While we welcome diverse backgrounds, it's crucial to note that applicants must have the legal right to work in the country of the role. Though we value contributions from various backgrounds, we currently can't offer financial support for relocation or travel assistance.


Supporting Your Journey

If you need assistance or support during our recruitment process or require accommodations due to a disability, reach out to us at talent@deliverect.com. Join Deliverect, a workplace where culture meets career advancement.


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At Deliverect, our mission is to be the backbone of on-demand food and help businesses to connect with their customers and help them to thrive online. We do this by delivering only the best software to simplify the lives of our customers. We’re as...

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Full-time, hybrid
DATE POSTED
March 30, 2025

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