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Media Strategist

Company Description

At Jellyfish we believe that our individual differences are our greatest assets. We are passionate about empowering every employee to reach their full potential and contribute their unique perspectives to our collaborative environment. We are an equal opportunity employer and firmly believe that a diverse and inclusive workforce drives innovation and leads to better solutions. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other personal characteristics that make them who they are.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

Reporting to the Head of Planning & Buying, you will be the architect behind the strategic vision, working with clients, brand teams, and cross-functional teams to develop data-driven strategies that maximize brand impact, market reach, and consumer engagement, and you will help determine the optimal media mix and platform allocation to achieve success.

Main Responsibilities:

  • Work on the development of comprehensive digital media strategies for clients, considering brand positioning, market dynamics, consumer behavior, and competitive landscape.
  • Leverage data, consumer research, and market analysis to generate actionable insights that inform strategy. Translate these insights into clear, compelling strategies that drive measurable results.
  • Establish strategic media frameworks, including platform recommendations and budget allocation across digital channels (social, search, display, programmatic, etc.) to optimize performance and meet client objectives.
  • Ensure the strategic vision translates effectively into tactical execution.
  • Act as the strategic consultant for clients, presenting and refining strategic plans based on feedback, continuously offering insights and recommendations to drive success.
  • Collaborate with internal teams (Creative, Data, Analytics, Technology) and drive execution of strategies across all touch-points.
  • Stay informed on the latest trends in digital marketing, media consumption, and emerging technologies to continually refine and evolve strategies.

Qualifications

  • Bachelor's degree in Marketing, Advertising, Business, or a related field.
  • 2+ years of experience in digital media strategy, brand strategy, or related fields within an agency or brand-side setting.
  • Experience implementing multi-channel digital media strategies with an understanding of digital platforms, media buying, and performance metrics.
  • Proficiency in data analysis generation, with the ability to translate complex data into clear, applicable strategies.
  • Client-facing skills with the ability to engage with senior partners and deliver compelling strategic presentations.

Note: We emphasise skills, expertise and behavioural attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.

Additional Information

Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.

💰 Savings fund: You'll save 5% of your monthly income and Jellyfish will contribute the same amount you save to your savings fund.

đŸ’« Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.

📈 Growth, Your Way: Grow your career with one paid day each month for self-development and access to LinkedIn Learning with unlimited online courses.

đŸ„ Health Insurance: We provide a private health insurance policy that includes visual and dental plan coverage.

 

Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to [email protected].

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What You Should Know About Media Strategist, Jellyfish

Join Jellyfish as a Media Strategist in vibrant Mexico City, CDMX! At Jellyfish, we're all about celebrating individuality and fostering a team culture where your unique perspectives are embraced. You'll report directly to the Head of Planning & Buying, and your mission will be to craft innovative, data-driven digital media strategies that propel our clients towards remarkable brand impact and consumer engagement. Imagine diving deep into market dynamics, consumer behavior, and brand objectives to develop tailored strategies that maximize performance on platforms like social, search, and display. Your ability to leverage data and conduct market analysis will allow you to translate insights into actionable plans that inform the strategic vision for our clients. You'll collaborate with our talented internal teams, ensuring that tactical execution aligns perfectly with overarching strategies. Staying on the cutting-edge of digital marketing trends will empower you to refine and elevate your strategies continuously. If you're passionate about media strategy and eager to shape the future of digital marketing in a collaborative environment, we encourage you to apply and bring your unique spark to Jellyfish!

Frequently Asked Questions (FAQs) for Media Strategist Role at Jellyfish
What are the main responsibilities of a Media Strategist at Jellyfish?

As a Media Strategist at Jellyfish, your primary responsibilities include developing comprehensive digital media strategies tailored to client needs, leveraging data and market insights to inform your strategies, and establishing strategic media frameworks for budget allocation across various digital channels. You'll also act as a strategic consultant, working closely with clients and internal teams to refine plans based on feedback, ensuring successful execution and measurable results.

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What qualifications do I need to apply for the Media Strategist position at Jellyfish?

