Associate Product Manager || Calendars

To excel as an Associate Product Manager at HighLevel, you should have a strong foundation in software product management, ideally with experience in UI/UX design, software development, marketing, or sales. Understanding the product development lifecycle and demonstrating effective leadership, even informally, are also key. A background in B2B SaaS environments is a plus!

In a typical day as an Associate Product Manager at HighLevel, you might start with user interviews to gather insights on pain points. Then, you could analyze beta feedback and conduct team meetings to prioritize new features, ensuring a collaborative approach. You'll spend time visualizing solutions and engaging with various teams to communicate your vision effectively.

The Associate Product Manager plays a crucial role in driving the success of expansion products at HighLevel by identifying user needs, testing solutions, and helping to design features that enhance user engagement. Your efforts directly contribute to increased revenue potential and customer satisfaction, aligning with HighLevel’s mission to be the go-to SaaS platform for agencies.

HighLevel promotes a collaborative and inclusive team culture that values diversity. As an Associate Product Manager, you’ll work alongside talented individuals from diverse backgrounds, fostering creativity and innovation. The emphasis is on teamwork, open communication, and continuous learning to drive the company and individual goals forward.

As an Associate Product Manager at HighLevel, you'll work with various technologies ranging from CRM tools to reviews management systems and integration platforms. Familiarity with SaaS products and Agile methodologies will be beneficial as you define, develop, and refine product features that meet the needs of our diverse client base.

HighLevel encourages professional development, offering opportunities to progress into more senior product management roles. You'll gain hands-on experience across multiple product areas, enhancing your skill set in product strategy, user research, and project management, all while being mentored by experienced professionals within the company.

At HighLevel, success for the Associate Product Manager role is measured through key performance indicators such as user engagement metrics, the successful launch of new features, and feedback from stakeholders. Your ability to identify user needs and deliver effective solutions will play a vital role in achieving these goals.

When answering this question, provide a concrete example from your past roles, discussing how you contributed to the different stages, from ideation to launch. Highlight your understanding of user engagement and how feedback influenced the product development process.

Discuss how you assess features based on user needs, market potential, and alignment with business goals. Mention your experience with methodologies like MoSCoW prioritization or user story mapping to illustrate your approach.

Explain the importance of user research and beta testing. Share specific techniques you’ve used, such as wireframe testing or conducting focus groups, to gather feedback and validate concepts before development.

Share a story about a challenging project, focusing on the obstacles you faced and how you overcame them. Emphasize your problem-solving skills and the importance of collaboration with cross-functional teams.

Emphasize your approach to collecting, analyzing, and implementing feedback. Discuss how you prioritize and balance user needs with product objectives to refine features before the final launch.

Mention tools like JIRA, Trello, or Productboard that you’ve used for tracking product development. Explain how you leverage these tools for effective communication and project management within your teams.

Discuss your methods for gathering insights from users, such as interviews, surveys, and user testing. Highlight the importance of empathy and how you translate user feedback into actionable product features.

Identify important metrics like user engagement, retention rates, and revenue growth as indicators of success. Explain how you utilize these metrics to make informed decisions about product directions and feature enhancements.

Provide an example illustrating how you worked with marketing, support, and development teams to manage product needs. Explain how collaboration led to successful product launches and improved customer satisfaction.

Share your passion for product management and your alignment with HighLevel's goals. Discuss your experience, unique skills, and how you can contribute to enhancing user experience and driving product success within the company.