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Insurify is hiring: Social Influencer Manager in Cambridge

Warning: Fraudulent Job Adverts Beware of fraudulent activities claiming to represent Insurify. We are not associated with any entities soliciting personal information or payment. The safety of our job seekers is a top priority, and we actively work to prevent such incidents. Insurify will never request sensitive information or payment during the hiring process. Be cautious of text-only interviews, interviews conducted through Microsoft Teams, or suspicious offer letters. Why us?Insurify is one of the America's fastest-growing MIT FinTech startups and has been recognized as one of Inc. 5,000's fastest-growing private companies in America of 2023, 2022 and 2021, Forbes Fintech 50 List for 2023, 22, 21, Forbes Next Billion Dollar Startups of 2022 global and Top 100 InsurTech company. We're changing the way millions of people compare, buy and manage insurance with artificial intelligence, technology, and superior product design. Our company vision is to be recognized as the preeminent and most trusted digital agent for insurance comparison, purchase, and management. Our team is critical to achieving our vision and fostering the right culture is essential to our team's success.How you will make an impact• Strategy Development: Create and implement an influencer marketing strategy aligned with brand objectives, targeting the right influencers and platforms to maximize reach and impact.• Influencer Identification & Outreach: Identify and evaluate influencers across social media platforms who align with brand values; negotiate partnerships and collaboration terms.• Campaign Management: Plan and oversee influencer marketing campaigns, from ideation to execution, ensuring high-quality content and consistent messaging.• Content Development: Collaborate with influencers to co-create engaging content that resonates with target audiences and aligns with the brand's tone and voice.• Relationship Management: Build and nurture long-term relationships with influencers, brand advocates, and strategic partners.• Performance Analysis: Monitor, analyze, and report on the effectiveness of influencer campaigns; use data to optimize future campaigns and track ROI.• Trend Monitoring: Stay up-to-date with social media trends and industry developments to keep campaigns innovative and impactful.What you need to succeed• Proven track record of managing successful influencer campaigns. You thrive on building connections with TikTok and YouTube influencers, mutually sharing insights.• Strong understanding of social media platforms and the influencer landscape, with demonstrated success in TikTok, YouTube, Facebook, Instagram, or emerging channels.• Excellent communication, negotiation, and interpersonal skills.• Analytical mindset with experience using analytics tools to track performance metrics.• Creative thinking with a passion for social media and emerging trends.• Proficiency with tech tools to streamline goals (e.g., we used ChatGPT for this job description).• An aversion to unnecessary meetings and corporate red tape.Benefits• Competitive compensation• Generous stock options• Health and dental coverage• 401(k) plan with match• Unlimited PTO• Generous company holiday calendar• Learning & development stipends• Paid family leave• Social impact volunteer time• Catered lunches in the officeWe are proud to be an Equal Employment Opportunity and Affirmative Action employer.We are proud to be an Equal Employment Opportunity and Affirmative Action employer.
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What You Should Know About Insurify is hiring: Social Influencer Manager in Cambridge, Insurify

Are you ready to join one of America's fastest-growing FinTech startups? Insurify, based in the vibrant city of Cambridge, MA, is on the lookout for a dynamic Social Influencer Manager to join our innovative team. This role is vital as we aim to change the way millions experience insurance through cutting-edge technology and design. As a Social Influencer Manager at Insurify, you’ll have the exciting opportunity to create and implement an influencer marketing strategy that aligns with our brand objectives. You will dive into the world of social media to identify and evaluate influencers, negotiating partnerships that resonate with our values. You'll be at the helm of planning and overseeing influencer campaigns—from brainstorming creative ideas to executing them flawlessly. Collaboration is key, as you’ll work closely with influencers to co-create engaging content that captures our audience's attention while ensuring consistent messaging. You will also monitor campaign performance, analyze data to optimize future initiatives, and stay ahead of trends to keep our strategies fresh and impactful. At Insurify, we believe in fostering strong relationships and a culture of trust, which will further amplify our impact in the industry. If you have a proven track record in managing influencer campaigns and a genuine passion for social media, then come be a part of our journey to revolutionize insurance!

Frequently Asked Questions (FAQs) for Insurify is hiring: Social Influencer Manager in Cambridge Role at Insurify
What responsibilities does the Social Influencer Manager at Insurify have?

The Social Influencer Manager at Insurify is responsible for creating and implementing influencer marketing strategies, managing influencer partnerships, overseeing campaign execution, developing engaging content, and analyzing campaign performance. A key part of the role involves building relationships with influencers and staying updated on social media trends to ensure impactful campaigns.

