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Marketing Campaigns Executive - Hybrid

Company Description

Yemeksepeti is part of the Delivery Hero Group, the world’s pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.

Job Description

Once a campaign is launched, performance insights emerge at various levels, from the platform to vendor performance. This role will analyze these insights and ensure that findings are shared with all stakeholders, including not only the marketing teams but also the commercial teams. The goal is to develop new solutions that optimize future campaigns based on the data.

  • Campaign Performance Analysis:

Analyze the performance of marketing campaigns across various countries, identifying trends, growth opportunities, and areas for optimization. Use data to provide actionable insights that inform strategy and improve ROI.

  • Vendor Performance Analysis:

Evaluate and analyze vendors to identify high-performing partners and highlight those with the greatest potential for driving campaign success. Provide recommendations for scaling vendor relationships.

  • Insight Generation:

Utilize platform data to analyze orders, sessions, and overall growth patterns. Extract meaningful insights from the data to guide campaign optimization and future strategy development.

  • A/B Testing & Experimentation:

Plan and execute A/B tests to evaluate potential campaign strategies, messaging, and formats. Use test results to inform new campaign ideas and improve overall campaign effectiveness.

  • Reporting & Communication:

Regularly communicate campaign performance updates, insights, and recommendations to key stakeholders. Prepare and present reports that clearly articulate the impact of campaigns and opportunities for growth.

Qualifications

  • 3+ years of experience in growth, campaign management
  • Confident working with data—comfortable analyzing performance, identifying trends, and turning insights into clear, actionable steps
  • Experience in Quick Commerce or E-commerce environments is a strong plus
  • Skilled in transforming complex metrics into meaningful takeaways to optimize campaigns and drive results
  • Familiar with budget tracking, vendor coordination, and managing resources effectively
  • Strong communicator in English with experience delivering insights to stakeholders
  • Thrives in fast-paced, multicultural environments—adaptable, detail-oriented, and solution-focused

Additional Information

  • A chance to crown your career at Yemeksepeti, Turkey's largest online quick delivery platform, that has been raising future managers and industry leaders for 20 years!
  • A working environment where employee happiness is prioritized, with a strong corporate culture, passionate colleagues working together towards the same goal, and a transparent management approach!
  • Project opportunities that you can run together with the employees of Delivery Hero companies in 43 countries of the world and great teachings about global industry leadership!
  • Flexible work hours so that you can plan your business and social life as you wish! (Start working at any time between 08:00 and 10:00!)
  • A birthday leave waiting for you the next day so you can have fun and party as much as you want on your birthday!
  • Online trainings shaped by your choices, where the opportunities you can learn and improve yourself are unlimited!
  • A comprehensive private health insurance that will never let you down when you need it!
  • The Yemeksepeti family! Always smiling and high communication skills!
  • A pre-planned orientation program so that you can capture the spirit of Yemeksepeti in the best way, get to know the brand from the inside, and always feel at home. And of course, a Buddy who will always support you in your first weeks!

Your rights arising from the processing of your personal data, within the scope of the Law on the Protection of personal data. You can find detailed information on the page of our Clarification Text at https://www.yemeksepeti.com/contents/kvkk-aday-aydinlatma-metni

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Average salary estimate

$45000 / YEARLY (est.)
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$30000K
$60000K

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What You Should Know About Marketing Campaigns Executive - Hybrid, Delivery Hero

Are you ready to take your career to the next level as a Marketing Campaigns Executive at Yemeksepeti, Turkey's largest online quick delivery platform? At Yemeksepeti, part of the global Delivery Hero Group, we pride ourselves on delivering fast and easy service right to your door. As a Marketing Campaigns Executive, you'll dive into the heart of our marketing efforts, analyzing campaign performance and vendor relationships to discover valuable insights that help shape our future strategies. You’ll be tasked with dissecting data to generate actionable insights that drive our campaigns' success in a fast-paced and multicultural environment. Whether it's identifying trends, conducting A/B testing for optimal messaging, or presenting your findings to key stakeholders, every day brings a new opportunity to make a significant impact. This is more than just a job; it’s a chance to develop innovative solutions in the exciting world of e-commerce, all while collaborating with passionate colleagues committed to a common goal. If you have over three years of experience in campaign management and a knack for turning complex data into clear strategies, we want to hear from you! Join us and help define the future of quick delivery in Turkey and beyond!

