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Area BDR Manager - Mid- Atlantic

HeartFlow, Inc. is a medical technology company advancing the diagnosis and management of coronary artery disease, the #1 cause of death worldwide, using cutting-edge technology. The flagship product-an AI-driven, non-invasive cardiac test supported by the ACC/AHA Chest Pain Guidelines called the HeartFlow FFRCT Analysis-provides a color-coded, 3D model of a patient's coronary arteries indicating the impact blockages have on blood flow to the heart. HeartFlow is the first AI-driven non-invasive integrated heart care solution across the CCTA pathway that helps clinicians identify stenoses in the coronary arteries (RoadMap™Analysis), assess coronary blood flow (FFRCT Analysis), and characterize and quantify coronary atherosclerosis (Plaque Analysis). Our pipeline of products is growing and so is our team; join us in helping to revolutionize precision heartcare. HeartFlow is a VC-backed company that has received international recognition for exceptional strides in healthcare innovation, is supported by medical societies around the world, cleared for use in the US, UK, Europe, Japan and Canada, and has been used for more than 350,000 patients worldwide. The HeartFlow analysis is a first-of-its-kind noninvasive technology that helps clinicians diagnose and treat patients with suspected coronary artery disease (CAD). The Area BDR Manager will shape the BDR organization by creating a culture of performance and accountability based in transforming the standard of care in diagnosing CAD. The Area BDR Manager will hire, train, coach and develop their respective business development team to execute against specific critical behaviors that deliver growth results. The Business Development Representative (BDR) is the face of HeartFlow within a specific geographic region. The Area BDR Manager will work with customers to ensure that they are extremely successful with HeartFlow's non-invasive cardiovascular diagnostic technology. It is the responsibility of the Area BDR Manager to provide the team with expectations, resources and coaching to the standard that drives Heart Flow adoption through the network of referring physicians. The position will partner with BDRs and accounts to proactively support, educate, and provide solutions to build high customer satisfaction. This is a customer- facing role. The primary focus is on spending time with direct sales team and customers. Customers include yet are not limited to Cardiologists, Internists, general practitioners, Nurse practitioners and physician assistants that manage patients with ACS/CAD. Up to 60% travel from your home office is expected. This position will cover the Pittsburgh, New Jersey, Philadelphia, Washington D.C., Mid-Atlantic area. #LI-JB1 Job Responsibilities: Will work cross functionally to create solutions as new opportunities present. Create progressive programming that disrupts the traditional means to reach ordering physicians who treat and manage patients with CAD. Will work directly wit key strategic HeartFlow accounts to drive growth and adoption of a cCTA and FFRct clinical pathway. In these accounts, the Area BDR Manager will develop and execute business development plans working closely with the account's key stakeholders. Facilitate cross-functional collaboration throughout the organization. Tools for program development could include key deployment of HeartFlow internal leadership and physician mentors, organizing and staffing of dinner programs, VIP Visits, organizing HeartFlow CT Pathway road-shows, referring physician office meetings, etc. This role will work closely with the other HeartFlow team members to include respective DSM, Marketing, Market Access, CT Apps, Product Development and Clinical. Increase HeartFlow usage within the designated key strategic HeartFlow account by: Maintaining and building relationships with referring physicians and other key clinical stakeholders Educating customers on HeartFlow's value proposition by giving presentations/ having discussions with referring MDs Promoting / championing HeartFlow and building advocacy Production/Success/Achievement of the Business Development Representative will be evaluated and based on performance in active/targeted accounts (metrics): Meet / exceed quota for the strategic HeartFlow accounts (within existing customer locations). cCTA growth (conversion of non-invasive tests) and FFRct penetration / case growth over baseline (% and $) in assigned accounts. Skills Needed: Meeting Sales Goals, Motivation for Sales team, Territory Management, Presentation Skills, Performance Management, Building Relationships, Emphasizing Excellence, Negotiation, Results Driven, Sales Planning, Managing Profitability Demonstrate ability to hire, develop, performance manage and promote talent Proven sales management skills and track-record of sales achievement Account development - Experience building and supporting strong clinical programs Clinical / technical proficiency - Quick learner able to grasp new clinical/technical information and then disseminate to customers. Develop relationships with key account stakeholders, drive awareness of a cCTA/FFRct pathway, broaden HeartFlow referrals, and deepen HeartFlow adoption. Work in a cross functional capacity to coordinate field and HQ resources needed to support focused customers and execute program development plans, support sales, marketing, education and training. Customer-focused mentality. Knowledge of cardiac patient pathways and diagnostic technology is preferred. Self-motivated and ability to initiate, organize, and complete projects. Excellent problem-solving ability, especially under pressure. Extremely strong work ethic. Works well in a cross-functional team environment. Excellent verbal and written communication skills. Professional etiquette. Experience with Salesforce.com or similar CRM Educational Requirements & Work Experience: 4-year degree with 5+ years of related sales or clinical experience or 2-year degree with 7+ years related sales or clinical experience. Degree in Science, Medical, Business, Marketing or Technical field is preferred. Prior experience in medical device, cardiology pharmaceuticals, cardiology radio-pharmaceuticals, hospital, or medical software is highly desired Experience with introducing new cardiovascular technologies into hospitals is highly desired This position has an estimated base salary of $140,000-$180,000, total target compensation of $240,000-$280,000 with no cap on variable pay, and includes stock options. HeartFlow is a mature start-up, marketplace leader, changing the paradigm in Coronary Artery Disease Diagnostics. HeartFlow, Inc. is an Equal Opportunity Employer. We are committed to a work environment that supports, inspires, and respects all individuals and do not discriminate against any employee or applicant because of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. This policy applies to every aspect of employment at HeartFlow, including recruitment, hiring, training, relocation, promotion, and termination. Positions posted for HeartFlow are not intended for or open to third party recruiters / agencies. Submission of any unsolicited resumes for these positions will be considered to be free referrals.
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What You Should Know About Area BDR Manager - Mid- Atlantic, HeartFlow

