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e-Commerce Manager

Infopro Digital is recruiting for a talented, highly motivated and experienced E-commerce Manager to join our UK team within the Consumer Automotive Division, part of Haynes Group Limited, who sit within Infopro Digital’s Automotive division. Infopro is a global organisation with 4,000 employees based in 18 Countries and a turnover of €550 million.

As the UK E-commerce Manager, you will play a pivotal role in driving online sales growth and maximizing revenue through effective management of our e-commerce (Shopify Plus) platform. This position requires an action-oriented, proactive thinker with a strong understanding of online consumer behaviour, digital marketing, marketplace management, and e-commerce tactics.

This job is located in our Sparkford, Somerset office with a minimum of two office days per week.

In this position, you will collaborate closely with marketing, operations, and product teams to ensure that our online offerings meet market demand and achieve business goals. You will analyze online sales metrics, customer feedback, and market trends to strategically position our products and inform decision-making. A strong understanding of e-commerce technologies and digital marketing will empower you to manage campaigns and initiatives effectively.

The perfect candidate for this role will possess a blend of technical, analytical, and creative skills, with a proven track record in e-commerce management. You will be proactive, results-oriented, and able to navigate the fast-paced nature of online retail.

Key Responsibilities:

  • Lead the development and execution of e-commerce strategies to achieve sales targets and improve customer satisfaction.
  • Manage the online product catalog, ensuring accurate pricing, availability, and engaging product presentations.
  • Analyze website traffic, conversion rates, and customer behavior to optimize performance and drive sales.
  • Work collaboratively with marketing teams to develop compelling campaigns that boost visibility and attract customers.
  • Stay updated on industry trends and competitor activities, adapting strategies to remain competitive in the market.
  • Oversee the integration of e-commerce tools and technologies to enhance website performance and efficiency.
  • Implement best practices in SEO, SEM, and email marketing to increase lead generation and sales conversions.
  • 3+ years of experience in e-commerce management or a similar role.
  • Strong proficiency in e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools.
  • Demonstrated ability to drive traffic, conversions, and sales through effective strategies.
  • Excellent analytical skills, with experience in using data to drive decision-making.
  • Strong understanding of SEO, SEM, CRM, and social media marketing.
  • Exceptional project management and organizational skills.
  • Ability to work cross-functionally and communicate effectively with diverse teams.
  • Bachelor's degree in Business, Marketing, or related field.

Location: Hybrid working  -  attending the Head office in Sparkford, Somerset 2 days per week.

  • Hybrid working
  • Generous base salary
  • 25 days annual holiday allowance (rising to 30 days with length of service)
  • Additional days leave for Birthday
  • Life assurance
  • Group pension scheme
  • Employee Assistance Programme

 

Learn more about us

Infopro Digital is a B2B group specialising in information and technology. With a presence in 18 countries, the group has 4,000 employees of 55 nationalities.

 Infopro Digital connects professional communities.

 Our brands are leaders in the five key economic sectors: construction and public sector, automotive, industry, risk & insurance, and retail.

 With our solutions, decision makers make informed decisions and companies develop their business and performance in a sustainable way.

During the recruitment process 

The HR department, with guidance from the data protection officer, will ensure that (except where the law permits otherwise):

during the short-listing, interview and decision-making stages, no questions are asked relating to special category data, eg race or ethnic origin, trade union membership or health;

if special category data is received, eg the applicant provides it without being asked for it within their CV or during the interview, no record is kept of it and any reference to it is immediately deleted or redacted;

any completed equal opportunities monitoring form is kept separate from the individual’s application form, and not be seen by the person shortlisting, interviewing or making the recruitment decision;

‘right to work’ checks are carried out after an offer of employment is made but before they commence working for the Company, and not during the earlier short-listing, interview or decision-making stages;

we will only ask health questions once an offer of employment has been made.

Average salary estimate

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$70000K

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What You Should Know About e-Commerce Manager, Infopro Digital Services Limited

Infopro Digital is on the lookout for an outstanding E-commerce Manager to join our dynamic UK team within the Consumer Automotive Division, a part of the Haynes Group Limited. In this pivotal role, you'll be steering the growth of our online sales and driving revenue through effective management of our Shopify Plus platform. If you're action-oriented and have a knack for understanding online consumer behavior, digital marketing, and e-commerce strategies, this could be your dream job! You'll work closely with marketing, operations, and product teams to ensure our online offerings resonate with customers and align with our business goals. Your analytical mind will shine as you delve into sales metrics, customer feedback, and market trends to strategically position our products. With at least 3 years of experience under your belt in e-commerce management, you should have a solid understanding of various e-commerce technologies and strategies, including SEO and SEM. We're looking for someone who can blend technical prowess with creativity and a results-driven attitude to thrive in the fast-paced world of online retail. This hybrid position requires you to be in our Sparkford office for at least two days a week, offering you a balance between teamwork and flexibility. Join us at Infopro Digital to lead the charge in making informed decisions that shape the future of e-commerce in the automotive industry!

