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Associate Director, Marketing Operations (Remote Canada)

Overview

At Directive, we take solving complex performance marketing problems for SaaS companies seriously. We demonstrate this by only working with clients who share our values and by giving your team ample time to focus on hitting your client’s goals. 


We are seeking an Associate Director, Revenue Operations to help deliver outstanding services to the clients in our Marketing Operations line of business. The ideal candidate will have 3+ years of experience managing high-performing Marketing Operations teams. This person will work directly with the Director of Marketing Operations and should be a growth-minded individual who helps identify opportunities for cross-selling and upselling within existing clients while providing excellent service. 

*This role is titled Associate Director, Revenue Operations internally*

What you offer:

  • Admin-level expertise in, and the ability to own multiple, marketing automation and/or CRM instances for our clients such as HubSpot, Marketo, Salesforce etc.

  • Understanding of how to optimize processes that lead to revenue growth for our clients 

  • A data-driven marketer that can help clients curate and optimize their data, build reports and dashboards, and help analyze what’s working and what’s not working 

  • The ability to communicate with clients directly, oftentimes with a VP or higher

  • Team management and leadership experience with teams of up to 6

  • Exceptional written and verbal communication skills 

  • A drive to coach and train team members to achieve their career goals 

  • Ability to manage multiple projects simultaneously to achieve deadlines and business outcomes 

  • A desire to learn and grow in your career 

Roles & Responsibilities

  • Owning projects at the business outcome level and overall deadline level and seeing projects through to their fruition 

  • Direct communication with clients including email, Slack, and Zoom 

  • Develop deep relationships with multiple contacts within client organizations to ensure that they renew and expand contracts 

  • Identify and communicate opportunities to grow our business with clients in the Marketing Operations line of business and other lines of business 

  • Become an expert in multiple martech and salestech tools so that you can make educated recommendations to clients 

  • Stay up to speed on best practices in the Marketing Operations world including ABM, lead routing, sales qualification methodologies and more 

  • Managing a team of 3-6 Marketing Operations Strategists and their associated books of accounts 

  • QA’ing work to ensure that work submitted to clients lives up Directive’s work quality standards 

  • Training, coaching, and giving constructive feedback to members of your team 

  • Participating in project scoping for new opportunities

  • Successful onboarding of new members of the team

What We Offer

🏠 We have a set living wage at Directive

🙏  Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠  Mental - Access to certified therapists through Spring Health, membership to Headspace

💪  Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟  Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴  Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment! 

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#LI-DC1

Average salary estimate

$80000 / YEARLY (est.)
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$70000K
$90000K

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What You Should Know About Associate Director, Marketing Operations (Remote Canada), Directive Consulting

Joining Directive as an Associate Director, Marketing Operations is an exciting opportunity for someone who thrives on solving complex performance marketing challenges, particularly in the SaaS realm. Based remotely in Toronto, you will work alongside our Director of Marketing Operations, ushering in exceptional value to our clients while fostering a team-oriented environment. With at least 3 years of hands-on experience in leading high-performing Marketing Operations teams, you’ll be spearheading projects aimed at revenue growth and client satisfaction. You possess admin-level expertise across marketing automation platforms like HubSpot and Salesforce, ensuring our marketing strategies are data-driven and effective. As the point of contact for clients, you’ll nurture relationships and identify opportunities to expand our service offerings. Being adept in communication, both written and verbal, will aid you in coaching your team of Marketing Operations Strategists and managing multiple projects efficiently. At Directive, we cherish our values and your input will be crucial in helping us grow our Marketing Operations line of business. Expect a supportive work environment with ample benefits and growth opportunities as you drive your career forward in this pivotal role.

Frequently Asked Questions (FAQs) for Associate Director, Marketing Operations (Remote Canada) Role at Directive Consulting
What are the responsibilities of the Associate Director, Marketing Operations at Directive?

As the Associate Director, Marketing Operations at Directive, you will be responsible for overseeing project execution at a business level, developing strong client relationships, leading a team of strategists, and continuously identifying opportunities for growth within our existing client base. Your role will also involve optimizing processes to achieve better revenue outcomes and ensuring that the teams adhere to Directive's high-quality standards.

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What qualifications are needed for the Associate Director, Marketing Operations role at Directive?