To be eligible for the Media Strategist role at Jellyfish, applicants should possess a Bachelor's degree in Marketing, Advertising, Business, or a related field. You'll need at least 2 years of experience in digital media strategy or brand strategy, preferably within an agency or brand-side setting. Proficiency in data analysis and a solid understanding of digital platforms are essential, along with strong client-facing skills.

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Is there an emphasis on work experience or skills for the Media Strategist role at Jellyfish?

At Jellyfish, we prioritize skills, expertise, and behavioral attributes over traditional qualifications and years of experience. We believe that your unique abilities and how you can contribute to our collaborative environment are what truly matter. If you have a proactive approach and relevant media strategy skills, we want to hear from you!

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What benefits does Jellyfish offer to its Media Strategists?

Jellyfish offers an array of benefits to Media Strategists, including a savings fund where the company matches your contributions, flexible working hours with remote work options, a growth-focused environment with paid self-development days, and comprehensive health insurance covering visual and dental needs. We prioritize your well-being and professional growth!

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How does Jellyfish support work-life balance for Media Strategists?

Jellyfish champions work-life balance by allowing Media Strategists to work remotely for up to 60% of their workdays and offering flexible working hours. We understand that a tailored work environment leads to greater productivity and fulfillment, which is why we encourage you to shape your work schedule to fit your needs.

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Common Interview Questions for Media Strategist
Can you describe your process for developing a digital media strategy?

When asked about your process for developing a digital media strategy, consider detailing your steps, such as conducting market research, analyzing consumer behavior, and defining objectives. Discuss how you leverage data to make informed decisions, establish a media framework, and ensure alignment with client goals.

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How do you analyze data to create actionable insights?

In response to queries about data analysis, focus on your techniques for gathering and interpreting data. Explain how you identify trends or gaps in consumer behavior and how you convert this information into clear strategic recommendations for media planning.

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What experience do you have in multi-channel digital media strategies?

When discussing your experience in multi-channel strategies, highlight specific campaigns you've worked on. Emphasize how you approached each channel, the challenges faced, and the outcomes achieved to demonstrate your versatility and understanding of digital ecosystems.

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How do you keep up with the latest trends in digital marketing?

For questions about staying updated, share specific resources you follow, such as industry blogs, podcasts, webinars, or professional networks. Discuss the importance of continuous learning and how you incorporate new insights into your strategic approach at Jellyfish.

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How do you handle feedback from clients regarding your media strategies?

To answer this question effectively, illustrate your openness to constructive criticism and your willingness to adapt. Describe how you engage clients, seek clarification, and collaboratively refine strategies to exceed their expectations while maintaining media goals.

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What tools or platforms are you familiar with in media buying?

Be prepared to mention specific tools you've utilized in media buying, like Google Ads, social media ad platforms, or programmatic buying tools. Explain how you leverage these platforms to optimize media strategies and contribute to successful campaign outcomes.

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Can you give an example of a successful media campaign you've developed?

When asked about successful campaigns, provide a detailed account of a project where you crafted the strategy, your specific contributions, the metrics used to evaluate success, and how you measured the campaign's overall impact on brand engagement.

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How do you prioritize client needs in your strategies?

When discussing client priorities, emphasize the importance of transparency and understanding their goals. Highlight your communication strategies to ensure their needs are met, along with the tactical flexibility required to adapt strategies as necessary.

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What makes you passionate about media strategy?

For this question, express your enthusiasm for the ever-evolving nature of media strategy. Discuss how the intersection of creativity and data analysis excites you, and how you relish the challenge of turning complex problems into effective, actionable strategies.

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Describe a challenge you faced in your previous media role and how you overcame it.

When recounting challenges, be honest about a specific situation that tested your skills. Focus on the approach you took to solve the problem, the lessons learned, and how this experience ultimately shaped your media strategy capabilities.

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Jellyfish is a new kind of marketing performance company for the platform world, where success demands a creative, multi-platform mindset. We help brands thrive, by navigating, connecting, and harnessing the platforms that drive growth. We’re mor...

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Full-time, hybrid
DATE POSTED
March 22, 2025

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