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Senior Manager, Field Marketing - Enterprise

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Join us in bringing joy to customer experience. Five9 is a leading provider of cloud contact center software, bringing the power of cloud innovation to customers worldwide.

Living our values everyday results in our team-first culture and enables us to innovate, grow, and thrive while enjoying the journey together. We celebrate diversity and foster an inclusive environment, empowering our employees to be their authentic selves.

Overview:

The Five9 North America Field Marketing team is looking for a Senior Manager, Field Marketing - Enterprise, responsible for leading the Enterprise field marketing strategies across the US and Canada segments. Serving as the bridge between Direct Sales, Channel Sales, and Marketing, this rockstar marketing leader must understand the Five9’s corporate initiatives and support via a regional plan to meet target account engagement, sales pipeline targets with creative use to promote Five9’s brand. They will lead build out, planning and execution of the plan designed to deliver Enterprise SAO, influenced pipeline and increased cross/sell and upsell opportunities in the customer base through a blend of digital, in-person, and exclusive "white-glove" marketing initiatives.

This role will own the Enterprise field marketing strategy and report to the VP of North America Field Marketing & Global CX. You will work closely with the extended team to execute a wide range of demand generation and ABX programs to ultimately drive key account engagement in prospect and customer pipeline.

Preferred Location: Dallas, Chicago, Washington D.C., Raleigh, N.C., Colorado, Minnesota, and Boston

Key Responsibilities:

Drive a strong, customer-centric and acquisition centric approach collaborating with sales, customer success, account management, channel, and marketing team to align a strong field and install base marketing plan to meet net new demand goals, customer growth and net revenue retention goals.
Responsible for coordinating and setting marketing direction with input from direct sales, channel sales, and other key internal stakeholders in the Enterprise NA & Canada segments.
Drive a strong, collaborative approach working with sales, channel, and customer teams in the region(s) and align field marketing plan to meet sales and marketing goals.
Develop and drive innovative integrated marketing strategies, digital and physical, to meet and exceed marketing and sales objectives, leveraging a mix of events, digital, and white-glove experiences.
Leverage ABM tools and tactics to create and measure the success of ABM programs including engagement with target accounts and their impact on pipeline.
Manage program budgets, expenses and provide guidance to Specialist
Partner with our enterprise business development team to optimize lead volume, quality and orchestration with the goal of generating high-quality sales opportunities.
Effectively manage detailed monthly, quarterly and annual budgeting and forecasting as part of an integrated Demand Generation marketing budget and plan.
Manage 3rd-party vendors and agencies by holding them accountable for outstanding performance, attention to detail, and value for Five9.
Track success criteria and performance metrics. Identifies and aligns others on growth priorities and key performances indicators (KPIs) that will help deliver, accelerate and expand sales pipeline. Partner with marketing operations to define and collect performance metrics, monitor, and report on progress.

Qualifications:

7+ years of experience in field marketing/demand generation in B2B software technology space. Experience working in a matrixed, global organization is a plus.
Experience creating and deploying account based marketing strategies that engage and convert enterprise accounts.
Proven experience delivering, accelerating, and expanding sales pipeline targets through regional marketing while maintaining acceptable acquisition costs and managing multimillion-dollar budgets.
Proven experience creating and delivering effective, multifaceted ABM that produces results; including tactics across a wide array of marketing channels including events, email, digital, paid social & display, web personalization, chat, direct mail, webinars, and content syndication.
Strong knowledge of Salesforce, 6Sense, Marketo, Asana and other Martech is required.
Extremely detail-oriented and organized and able to meet deadlines.
Energetic and enthusiastic team player with the ability to work independently in a fast-paced environment.
Excellent communication, organization, and interpersonal skills.
Experience building productive and influential relationships with geographically dispersed, high-energy internal and external constituents.
Permanent resident or US citizen with the ability to travel between the U.S. and Canada frequently.
Preferably located in either U.S. Eastern or U.S. Central time zones.
Fluently bilingual with English and French preferred but not required.
Bachelor’s degree in Marketing, Business, or related field.

Work Location: This role is fully remote for candidates who reside outside the 50 mile radius of our San Ramon office. For candidates who reside within 50 miles of our San Ramon location, this role is Hybrid and would require 3 days a week (M, W, TH) in our San Ramon office.

As part of our continued commitment to diversity, equity, and inclusion, Five9 supports pay transparency during the entire recruitment process. Actual compensation packages are based on several factors that are unique to each candidate including, but not limited to: skill set, depth of experience, certifications, and specific work location. The range displayed reflects the minimum and maximum target for new hire salaries for the job across the United States. Your recruiter can share more about the specific compensation package during your hiring process.

Additionally, the total compensation package for this position may also include an annual performance bonus, stock, and/or other applicable incentive compensation plans.

Our total reward package also includes:

Health, dental, and vision coverage, beginning on the first day of employment. Five9 covers 100% of the employee portion of the health, dental and vision coverage and shares a high portion of the dependent cost. We also offer Short & Long-Term Disability, Basic Life Insurance, and a 401k saving plan with employer matching.
Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching and self-guided mindfulness exercises for all covered employees and their covered dependents.
Generous employee stock purchase plan.
Paid Time Off, Company paid holidays, paid volunteer hours and 12 weeks paid parental leave.

All compensation and benefits are subject to the requirements and restrictions set forth in the applicable plan documents and any written agreements between the parties.

The US base salary range for this role is below.

$101,500—$251,000 USD

Five9 embraces diversity and is committed to building a team that represents a variety of backgrounds, perspectives, and skills.  The more inclusive we are, the better we are.  Five9 is an equal opportunity employer.

View our privacy policy, including our privacy notice to California residents here: https://www.five9.com/pt-pt/legal.

Note: Five9 will never request that an applicant send money as a prerequisite for commencing employment with Five9.

Average salary estimate

$176250 / YEARLY (est.)

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$101500K

$251000K

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What You Should Know About Senior Manager, Field Marketing - Enterprise, Five9

Embrace the opportunity to make a significant impact as a Senior Manager, Field Marketing - Enterprise at Five9, where we specialize in elevating customer experiences through innovative cloud contact center solutions. In this dynamic role, you'll lead our Enterprise field marketing strategies across the U.S. and Canada, being the essential link between Direct and Channel Sales and our Marketing team. You'll harness your creativity and strategic thinking to engage key accounts and build robust sales pipelines that are critical for our growth. Your leadership will empower you to develop and execute exciting marketing initiatives, blending digital, in-person, and exclusive experiences designed to resonate with our audience and elevate the Five9 brand. With a dedicated focus on customer acquisition and retention, you'll work closely with various teams to ensure alignment on goals and drive demand generation. As the guardian of our marketing budget, you'll keep everything on track to achieve our ambitious targets while nurturing valuable partnerships and fostering relationships. If you’re passionate about combining solid marketing strategies with innovative solutions, then this role at Five9 might just be the perfect fit for you! With our commitment to inclusivity and diversity, we encourage you to bring your authentic self to work, shaping the future of customer engagement together.

Frequently Asked Questions (FAQs) for Senior Manager, Field Marketing - Enterprise Role at Five9

What are the responsibilities of the Senior Manager, Field Marketing - Enterprise at Five9?

As a Senior Manager, Field Marketing - Enterprise at Five9, you will oversee the Enterprise field marketing strategies across the U.S. and Canada. Your responsibilities will include developing innovative marketing initiatives, collaborating with sales teams, managing program budgets, and executing various demand generation and ABM programs. You'll play a pivotal role in driving account engagement and achieving sales pipeline targets through effective marketing strategies.