Job details

Head of Marketing

The Hyperlane protocol is pioneering permissionless and modular interoperability. Providing developers with an API to connect between blockchains, Hyperlane is the first tool that allows anyone to add interoperability capabilities to any chain, without having to deal with any gatekeeping! Hyperlane's modular security stack means developers can configure and customize their security to their needs, always remaining in control.

Come build the interchain with us! | Learn more at docs.hyperlane.xyz

In this role you will:

Lead and mentor our marketing team, fostering a collaborative, high-performing culture.
Define and own Hyperlane’s marketing vision, strategy, and budget.
Establish scalable processes and frameworks to support Hyperlane’s rapid growth.
Design and execute content strategies to showcase Hyperlane’s value.
Create campaigns to drive engagement, ensuring alignment with product and business goals.
Plan, organise and execute team participation in events aligned with our goals.
Excel in using metrics and analytics to evaluate performance, refine strategies, and optimize campaigns.

For this role you have or are:

3+ years of experience leading marketing efforts in the crypto ecosystem.
Proven track record of scaling established marketing functions and driving measurable improvements in visibility, engagement, and results.
Expertise in data analysis, using insights to refine strategies and improve impact.
Deep understanding of the crypto ecosystem, with active participation in the space.
Exceptional communication skills, with experience creating compelling content.

Nice to have:

Familiarity with on-chain data and its application in marketing.
Experience organizing developer-focused events or hackathons.
Background in business development or product marketing within crypto.
Creative, innovative problem-solving skills.

Salary range for this role is $167K to $220K USD (NY). Compensation is subject to experience and location. Published salary bands pursuant to transparency laws, do not include possible variable compensation such as annual merit increases, bonus eligibility, commission, or equity incentive.

Average salary estimate

$193500 / YEARLY (est.)

min

max

$167000K

$220000K

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What You Should Know About Head of Marketing, Hyperlane

Join Hyperlane as the Head of Marketing in New York, where you’ll play a pivotal role in our mission to revolutionize interoperability within the blockchain space. The Hyperlane protocol is all about empowering developers with permissionless and modular solutions that let them connect between blockchains effortlessly. In this dynamic position, you will lead and mentor our marketing team, fostering a collaborative and high-performing culture. Your responsibilities will include defining Hyperlane’s marketing vision and strategy while managing the budget. You’ll also establish scalable processes to support our rapid growth and design content strategies that effectively showcase Hyperlane’s unique value. An important part of your role will be creating impactful campaigns to drive engagement, all while ensuring alignment with our product and business goals. Additionally, you will be the mastermind behind organizing our team’s participation in key events that resonate with our objectives. Your analytical skills will shine as you evaluate metrics to refine strategies and optimize campaigns for maximum impact. To succeed, you’ll need at least 3 years of experience leading marketing efforts in the crypto ecosystem, a proven track record of scaling marketing functions, and excellent communication skills to create compelling content. If you’re ready to be part of building the interchain, we can’t wait to see how you can contribute to Hyperlane’s exciting journey!

Frequently Asked Questions (FAQs) for Head of Marketing Role at Hyperlane

What does the Head of Marketing role at Hyperlane entail?

The Head of Marketing at Hyperlane is responsible for leading and mentoring the marketing team, defining the marketing vision and strategy, and managing the marketing budget. This role requires establishing scalable processes to support rapid growth, executing content strategies, and creating impactful marketing campaigns that align with product and business goals.