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What qualifications are required for the Social Influencer Manager position at Insurify?

To be a successful candidate for the Social Influencer Manager role at Insurify, applicants should possess a strong understanding of the social media landscape, proven experience managing successful influencer campaigns, and excellent communication and negotiation skills. A creative mindset and analytical skills are also essential to track performance and optimize future campaigns.

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How can the Social Influencer Manager influence Insurify's brand image?

The Social Influencer Manager plays a crucial role in shaping Insurify's brand image by aligning influencer campaigns with the company's values and strategic goals. Through the identification of the right influencers and the creation of engaging content, they can enhance brand visibility and trust within target audiences, ultimately contributing to Insurify's mission of being a leading digital insurance agent.

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What type of benefits does Insurify offer to its Social Influencer Manager?

Insurify offers an attractive benefits package for its Social Influencer Manager, which includes competitive compensation, stock options, health and dental coverage, and a generous 401(k) plan. Additionally, there are perks such as unlimited PTO, company-sponsored learning and development stipends, and social impact volunteer time, all aimed at nurturing employee wellbeing and growth.

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What is the work culture like for a Social Influencer Manager at Insurify?

The work culture at Insurify encourages innovation, creativity, and collaboration. The Social Influencer Manager role fosters a supportive environment where employees can build relationships without the heaviness of corporate red tape. This nimble work culture helps in quickly adapting to social media trends and effectively engaging influencers, contributing greatly to the company's success.

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Common Interview Questions for Insurify is hiring: Social Influencer Manager in Cambridge
Can you describe a successful influencer campaign you managed?

When discussing a successful influencer campaign, focus on the planning, execution, and results. Explain your strategy for identifying influencers, how you built relationships, and the metrics you tracked to measure success. Highlight specific platforms and content types that were particularly effective.

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How do you identify the right influencers for a campaign?

To identify the right influencers, consider factors such as audience alignment, content style, engagement rates, and overall reach. Research potential influencers thoroughly, and ensure they resonate with Insurify's brand values and target demographic. Mention tools or platforms you use for influencer analysis.

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What strategies will you use to keep influencer campaigns fresh and innovative?

Share your approach to keeping campaigns fresh, which may include staying up-to-date with industry trends, continuously analyzing campaign data, and encouraging creative contributions from influencers. Highlight your ability to adapt strategies to meet evolving audience preferences.

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How do you measure the success of an influencer campaign?

Discuss your metrics for measuring success, such as engagement rates, reach, conversions, and return on investment (ROI). Emphasize the importance of analytical tools and your experience in interpreting data to inform future campaigns.

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What role does communication play in managing influencer relationships?

Communication is key in building strong influencer relationships. Explain how you maintain open lines of communication, provide clear expectations, and foster a collaborative environment. Good communication can lead to more authentic content and long-term partnerships.

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How do you keep up with social media trends?

Describe your methods for staying informed about social media trends, which could include following industry blogs, joining relevant webinars, and engaging with influencers yourself. Showcase your proactive approach to integrating new trends into your campaigns.

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Describe a challenge you faced in influencer marketing and how you overcame it.

Choose a specific challenge, such as a campaign not performing as expected. Detail your analysis process, the adjustments you made, and the lessons learned from the experience. Focus on demonstrating resilience and problem-solving skills.

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What tools and technologies do you leverage for influencer marketing?

Mention any specific tools you’re familiar with for influencer marketing, such as management platforms, analytics tools, or social media schedulers. Highlight how these tools help streamline processes and enhance campaign effectiveness.

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How do you handle conflicts with influencers or unexpected issues during a campaign?

Talk about your conflict-resolution skills, emphasizing empathy and understanding in your approach. Provide an example of how you successfully navigated a conflict, demonstrating your ability to maintain strong relationships while resolving issues.

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Why do you want to work as a Social Influencer Manager at Insurify?

Convey your passion for Insurify's mission and how your skills align with their needs. Share what excites you about the role, such as the opportunity to influence change in the insurance industry or to work in a fast-paced startup environment. Show your enthusiasm for being part of their growth story.

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Founded in 2013 and officially launched in January 2016, Insurify has become the fastest growing MIT Fintech startup and insurance industry disruptor in as little as one year. We believe that the only way to help people feel comfortable shopping f...

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Full-time, on-site
DATE POSTED
December 14, 2024

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