Partner Content Creator Analyst

As a Partner Content Creator Analyst at PedidosYa, your main responsibilities will include creating compelling content that communicates effective messages through writing and design. You will use your UX knowledge to improve the visual and communicative experience of developed materials, work on various digital products like HTMLs and banners, and interact with stakeholders across departments to align communication strategies.

To apply for the Partner Content Creator Analyst position at PedidosYa, you should have a background in Communication, Creative Writing, Digital Marketing, Visual Communication, or similar fields. Experience in digital design, copywriting, and familiarity with Adobe Suite is required. Knowledge of UX design and multimedia content production is also desirable.

Team collaboration is a cornerstone of the role at PedidosYa. As a Partner Content Creator Analyst, you will collaborate with stakeholders from different areas to ensure alignment in communication strategies. The company promotes a culture of teamwork, allowing you to think of solutions and build together with good energy, embracing the essence of innovation.

In the role of Partner Content Creator Analyst at PedidosYa, you will utilize various tools including the Adobe Suite for graphic design (Photoshop, Illustrator) and Figma for UX design. Your work will also involve creating engaging digital content, requiring a strong tech-savvy approach to enhance communication effectiveness.

The work culture at PedidosYa is dynamic and inclusive, fostering creativity and collaboration. As a Partner Content Creator Analyst, you will thrive in a flexible environment known as #ModoPeYa, where agility in decision-making and teamwork is prioritized over traditional work constraints. The emphasis on diversity adds a rich perspective to our projects.

When creating content for diverse audiences, I take the time to understand the specific needs and preferences of each segment. This involves researching audience demographics, tailoring language and visuals to resonate with different groups, and ensuring inclusivity in the message. I believe that by personalizing content, it becomes more engaging and effective.

In a previous role, I analyzed engagement metrics and discovered that our audience responded better to interactive content. I proposed an initiative to include quizzes and polls within our newsletters, which led to a 30% increase in open and click-through rates. This experience taught me the importance of testing and adapting content strategy based on direct feedback.

I am most comfortable using Adobe Suite, particularly Photoshop and Illustrator, which I frequently use to create visually appealing content. For instance, I designed a series of digital banners that aligned with our marketing strategy, resulting in a noticeable uplift in customer acquisition due to their engaging visuals and clear messaging.

I prioritize tasks by assessing deadlines, project impact, and resource availability. I often create to-do lists categorized by urgency and importance, ensuring that I allocate my time efficiently. Regular communication with team members about progress and timelines also helps in managing workloads effectively.

To ensure my content is user-friendly, I apply UX principles by prioritizing clarity, accessibility, and intuitive navigation. I often conduct user testing to gather feedback, which guides my adjustments to improve the overall user experience. Analyzing data on how users interact with the content provides insights for further optimization.

I stay updated on the latest trends by subscribing to industry newsletters, participating in webinars, and following thought leaders on social media. Engaging in online communities allows me to share insights with peers and learn from their experiences, which keeps my approach fresh and innovative.

I have several years of experience in copywriting, which I see as an integral part of content creation. Crafting compelling narratives ensures that the messages resonate with the target audience. I focus on clarity and emotional engagement to drive action while adhering to brand guidelines. This holistic approach enhances the effectiveness of all types of content.

In a previous project, I worked alongside a graphic designer and a marketing strategist to develop a comprehensive campaign. We held brainstorming sessions to integrate our ideas and aligned on the goals. By leveraging each other’s strengths, we delivered a multi-channel campaign that exceeded our KPIs and fostered greater collaboration within the team.

I use various analytics tools to assess content performance, such as tracking engagement metrics, conversion rates, and audience feedback. I analyze these data points to identify which strategies work and which require adjustments, enabling me to refine future content for optimal results.

I welcome constructive criticism as it is an opportunity for growth. I listen carefully to feedback and reflect on the specific points raised. If changes are necessary, I view it as a chance to improve my skills and enhance the quality of my work. Open discussions with colleagues can provide valuable perspectives on how to strengthen future content.