Are you ready to take on a pivotal role as the Area BDR Manager at HeartFlow, Inc., based in beautiful Mountain View, CA? At HeartFlow, we're redefining how coronary artery disease is diagnosed and managed through our innovative AI-driven technology. As the Area BDR Manager, you’ll lead a dynamic team dedicated to transforming heart health care. Your responsibilities will include hiring, training, and coaching the Business Development Representatives (BDRs) who are the face of HeartFlow across the Mid-Atlantic region. You’ll shape a culture of accountability focused on delivering growth results by ensuring our customers experience success with our groundbreaking non-invasive diagnostic tools. Expect to travel up to 60% of the time, collaborating closely with cardiologists, internists, and other healthcare professionals to promote our products and enhance patient outcomes. This role requires strategic thinking and program development to build robust relationships with referring physicians and stakeholders. You’ll partner with various cross-functional teams to create impactful communication and education strategies, enabling our technology to reach even more patients. Join us at HeartFlow and help us lead the charge in improving cardiac care with cutting-edge solutions. Bringing together a strong work ethic, communication skills, and a deep understanding of cardiovascular pathways is key to succeeding in this role. If you have a passion for transforming health technology, we want to hear from you!

Frequently Asked Questions (FAQs) for Area BDR Manager - Mid- Atlantic Role at HeartFlow
What are the responsibilities of an Area BDR Manager at HeartFlow?

The Area BDR Manager at HeartFlow is responsible for hiring, training, coaching, and developing a team of Business Development Representatives. This role focuses on driving growth and adoption of HeartFlow's innovative cardiovascular diagnostics by engaging with customers, creating business development plans, and maintaining relationships with key clinical stakeholders in the Mid-Atlantic region.

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What qualifications are needed for the Area BDR Manager position at HeartFlow?

Candidates for the Area BDR Manager role at HeartFlow should possess a 4-year degree with at least 5 years of related sales or clinical experience, preferably in a science, medical, business, or technical field. The role also values individuals with prior experience in medical devices or cardiology pharmaceuticals.

