Product Manager (Pet Tech)

As a Senior Product Manager at Tomofun, your responsibilities include managing product life cycles from concept to end-of-life, leading cross-functional teams, conducting market research, and translating user insights into tangible product solutions. You will engage closely with regional teams to adapt our innovative AI products for diverse global markets, ensuring that we meet the needs of pet parents everywhere.

To apply for the Senior Product Manager position at Tomofun, you should have at least 5 years of product management experience, with a focus on B2C products. Specifically, experience in AI or chatbot products is preferred. Additionally, excellent communication skills, a collaborative spirit, and a love for pets are vital to thrive in our dynamic environment.

Tomofun boasts a vibrant and inclusive work culture that values creativity and collaboration. As a Senior Product Manager, you'll find a pet-friendly office where passion for pets and technology collide, open communication is encouraged, and team celebrations happen frequently. You’ll be part of a community where your ideas matter and can shape the future of pet tech.

At Tomofun, we prioritize continuous learning and professional development. As a Senior Product Manager, you’ll benefit from internal training workshops and external training subsidies. This supports your growth and allows you to stay current with the latest trends in product management and pet technology.

In your role as a Senior Product Manager at Tomofun, you'll work with cutting-edge AI technologies, including LLMs and Generative AI, to create user-centric product features. This involves leveraging regional insights to innovate and enhance our offerings, ultimately delivering value to pet parents and enriching their experiences.

When prioritizing product features, I focus on aligning them with user needs, business goals, and technical feasibilities. I often use a combination of user feedback, market research, and data analytics to assess which features deliver the highest value. Additionally, collaborating with cross-functional teams helps ensure all perspectives are considered.

I have extensive experience leading cross-functional teams, bringing together stakeholders from engineering, marketing, and customer support. I find that establishing clear communication channels and shared goals significantly enhances collaboration. Regular check-ins and updates help keep everyone aligned with the project objectives.

To gather user feedback effectively, I employ surveys, in-depth interviews, and usability testing. I also analyze user data and feedback collected from customer support channels. This approach not only provides quantitative insights but also qualitative data that can inform product decisions at various stages of the lifecycle.

Success for a product post-launch can be defined through various metrics such as user adoption rates, engagement levels, customer satisfaction scores, and the achievement of business objectives. I also believe in ongoing monitoring and optimization, using data-driven insights to continually improve the product experience.

I faced a significant challenge when a major feature launch was met with unexpected user feedback. To address this, I quickly gathered my team and conducted a root cause analysis. We made necessary adjustments and communicated transparently with users about the changes, which ultimately strengthened customer trust and product success.

When adapting products for global markets, I consider regional user behaviors, cultural nuances, and specific market needs. Conducting thorough research and collaborating with local teams is crucial to ensure that our product resonates and is effective in meeting the unique preferences of diverse user groups.

Aligning product vision with company goals starts with a clear understanding of the organization's mission and objectives. I regularly collaborate with senior leadership to ensure that my product strategies support broader company initiatives, and I communicate the product vision to my team to inspire cohesive efforts towards achieving our targets.

Data is central to my decision-making process. I utilize analytics to gauge product performance, user behavior, and market trends. This quantitative information, combined with qualitative insights from users and cross-functional teams, enables me to make informed decisions that support product innovation and improvements.

I approach competitive analysis by first identifying direct and indirect competitors and examining their products, features, and market positioning. This involves using SWOT analysis to assess strengths, weaknesses, opportunities, and threats, which helps me identify market gaps and informs our product strategy for differentiation.

For effective go-to-market launches, I often develop a comprehensive plan that includes market research, robust marketing campaigns, and collaboration with sales teams. I also focus on clear communication with stakeholders to ensure everyone understands the product value and messaging, paving the way for successful adoption.