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Content Writer

At Epignosis, we build workplace learning software that enables more than 70,000 teams worldwide to offer training to millions of people. Our portfolio of tools can be used by organizations of any size and includes TalentLMS - a zero-overhead cloud LMS, eFront - an enterprise LMS, TalentCards - a mobile app for training the deskless workforce, and TalentHR - a lightweight HRIS to manage people ops. We are competing with the world’s top eLearning solutions and we aim at becoming world’s #1.

We're on a mission to democratize training by developing simple, accessible, and affordable software. We count 12.000+ companies as customers and with more than 11 million users logging in to use our platforms, we are a much-loved global leader in learning tech. At home, we are quickly becoming one of the largest SaaS company to come out of Greece.

That’s where you come in! We’re looking for a Content Writer to join our high-performing Marketing team. Do you excel at turning ideas into impactful content that drives results, engages audiences, and inspires action? Are you motivated to create high-quality, data-driven content that stands out and delivers measurable impact? If so, we want you on our team!

Responsibilities

As a Content Writer, you will:

  • Create impactful content: Write long-form content such as blog posts, white papers, and eBooks that resonate with our target audience and drive engagement.
  • Edit and refine: Review and edit your own work and others’ work to ensure clarity, consistency, and alignment with the Epignosis tone of voice.
  • Create or follow briefs: Develop clear, actionable briefs from scratch when needed, or follow existing briefs to deliver high-quality content.
  • Optimize for SEO: Conduct keyword research and apply SEO principles to create content that ranks and attracts high-quality traffic.
  • Track performance: Monitor blog results and use insights to improve and refine future content.

To be successful in this role as a Content Writer, you should:

  • 2–3 years of professional content writing experience, preferably in a B2B environment.
  • Excellent English writing, editing and proofreading skills (Native English speaker is a big plus).
  • A strong portfolio of content that informs, educates, and subtly persuades.
  • Strong research and storytelling skills with a knack for simplifying complex topics.
  • Knowledge of SEO principles and their application in creating high-performing content.
  • Excellent time management and organizational skills, with the ability to handle multiple projects simultaneously.
  • A collaborative and proactive mindset and team player.

The most important thing we offer is a safe and healthy professional environment, giving you the opportunity to work on products that positively impact millions globally. Become part of Epignosis, a diverse group of smart, fun, and GIF-loving professionals in offices worldwide, including the U.S., the U.K., Greece, and Cyprus! Our employees enjoy benefits that enhance productivity and contribute to their professional development. Apart from that, we also offer:

  • Competitive compensation packages
  • Private health insurance plan
  • Meal allowance
  • Professional development initiatives - we’re not just creating LMSs for others, we’re also learners ourselves!
  • Gorgeous office space or opportunities for hybrid work
  • A vibrant working environment full of creative individuals
  • Work/life balance ― i.e., we go big AND we go home

Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Content Writer, Epignosis

At Epignosis, we're revolutionizing workplace learning software and looking for a talented Content Writer to join our dynamic Marketing team. Imagine crafting compelling, long-form content that resonates with over 11 million users and helps our platforms, including TalentLMS and eFront, stand out in the competitive eLearning landscape. Your role will involve not just writing engaging blog posts and white papers, but also refining and optimizing our content with an eye on SEO best practices, ensuring that everything we produce not only reads beautifully but also performs exceptionally well. If you have 2-3 years of content writing experience, particularly in a B2B environment, and a knack for turning complex ideas into simple, persuasive language, this is the opportunity for you. You'll collaborate with a team of enthusiastic professionals who prioritize creativity and continuous learning. Plus, you’ll benefit from a supportive work environment that values work/life balance and professional development. If you’re excited about making a significant impact with your writing and want to contribute to a company that is committed to democratizing training for businesses worldwide, we’d love to meet you!

Frequently Asked Questions (FAQs) for Content Writer Role at Epignosis
What are the responsibilities of a Content Writer at Epignosis?

As a Content Writer at Epignosis, you'll be responsible for creating impactful content like blog posts, eBooks, and white papers that engage our target audience. You will also edit your work for clarity and consistency, develop actionable briefs, optimize content for SEO, and track performance metrics to enhance future writing.

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What qualifications do I need to apply for the Content Writer position at Epignosis?

To apply for the Content Writer role at Epignosis, you should have 2-3 years of professional content writing experience, particularly in a B2B context. Excellent writing and editing skills, a strong portfolio, and familiarity with SEO principles are crucial for success in this position.

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How does Epignosis support the professional development of Content Writers?

Epignosis believes in continuous learning, and as a Content Writer, you will benefit from various professional development initiatives. This includes opportunities to hone your writing skills, gain insights from experienced team members, and be part of a vibrant work environment that encourages growth and creativity.

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What is the work culture like for a Content Writer at Epignosis?

At Epignosis, the work culture is vibrant and collaborative, with a focus on creativity and innovation. As a Content Writer, you'll work alongside a diverse team of smart and engaging colleagues. We promote a healthy work/life balance, allowing you to thrive both personally and professionally.

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What software and tools will I use as a Content Writer at Epignosis?

As a Content Writer at Epignosis, you will use a variety of software and tools to assist in writing, editing, and optimizing content. This may include content management systems, SEO tools for keyword research, and analytics platforms to track the performance of your written content.

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Common Interview Questions for Content Writer
What attracted you to the Content Writer position at Epignosis?

In your response, highlight your passion for content creation and how the mission of Epignosis aligns with your values. Discuss specific aspects of the company's portfolio or culture that resonate with you.

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Can you provide an example of a successful content project you've completed?

Share a specific project where your writing had a tangible impact, detailing your role, the challenges you faced, and the results achieved. Consider using metrics to quantify success.

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How do you approach SEO in your writing?

Discuss your process for conducting keyword research, how you incorporate SEO principles in content creation, and the importance of balancing optimization with quality writing.

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How do you handle feedback on your writing?

Share your approach to receiving feedback, including your openness to constructive criticism and how you use it to improve your content. Stress your commitment to collaboration and continuous improvement.

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What techniques do you use to simplify complex topics for your audience?

Provide examples of strategies you've used to break down complex concepts, such as using analogies, bullet points for clarity, or visual aids, and emphasize your strong research and storytelling skills.

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Describe a time when you had to meet a tight deadline. How did you manage?

Discuss your time management skills, prioritization techniques, and any tools or processes you use to ensure timely delivery of quality work even under pressure.

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How do you track the performance of your content?

Explain the metrics and tools you utilize to monitor content performance, such as Google Analytics, engagement rates, and how you leverage this data to refine future content strategies.

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What is your writing process before starting a new project?

Describe your initial steps, including researching the topic, gathering resources, outlining content structure, and ensuring you understand the target audience's needs before writing.

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How do you keep yourself updated on industry trends?

Discuss your commitment to professional development through reading industry blogs, following thought leaders on social media, attending webinars, or participating in relevant courses to stay informed about trends in eLearning and content marketing.

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What role does collaboration play in your writing process?

Emphasize the importance of collaboration with team members, designers, and other stakeholders in the content creation process to ensure alignment with company objectives and audience expectations.

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Full-time, hybrid
DATE POSTED
December 25, 2024

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