Frequently Asked Questions (FAQs) for Marketing Campaigns Executive - Hybrid Role at Delivery Hero
What are the main responsibilities of a Marketing Campaigns Executive at Yemeksepeti?

As a Marketing Campaigns Executive at Yemeksepeti, you will analyze the performance of marketing campaigns across various regions, evaluate vendor performance, generate insights from platform data, and execute A/B testing to refine strategies. Understanding how to translate data into actionable insights is key to enhancing campaign effectiveness.

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What qualifications are necessary for the Marketing Campaigns Executive position at Yemeksepeti?

To excel as a Marketing Campaigns Executive at Yemeksepeti, candidates should possess at least 3 years of experience in growth or campaign management, with a strong comfort level working with data. Familiarity with e-commerce environments is a plus, alongside excellent communication skills to report insights to stakeholders effectively.

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How does Yemeksepeti support its Marketing Campaigns Executive in terms of career growth?

At Yemeksepeti, you'll have ample opportunities for career advancement. With the chance to collaborate across Delivery Hero companies globally and benefit from online training shaped by your preferences, your professional growth is prioritized. The supportive culture here fosters leaders for tomorrow.

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What tools are used by the Marketing Campaigns Executive to analyze campaign performance at Yemeksepeti?

Marketing Campaigns Executives at Yemeksepeti leverage various analytical tools to assess campaign performance, including data visualization and A/B testing platforms. The ability to dive deep into metrics and provide strategic insights is essential for optimizing campaigns and improving ROI.

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What kind of company culture can a new Marketing Campaigns Executive expect at Yemeksepeti?

Yemeksepeti fosters a vibrant company culture focused on employee happiness and collaboration. With a strong emphasis on a positive work environment, supportive management, and opportunities to engage globally, new hires will feel welcomed and valued from day one.

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Common Interview Questions for Marketing Campaigns Executive - Hybrid
How do you analyze the performance of marketing campaigns?

To analyze campaign performance, I focus on collecting relevant data, identifying key performance indicators (KPIs), and comparing results against set goals. I also prioritize extracting insights to reveal trends and opportunities for optimization in future campaigns.

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Can you give an example of how you've utilized A/B testing in previous campaigns?

I once conducted an A/B test comparing two email subject lines to see which had a higher open rate. By analyzing the performance data, I was able to determine the more effective subject line, leading to a significant increase in engagement for that campaign.

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What strategies do you use for vendor performance analysis?

I evaluate vendor performance by measuring their campaign impact through conversion rates and ROI. Additionally, I communicate with vendors to gather qualitative feedback and insights, which helps identify top-performing partners for future collaborations.

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How do you prioritize insights from campaign data?

I prioritize insights based on their potential impact on campaign strategy and the goals set ahead of time. By focusing on actionable data that aligns with overarching business objectives, I can present clear recommendations to stakeholders.

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What do you consider when creating a marketing report?

When creating a marketing report, I consider clarity and relevance. I summarize key metrics, contextualize these results concerning campaign goals, and provide actionable insights that stakeholders can use for strategic decisions.

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How do you keep yourself updated with the latest trends in marketing?

I keep updated by following reputable marketing blogs, attending webinars, and engaging with professional networks. Continuous learning helps me identify emerging trends and adapt strategies accordingly.

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Describe your experience with data analysis tools.

I have extensive experience using data analysis tools like Google Analytics and Tableau. These tools allow me to visualize data, assess performance, and derive insights that drive impactful marketing decisions.

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Can you explain a time when your data analysis led to a successful campaign adjustment?

In a past campaign, I noticed through data analysis that a particular audience segment was responding poorly. By adjusting targeting and messaging based on insights, we increased engagement rates significantly.

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How do you ensure effective communication of campaign insights to stakeholders?

I ensure effective communication by tailoring reports to the audience, using visual aids to represent data clearly, and focusing on key points that align with business needs. Consistent updates also foster transparency.

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What role do you think creativity plays in campaign management?

Creativity is essential in campaign management, as it helps differentiate campaigns in a crowded marketplace. Innovative ideas combined with data-driven insights lead to successful and memorable marketing efforts.

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Full-time, hybrid
DATE POSTED
April 23, 2025

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