Frequently Asked Questions (FAQs) for e-Commerce Manager Role at Infopro Digital Services Limited
What are the key responsibilities of an E-commerce Manager at Infopro Digital?

As an E-commerce Manager at Infopro Digital, your main responsibilities include leading the development and execution of e-commerce strategies to hit sales targets, managing the online product catalog, and analyzing website traffic to optimize performance. You will collaborate with marketing teams to create compelling campaigns, oversee the integration of e-commerce technologies, and implement best practices in SEO and SEM to drive traffic and sales.

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What qualifications do I need to become an E-commerce Manager at Infopro Digital?

To become an E-commerce Manager at Infopro Digital, you should have at least 3 years of experience in e-commerce management or a similar role. A bachelor's degree in Business, Marketing, or a related field is required. Strong proficiency in e-commerce platforms like Shopify Plus and a thorough understanding of digital marketing tools, SEO, and data analytics is essential for success in this role.

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What kind of experience is valuable for an E-commerce Manager at Infopro Digital?

Experience that is valuable for an E-commerce Manager at Infopro Digital includes a proven track record in driving online traffic and sales through effective e-commerce management. Familiarity with consumer behavior analytics, campaign management, and project management will also serve as a strong foundation for your success in this role.

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What is the work environment like for an E-commerce Manager at Infopro Digital?

The work environment for an E-commerce Manager at Infopro Digital is a hybrid setting, where you'll enjoy the flexibility of remote work while collaborating in person at our Sparkford office a minimum of two days a week. You will be part of a supportive team that thrives on innovation and results.

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What benefits does Infopro Digital offer to its E-commerce Managers?

Infopro Digital offers a competitive benefits package for its E-commerce Managers, including a generous base salary, a 25-day annual holiday allowance that increases with length of service, additional leave for birthdays, life assurance, a group pension scheme, and an employee assistance program to support your well-being.

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Common Interview Questions for e-Commerce Manager
How do you stay updated on e-commerce trends as an E-commerce Manager?

Staying updated on e-commerce trends is essential as an E-commerce Manager. I regularly read industry reports, follow influential blogs, and participate in webinars and conferences. Networking with other professionals and leveraging social media platforms like LinkedIn also helps me keep a pulse on the latest developments in e-commerce.

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Can you describe your experience with Shopify Plus or similar e-commerce platforms?

I have extensive experience using Shopify Plus, where I've managed product listings, optimized site navigation, and implemented SEO best practices. My hands-on skills also include using Shopify analytics to track customer behavior and sales conversions, which has allowed me to identify trends and improve site performance.

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What strategies would you implement to increase online sales in the automotive sector?

To increase online sales in the automotive sector, I would leverage data analytics to understand customer preferences and align our product offerings with their needs. Additionally, I would implement targeted email marketing campaigns, optimize the website’s user experience, and utilize social media advertising to reach a wider audience.

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How do you manage cross-functional teams in e-commerce?

Managing cross-functional teams requires clear communication and a shared vision. I ensure that all stakeholders, from marketing to product teams, are aligned with our e-commerce goals. Regular check-ins and using project management tools help keep everyone updated and accountable.

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What metrics do you prioritize when analyzing e-commerce performance?

When analyzing e-commerce performance, I prioritize metrics such as conversion rates, average order value, website traffic, and customer engagement. These key performance indicators provide valuable insights into how well our strategies are working and where we need to make adjustments.

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How would you handle a situation where online sales are declining?

In case of declining online sales, I would first conduct a thorough analysis of our website traffic and customer behavior to pinpoint any potential issues. Engaging with customers for feedback and reviewing our marketing strategies would be essential steps to identify root causes and implement necessary changes to boost sales.

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What role does SEO play in your e-commerce management strategy?

SEO plays a critical role in my e-commerce management strategy as it helps drive organic traffic to our site. I focus on optimizing product descriptions, utilizing appropriate keywords, and building backlinks to enhance our site's visibility on search engines, which ultimately leads to increased sales.

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Can you share a successful e-commerce campaign you've managed?

One successful e-commerce campaign I managed involved a targeted email marketing initiative during a seasonal sale. By segmenting our audience and sending personalized offers, we saw a 35% increase in engagement and a significant boost in conversions, which exceeded our initial sales targets.

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How do you incorporate customer feedback into your e-commerce strategy?

I actively seek customer feedback through surveys, product reviews, and social media interactions. By analyzing this feedback, I can identify areas for improvement in our offerings and user experience. Incorporating customer insights into our e-commerce strategy enhances customer satisfaction and drives loyalty.

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What are your thoughts on using social media for driving e-commerce sales?

Social media is an invaluable tool for driving e-commerce sales. I believe in creating engaging content that resonates with our audience and encourages them to interact with our brand. Utilizing paid social ads and influencer partnerships can also extend our reach and attract new customers effectively.

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Founded in 2001 by Christophe Czajka. Infopro Digital is a multi-media solutions company. Headquartered in France, Infopro Digital offers business to business information and services that portray digital solutions, lead generation, analysis and s...

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Full-time, hybrid
DATE POSTED
April 23, 2025

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