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How does the Area BDR Manager contribute to customer success at HeartFlow?

The Area BDR Manager enhances customer success at HeartFlow by ensuring that the BDR team delivers valuable support, education, and resources to customers. This includes actively engaging with referring physicians, conducting presentations, and building awareness of HeartFlow's value proposition within the healthcare community.

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What travel requirements are there for the Area BDR Manager at HeartFlow?

The Area BDR Manager position at HeartFlow requires up to 60% travel throughout the Mid-Atlantic region, including areas like Pittsburgh, New Jersey, Philadelphia, and Washington D.C. This travel is essential for meeting with healthcare professionals and supporting the adoption of HeartFlow's diagnostic technology in their practices.

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What is the target compensation for the Area BDR Manager at HeartFlow?

The Area BDR Manager at HeartFlow has an estimated base salary ranging from $140,000 to $180,000, with a total target compensation of $240,000 to $280,000. This role also includes stock options and is designed for individuals who excel in driving sales results without limitations on variable pay.

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Common Interview Questions for Area BDR Manager - Mid- Atlantic
Can you describe your experience in managing a sales team as an Area BDR Manager?

Certainly! When discussing your experience, focus on specific examples where you successfully hired, trained, and motivated a sales team. Highlight any measurable outcomes you achieved, such as exceeding sales quotas or implementing effective training programs that enhanced team performance.

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How do you balance customer relationships and business development goals as an Area BDR Manager?

Balancing customer relationships with business development objectives requires a strategic approach. Emphasize your ability to prioritize customer needs while aligning them with business goals. Mention tactics such as regular communication, feedback loops, and understanding clients' pain points to create tailored solutions.

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What strategies would you implement to drive the adoption of HeartFlow's technology?

To drive adoption of HeartFlow's technology, I would establish solid relationships with key physicians, provide comprehensive education about the product's value, and create engaging presentations. Collaborating with marketing and sales teams for targeted campaigns would also be key to increasing awareness and interest.

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Can you provide an example of how you have successfully navigated a challenging sales situation?

Think of a sales challenge you've faced; detail the situation, your approach, and the successful outcome. Stress your analytical skills, persistence, and adaptability in overcoming obstacles, and how you maintained positive relationships with customers throughout the process.

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How would you assess the performance of the BDR team under your leadership?

To assess performance, I would implement key metrics such as sales quotas, customer feedback, and engagement levels. Regular one-on-one check-ins and team meetings would help identify strengths and areas for improvement while fostering a culture of accountability and motivation.

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What is your approach to cross-functional collaboration?

My approach to cross-functional collaboration includes open communication and teamwork. I would advocate for regular meetings with other departments, sharing insights and updates to align on objectives. Building rapport with colleagues from various functions is crucial for successful project execution.

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How do you prioritize and manage your travel as an Area BDR Manager?

Prioritizing travel requires strategic planning and flexibility. I would analyze customer needs and prioritize visits based on potential impact. Additionally, I would schedule my trips in clusters to increase efficiency and ensure I allocate sufficient time for each engagement.

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What tools do you use for managing business development processes?

I frequently utilize CRM tools like Salesforce for tracking sales progress, managing relationships, and analyzing performance data. These tools help streamline processes and ensure that the entire team is aligned and informed about customer interactions.

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How do you stay updated with trends in the medical technology field, specifically related to cardiovascular care?

Staying informed about trends involves continuous learning through industry publications, attending conferences, and participating in professional organizations. Engaging with thought leaders and discussing insights with colleagues also fosters a deeper understanding of advancements in cardiovascular care.

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What motivates you in a sales leadership role?

My motivation stems from seeing my team succeed and positively impact patient care through innovative solutions. I thrive on developing individuals to reach their potential while fostering a collaborative environment that celebrates achievements and encourages growth.

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We try to embody the best of both technology and healthcare companies and hire people who are passionate about living our mission to save lives, improve the patient experience and reduce the overall cost of care. For more information, visit www.h...

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Full-time, hybrid
DATE POSTED
December 6, 2024

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