To qualify for the Associate Director, Marketing Operations position at Directive, you should have at least 3 years of experience in managing Marketing Operations teams, proficient knowledge of CRM or marketing automation tools like HubSpot and Salesforce, and exceptional communication skills, both written and verbal. Additionally, your ability to manage multiple projects simultaneously and train team members is crucial.

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How does Directive support its employees in their professional development in the Associate Director, Marketing Operations role?

At Directive, professional development is key, especially for the Associate Director, Marketing Operations role. You’ll be empowered to lead your team while receiving ongoing training and coaching to enhance your leadership skills. There’s a strong emphasis on providing constructive feedback, and the opportunity to participate in project scoping allows for growth and hands-on experience in new areas.

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What is the work culture like for the Associate Director, Marketing Operations at Directive?

Directive fosters a 'People First' culture, emphasizing diversity, inclusion, and collaboration. As the Associate Director, Marketing Operations, you'll work remotely with flexibility while engaging in team-building via virtual meetings. Coupled with directive initiatives like mentoring and annual trips, you'll find a gratifying balance between professional challenges and team support.

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What benefits can I expect when working as an Associate Director, Marketing Operations at Directive?

As an Associate Director, Marketing Operations at Directive, you can anticipate a comprehensive benefits package, including a living wage, medical and dental coverage, unlimited PTO, and a 401(k) with company matching. Unique offerings such as gym memberships, mental health resources, and an annual anniversary trip further contribute to a well-rounded work-life experience.

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Common Interview Questions for Associate Director, Marketing Operations (Remote Canada)
Can you provide an example of how you've successfully managed a Marketing Operations team?

Begin with a specific instance that showcases your leadership skills. Highlight your approach to team management, the objectives you aimed to achieve, and the outcomes of your efforts. Talk about communication strategies, onboarding techniques, and how you fostered collaboration among team members.

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What marketing automation tools are you proficient in, and how have you utilized them to drive results?

Share your experience with tools like HubSpot, Marketo, or Salesforce. Discuss specific instances where you leveraged these platforms to optimize processes, improve client relationships, or analyze campaign performance. Emphasize your data-driven strategies and how they contributed to revenue growth.

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How do you prioritize tasks when managing multiple projects as an Associate Director?

Explain your method for prioritizing tasks, whether it’s through project management software, setting clear deadlines, or constant communication with team members. Provide a detailed example where your prioritization led to successful project completion while meeting client expectations.

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How do you ensure the quality of work from your team meets company standards?

Detail your approach to quality assurance, such as implementing review processes, giving constructive feedback, and conducting regular team check-ins. Illustrate with an example how these measures led to enhanced project outcomes and client satisfaction.

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What strategies do you employ to identify upsell or cross-sell opportunities with clients?

Discuss your process for staying in touch with clients and understanding their evolving needs. Explain how you analyze client data and feedback to uncover opportunities for additional services or products, supporting your response with relevant examples.

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In your opinion, what are the most important metrics to track for Marketing Operations?

Share key performance indicators you focus on, like customer acquisition cost, lead conversion rates, or client retention metrics. Discuss how tracking these metrics allows you to adjust strategies proactively to align with client goals.

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How do you stay updated with the latest trends in Marketing Operations?

Talk about your dedication to continuous learning through industry webinars, online courses, or networking with peers. Illustrate your proactive approach with specifics of resources you find valuable or how you implement new trends within your team.

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Describe a time when you had to navigate a challenging client relationship.

Use the STAR method (Situation, Task, Action, Result) to explain a specific instance where you turned a challenging client relationship around. Focus on your communication, problem-solving skills, and the ultimate resolution.

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What leadership style do you adopt when managing your team?

Share your leadership philosophy, whether it’s mentoring, democratic, or coaching. Provide insights into how your style has helped develop team members and improve team dynamics, ideally supported by examples.

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How do you incorporate client feedback into your marketing strategies?

Illustrate your method for gathering client feedback through surveys or direct communication. Discuss how you analyze this feedback and use it to refine your marketing strategies, showcasing an example of a significant change resulting from client insights.

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Directive is the leading B2B and enterprise search marketing agency and works with companies to scale their business by providing a suite of digital solutions. Directive is a leader in SEO, PPC, content marketing, and social media and driven by po...

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Full-time, remote
DATE POSTED
December 9, 2024

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